{"id":543878,"date":"2026-07-25T20:21:52","date_gmt":"2026-07-25T20:21:52","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/543878\/"},"modified":"2026-07-25T20:21:52","modified_gmt":"2026-07-25T20:21:52","slug":"wealth-com-launches-tax-planning-platform-for-advisors","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/543878\/","title":{"rendered":"Wealth.com Launches Tax Planning Platform for Advisors"},"content":{"rendered":"<p class=\"ContentParagraph ContentParagraph_align_left\" data-testid=\"content-paragraph\">Estate planning tech platform Wealth.com recently announced the launch of a major expansion to its offerings\u2014Wealth.com Tax Planning\u2014which purports to unify tax planning, estate strategy and execution workflows within a single platform for advisors.<\/p>\n<p class=\"ContentParagraph ContentParagraph_align_left\" data-testid=\"content-paragraph\">As advisors navigate increasingly complex client lives, fragmented tools and disconnected workflows can struggle to keep pace. Wealth.com Tax Planning aims to help close these gaps by connecting tax strategy, legal intent and execution into a single integrated system. As such, Tax Planning is embedded directly within the Wealth.com platform, ensuring tax strategies remain continuously connected to trusts, legal documents and execution workflows<\/p>\n<p class=\"ContentParagraph ContentParagraph_align_left\" data-testid=\"content-paragraph\">\u201cTax planning and estate planning are inseparable parts of a holistic financial plan, yet the industry has historically treated them as disconnected disciplines,\u201d said Rafael Loureiro, co-founder and chief executive officer of Wealth.com.<\/p>\n<p data-component=\"related-article\" class=\"RelatedArticle\">Related:<a class=\"RelatedArticle-RelatedContent\" href=\"https:\/\/www.wealthmanagement.com\/financial-technology\/20-questions-to-ask-in-every-wealthtech-ai-demo\" target=\"_self\" data-discover=\"true\" rel=\"nofollow noopener\">20 Questions to Ask in Every WealthTech AI Demo<\/a><\/p>\n<p class=\"ContentParagraph ContentParagraph_align_left\" data-testid=\"content-paragraph\">Danny Lohrfink, co-founder and chief product officer of Wealth.com, further explained that the platform is built around embracing the concept of advanced planning, with tax and estate planning working hand in hand.<\/p>\n<p class=\"ContentParagraph ContentParagraph_align_left\" data-testid=\"content-paragraph\">\u201cThe industry is coming around to the fact that to compete, you need to offer the family office experience; estate and tax planning are quickly becoming table stakes,\u201d he said.<\/p>\n<p class=\"ContentParagraph ContentParagraph_align_left\" data-testid=\"content-paragraph\">The new tools, which officially launch on April 2, will enable advisors to model forward-looking tax strategies while understanding their downstream impact on estate outcomes, gifting capacity, charitable planning and long-term family legacy. Rather than optimizing for a single tax year, the platform connects tax decisions to multigenerational outcomes.<\/p>\n<p class=\"ContentParagraph ContentParagraph_align_left\" data-testid=\"content-paragraph\">Tax Planning will offer multi-state tax scenario modeling with side-by-side comparisons, guided planning workflows and natural-language data capture from advisor and client inputs.<\/p>\n<p class=\"ContentParagraph ContentParagraph_align_left\" data-testid=\"content-paragraph\">Its AI capabilities will be powered by Wealth.com\u2019s recently upgraded proprietary AI, Ester. It now analyzes federal and state tax documents alongside estate documents and trust provisions to surface risks, conflicts and future-state implications across a client\u2019s plan.<\/p>\n<p class=\"ContentParagraph ContentParagraph_align_left\" data-testid=\"content-paragraph\">These insights power Wealth.com\u2019s redesigned Report Builder, enabling advisors to deliver clearer, more actionable planning narratives that connect tax decisions to estate outcomes, funding gaps and long-term legacy considerations.<\/p>\n<p class=\"ContentParagraph ContentParagraph_align_left\" data-testid=\"content-paragraph\">Lohrfink is particularly excited about the flexibility to tackle problems in the new world of AI that the integration of Ester from the ground up offers.<\/p>\n<p data-component=\"related-article\" class=\"RelatedArticle\">Related:<a class=\"RelatedArticle-RelatedContent\" href=\"https:\/\/www.wealthmanagement.com\/financial-technology\/zephyr-s-adjusted-for-risk-stop-using-generic-marketing-do-this-instead\" target=\"_self\" data-discover=\"true\" rel=\"nofollow noopener\">Zephyr&#8217;s Adjusted for Risk: Stop Using Generic Marketing &#8211; Do This Instead<\/a><\/p>\n<p class=\"ContentParagraph ContentParagraph_align_left\" data-testid=\"content-paragraph\">\u201cWe\u2019re one of the first major tax planning solutions born after the introduction of large language models,\u201d he said. \u201cEster has created over 100,000 estate plans and read and evaluated over 150,000 planning docs and counting. But she\u2019s not training on these documents in the traditional AI sense; they aren\u2019t just being added to a database to be drawn from but leveraged in an anonymous way to expose Ester to different types of plans.\u201d<\/p>\n<p class=\"ContentParagraph ContentParagraph_align_left\" data-testid=\"content-paragraph\">Despite all this talk of unifying planning disciplines, access to the estate and tax planning tools on the platform is available for separate purchase (the unsubscribed half remains on the platform but can\u2019t be accessed). And, interestingly, the pricing models are slightly different for each. The existing estate planning offerings will continue to operate on an annual subscription model, with the core package costing roughly $5,000 a year and the upgraded family office package costing $7,500. Access to the tax planning tools, however, will be on a household pricing model with volume-based discounts. For example, an 80-household package would run roughly $1,785 annually.<\/p>\n<p class=\"ContentParagraph ContentParagraph_align_left\" data-testid=\"content-paragraph\">\u201cYou can use either to best fit your practice, but we view them as compound products, which strengthen each other when used in tandem,\u201d Lohrfink said.<\/p>\n<p data-component=\"related-article\" class=\"RelatedArticle\">Related:<a class=\"RelatedArticle-RelatedContent\" href=\"https:\/\/www.wealthmanagement.com\/financial-technology\/zephyr-s-adjusted-for-risk-beat-direct-to-consumer-technology-the-advisor-s-edge\" target=\"_self\" data-discover=\"true\" rel=\"nofollow noopener\">Zephyr&#8217;s Adjusted for Risk: Beat Direct-to-Consumer Technology: The Advisor\u2019s Edge<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Estate planning tech platform Wealth.com recently announced the launch of a major expansion to its offerings\u2014Wealth.com Tax Planning\u2014which&hellip;\n","protected":false},"author":2,"featured_media":543879,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[138,246,111,139,69,244,245],"class_list":["post-543878","post","type-post","status-publish","format-standard","has-post-thumbnail","category-personal-finance","tag-business","tag-finance","tag-new-zealand","tag-newzealand","tag-nz","tag-personal-finance","tag-personalfinance"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/543878","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=543878"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/543878\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/543879"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=543878"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=543878"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=543878"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}