{"id":436078,"date":"2026-05-20T03:50:15","date_gmt":"2026-05-20T03:50:15","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/436078\/"},"modified":"2026-05-20T03:50:15","modified_gmt":"2026-05-20T03:50:15","slug":"first-table-appoints-payper-as-pr-agency-for-australia-and-new-zealand","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/436078\/","title":{"rendered":"First Table Appoints Payper As PR Agency For Australia And New Zealand"},"content":{"rendered":"<p>           Wednesday, 20 May 2026,  2:41 pm<br \/>Press Release: <a href=\"https:\/\/info.scoop.co.nz\/Payper\" rel=\"nofollow noopener\" target=\"_blank\">Payper<\/a><\/p>\n<p>\n         <img decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2026\/05\/GMIHyW3aOnmEp2g4.jpg\"\/>Payper<br \/>\nco-founders Lewis Hampton (left) and Adrien Taylor (right)<br \/>\n[Photo\/Supplied]<\/p>\n<p>First Table, New<br \/>\nZealand\u2019s number one restaurant booking app, has appointed<br \/>\nPayper as its PR agency<br \/>\nacross Australia and New Zealand.<\/p>\n<p>The partnership will<br \/>\nsee Payper manage First Table\u2019s earned media strategy as<br \/>\nthe Queenstown-founded platform accelerates international<br \/>\ngrowth and builds its profile as a leading voice in the<br \/>\nhospitality sector in New Zealand and around the<br \/>\nworld.<\/p>\n<p>First Table connects more than 3.5 million<br \/>\ndiners with over 4,300 restaurants across New Zealand,<br \/>\nAustralia and the United Kingdom. The platform rewards<br \/>\ndiners for booking the first table of the night with 50% off<br \/>\nthe food bill, while helping restaurants fill off-peak<br \/>\ntables at no cost.<\/p>\n<p>\u201cWe love hospitality and we know<br \/>\nthe First Table story well \u2013 having worked with Mat in the<br \/>\nvery early days of the business, landing coverage as the<br \/>\nplatform launched across New Zealand,\u201d said Adrien Taylor,<br \/>\nPayper co-founder.<\/p>\n<p>\u201cWe\u2019re thrilled to be teaming<br \/>\nup with Mat and the First Table team again. There\u2019s<br \/>\nnothing we love more than backing ambitious New Zealanders<br \/>\nwho are taking on the world, and First Table is exactly that<br \/>\n\u2013 a Kiwi startup that\u2019s built something genuinely<br \/>\nworld-class.\u201d<\/p>\n<p>Advertisement &#8211; scroll to continue reading<\/p>\n<p>Weir said the partnership is a natural<br \/>\nfit.<\/p>\n<p>\u201cWe\u2019ve been really impressed with Payper \u2013<br \/>\nnot just with the results they\u2019ve delivered for other<br \/>\nstartups and tech companies, but with how quickly they\u2019ve<br \/>\nunderstood our business and what we\u2019re<br \/>\nbuilding.<\/p>\n<p>\u201cHospitality is a fast-moving industry and<br \/>\nwe\u2019ve got some ambitious growth plans ahead, so having a<br \/>\nteam that genuinely gets our brand and moves quickly with us<br \/>\nis important. They already feel like a natural extension of<br \/>\nthe First Table team.\u201d<\/p>\n<p>Payper is a results-based PR<br \/>\nagency with offices in Auckland and Christchurch. The agency<br \/>\nworks with a portfolio of New Zealand brands including<br \/>\nSouthbase Construction, Mons Royale, Coffee Supreme, Abe\u2019s<br \/>\nBagels, Evnex, Scapegrace and Contented.<\/p>\n<p>About<br \/>\nPayper:<\/p>\n<p>With offices in Auckland and Christchurch,<br \/>\nPayper is New Zealand\u2019s most accountable and transparent<br \/>\nPR agency. Its unique pay-per-success model ensures clients<br \/>\npay for the positive news coverage they get, rather than the<br \/>\neffort Payper puts in to get it. Payper is passionate about<br \/>\nmaking great public relations fair and transparent for all<br \/>\nNew Zealanders.<\/p>\n<p>Founded by a team of former<br \/>\njournalists, the agency has partnered with some of New<br \/>\nZealand\u2019s most iconic brands, including Mons Royale,<br \/>\nAbe\u2019s Bagels, Evnex, and Coffee Supreme. Payper combines<br \/>\nstorytelling expertise with precision strategy to deliver<br \/>\nresults-driven, media-friendly communications that get real<br \/>\nresults.<\/p>\n<p>About First Table:<\/p>\n<p>First Table is a<br \/>\nrestaurant discovery platform that rewards diners for<br \/>\nbooking the first table of the night with 50% off the food<br \/>\nbill. Founded in Queenstown, New Zealand in 2014 by Mat<br \/>\nWeir, the platform has grown into a community of more than<br \/>\n3.3 million diners and over 4,100 restaurant partners across<br \/>\nNew Zealand, Australia and the United Kingdom.<\/p>\n<p>First<br \/>\nTable is the number one restaurant booking app on both the<br \/>\nApp Store and Google Play in New Zealand. The platform\u2019s<br \/>\nmodel is free for restaurants to join, helping venues fill<br \/>\noff-peak tables and create early buzz, while giving food<br \/>\nlovers the incentive to try new restaurants, cuisines and<br \/>\nexperiences.<\/p>\n<p>\n<a href=\"http:\/\/www.scoop.co.nz\/about\/terms.html\" target=\"_blank\" rel=\"nofollow noopener\">\u00a9 Scoop Media<\/a><br \/>\n         <br \/>&#13;\n<\/p>\n<p>Using Scoop for work?<\/p>\n<p> Scoop is free for personal use, but you&#8221;ll need a licence for work use. This is part of our Ethical Paywall and how we fund Scoop. Join today with plans starting from less than $3 per week, plus gain access to exclusive Pro features.<\/p>\n<p><a class=\"supporter\" href=\"https:\/\/pro.scoop.co.nz\/Individual\/?from=ProIn24\" target=\"_blank\" style=\"background: #f55a3f; color: #ffffff!important; border-radius: 2px; display: unset; border:none; padding: 5px 12px 6px 12px;font-weight:normal;\" rel=\"nofollow noopener\">Join Pro Individual<\/a>  &#13;<br \/>\n<a style=\"color:#1e1e1e;display: unset; border:none;\" href=\"https:\/\/pro.scoop.co.nz\/using-scoop-for-work\/?from=ProIn24\" target=\"_blank\" rel=\"nofollow noopener\">Find out more<\/a><\/p>\n<p>Find more from <a href=\"https:\/\/info.scoop.co.nz\/Payper\" rel=\"nofollow noopener\" target=\"_blank\">Payper<\/a> on InfoPages.<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"Wednesday, 20 May 2026, 2:41 pmPress Release: Payper Payper co-founders Lewis Hampton (left) and Adrien Taylor (right) [Photo\/Supplied]&hellip;\n","protected":false},"author":2,"featured_media":35750,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[223133,138,146662,111,43,24636,139,69,223132,11112,1698,145,1696,45024],"class_list":["post-436078","post","type-post","status-publish","format-standard","has-post-thumbnail","category-new-zealand","tag-advertising-media","tag-business","tag-computing-and-internet","tag-new-zealand","tag-news","tag-newsworthy","tag-newzealand","tag-nz","tag-payper","tag-scoop","tag-service-industries","tag-technology","tag-telecommunications","tag-trade-agreements"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/436078","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=436078"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/436078\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/35750"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=436078"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=436078"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=436078"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}