{"id":546405,"date":"2026-07-27T15:34:26","date_gmt":"2026-07-27T15:34:26","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/546405\/"},"modified":"2026-07-27T15:34:26","modified_gmt":"2026-07-27T15:34:26","slug":"proliant-launches-new-zealand-colostrum-programme","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/546405\/","title":{"rendered":"Proliant launches New Zealand colostrum programme"},"content":{"rendered":"<p>\t\t\t\tReading Time:   2 minutes<br \/>\n<a href=\"https:\/\/www.google.com\/preferences\/source?q=farmersweekly.co.nz\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"google-follow-link\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\" alt=\"Follow on Google News\" class=\"google-follow-image pk-lazyload\" width=\"120\" height=\"35\" data-pk- data-pk-src=\"\/wp-content\/uploads\/2026\/07\/Google_follow-240x71-1.png\"\/><\/a><\/p>\n<p class=\"wp-block-paragraph\">Proliant Health and Biologicals, known for producing purified protein ingredients for use in diagnostic, biotechnology, therapeutic and nutrition markets, launched its colostrum programme last week.<\/p>\n<p class=\"wp-block-paragraph\">Prime Minister Christopher Luxon was on hand at Proliant\u2019s Feilding plant along with some of the company\u2019s 55 farmer suppliers.<\/p>\n<p class=\"wp-block-paragraph\">Proliant chief executive Chris Detzel said despite colostrum not being part of the company\u2019s strategy 18 months ago, it has quickly moved to take advantage of a rapidly growing global market and moved from concept to production readiness.<\/p>\n<p class=\"wp-block-paragraph\">\u201cProliant believes colostrum represents a unique opportunity to improve human health while creating meaningful economic value within New Zealand,\u201d Detzel said.<\/p>\n<p class=\"wp-block-paragraph\">\u201cThe initiative transforms a valuable agricultural resource into a premium health ingredient sought by global nutrition markets. At the same time, it creates new revenue opportunities for farmers and supports New Zealand\u2019s shift toward higher-value agricultural exports by turning raw dairy inputs into specialised products for global markets.\u201d<\/p>\n<p class=\"wp-block-paragraph\">Detzel said it would not have been possible without the investment and dedication of the farmers who will supply the colostrum.<\/p>\n<p class=\"wp-block-paragraph\">\u201cIt is that sense of community that really helps drive our success in business. It\u2019s the hard-work ethic. It\u2019s the sense of willingness to help out whenever someone needs it. Those are really key characteristics of our team and of the parts of the community that we want to exist within. And so that\u2019s also really how we, in couple short months, decided we wanted to try something out, try something new. And it\u2019s farmers like James [Stewart, farmer-supplier] and other people that were invested in our success and helping us succeed.\u201d<\/p>\n<p class=\"wp-block-paragraph\">Luxon said Proliant\u2019s story, as a United States company that has found a home in Feilding, is exactly what his government worked to allow.<\/p>\n<p class=\"wp-block-paragraph\">\u201cAs a government, our job is to make sure we create the operating environment for people to set up an incredible business like this.\u201d<\/p>\n<p class=\"wp-block-paragraph\">This required the right overseas investment settings, fast-track approvals and a regulatory framework that incentivised investment and innovation.<\/p>\n<p class=\"wp-block-paragraph\">\u201cThis is a great example of what international capital and great innovation can do.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"Reading Time: 2 minutes Proliant Health and Biologicals, known for producing purified protein ingredients for use in diagnostic,&hellip;\n","protected":false},"author":2,"featured_media":546406,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[111,43,139,69],"class_list":["post-546405","post","type-post","status-publish","format-standard","has-post-thumbnail","category-new-zealand","tag-new-zealand","tag-news","tag-newzealand","tag-nz"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/546405","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=546405"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/546405\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/546406"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=546405"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=546405"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=546405"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}