Dave Letele has announced he will ‘step back’ from NZ Muscle a week after he was appointed as the new chief executive of the supplement company.<\/p>\n
“I came in with the best of intentions, to help a business front up and fix things properly. I’ve realised I can’t help in the way it needs, and the right thing to do is be honest about that,” he posted to his Brown Buttabean social media page.<\/p>\n
NZ Muscle hit strife after a former employee posted a YouTube video making claims of questionable practices. The company recalled some creatine products that could contain undeclared dairy.<\/p>\n
That prompted the Commerce Commission and Ministry of Primary Industries to investigate.<\/p>\n
“The better I can turn it around, it’s only going to help myself and my family,” he said last Tuesday.<\/p>\n
The former boxer turned social activist wished the NZ Muscle team well and said “there are good people there working hard to get it right”.<\/p>\n
“Back to the work I’ve always done. Thank you to everyone who backed me.”‘<\/p>\n
Posting on his Brown Butterbean Facebook page, he said he had been receiving racist hate mail.<\/p>\n
“People want answers which I fully understand. But I need time to find out what’s actually happened. It’s now hard to do this with so much noise and now I have to worry for my family’s safety.<\/p>\n
“I’ve entered this with my eyes wide open. I’ve taken on a company that has f**ked up and it’s my job to come fix it and make it better than before.<\/p>\n
“I understand people are upset and what’s happened before my time. But this behaviour online, the death threats and posting of addresses is going too far. Two wrongs don’t make a right. Seeing my wife in tears and my youngest son scared breaks my heart. But what can I do? If I do something silly I lose it all. Everyone who depends on me will be let down.”<\/p>\n","protected":false},"excerpt":{"rendered":"Dave Letele has announced he will ‘step back’ from NZ Muscle a week after he was appointed as…\n","protected":false},"author":2,"featured_media":526862,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[42,43,40,38,41,39],"class_list":["post-534723","post","type-post","status-publish","format-standard","has-post-thumbnail","category-headlines","tag-headlines","tag-news","tag-top-news","tag-top-stories","tag-topnews","tag-topstories"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/534723","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=534723"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/534723\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/526862"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=534723"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=534723"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=534723"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}