{"id":534098,"date":"2026-07-19T20:17:10","date_gmt":"2026-07-19T20:17:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/534098\/"},"modified":"2026-07-19T20:17:10","modified_gmt":"2026-07-19T20:17:10","slug":"job-website-visits-slump-despite-22m-replacement","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/534098\/","title":{"rendered":"Job website visits slump despite $22m replacement"},"content":{"rendered":"<p class=\"[&amp;_em]:font-serif-text-italic [&amp;_cite]:font-serif-text-italic\">The Tertiary Education Commission spent nearly $22 million replacing a key careers information website for jobseekers and school-leavers, only to see usage slump 20 percent.<\/p>\n<p class=\"[&amp;_em]:font-serif-text-italic [&amp;_cite]:font-serif-text-italic\">Tahat\u016b Career Navigator replaced the Careers NZ site last December, following a five-year development process beginning in 2020.<\/p>\n<p class=\"[&amp;_em]:font-serif-text-italic [&amp;_cite]:font-serif-text-italic\">The commission said it spent $21.7m on the project, but the number of users this year had dropped.<\/p>\n<p class=\"[&amp;_em]:font-serif-text-italic [&amp;_cite]:font-serif-text-italic\">&#8220;Over the last three months, the Tahat\u016b platform has averaged 138,852 users per month, while in the same period for 2025, careers.govt.nz averaged 175,374 users,&#8221; it said.<\/p>\n<p class=\"[&amp;_em]:font-serif-text-italic [&amp;_cite]:font-serif-text-italic\">The commission said the drop was because Tahat\u016b was a newer website, whereas careers.govt.nz &#8220;benefited from decades of brand recognition and established search demand&#8221;.<\/p>\n<p class=\"[&amp;_em]:font-serif-text-italic [&amp;_cite]:font-serif-text-italic\">However, the old careers.govt.nz url leads directly to Tahat\u016b and searching &#8220;careers NZ&#8221; also leads to the new site.<\/p>\n<p class=\"[&amp;_em]:font-serif-text-italic [&amp;_cite]:font-serif-text-italic\">The commission said the new site had annual operating costs of $3.5m, including depreciation and ongoing support, resourcing and maintenance.<\/p>\n<p class=\"[&amp;_em]:font-serif-text-italic [&amp;_cite]:font-serif-text-italic\">&#8220;Tahat\u016b Career Navigator provides a significantly enhanced and data-driven experience, offering advanced occupations intelligence, workforce insights and integrated tools that extend far beyond the capabilities of the previous website,&#8221; it said.<\/p>\n<p class=\"[&amp;_em]:font-serif-text-italic [&amp;_cite]:font-serif-text-italic\">&#8220;A good example of this is the Tahat\u016b Interest quiz, which connects people&#8217;s interests with potential careers. This has already had over 200,000 completions, outstripping the usage of the former Career Quest quiz on careers.govt.nz.&#8221;<\/p>\n<p class=\"[&amp;_em]:font-serif-text-italic [&amp;_cite]:font-serif-text-italic\">The commission said the new site had resources and activities for career advisors, teachers and others who supported people to make education and career decisions.<\/p>\n<p class=\"[&amp;_em]:font-serif-text-italic [&amp;_cite]:font-serif-text-italic\">It also provided information about jobs and careers that was used by other government agencies, such as the Ministry of Social Development and Immigration New Zealand.<\/p>\n<p class=\"[&amp;_em]:font-serif-text-italic [&amp;_cite]:font-serif-text-italic\">For example, Stats NZ used Tahat\u016b data to help build a new National Occupations List.<\/p>\n<p class=\"[&amp;_em]:font-serif-text-italic [&amp;_cite]:font-serif-text-italic\">&#8220;This replaced an outdated system and significantly saved redevelopment costs, while delivering a more up-to-date picture of jobs in New Zealand,&#8221; the commission said.<\/p>\n","protected":false},"excerpt":{"rendered":"The Tertiary Education Commission spent nearly $22 million replacing a key careers information website for jobseekers and school-leavers,&hellip;\n","protected":false},"author":2,"featured_media":534099,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[42,43,40,38,41,39],"class_list":["post-534098","post","type-post","status-publish","format-standard","has-post-thumbnail","category-headlines","tag-headlines","tag-news","tag-top-news","tag-top-stories","tag-topnews","tag-topstories"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/534098","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=534098"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/534098\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/534099"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=534098"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=534098"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=534098"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}