{"id":557791,"date":"2026-08-03T15:27:14","date_gmt":"2026-08-03T15:27:14","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/557791\/"},"modified":"2026-08-03T15:27:14","modified_gmt":"2026-08-03T15:27:14","slug":"i-got-that-wrong-luxon-apologises-for-remarks-about-small-businesses","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/557791\/","title":{"rendered":"&#8216;I got that wrong&#8217;: Luxon apologises for remarks about small businesses"},"content":{"rendered":"<p>Prime Minister Christopher Luxon has apologised to small business owners for remarks he made at a Rotorua event, conceding he &#8220;got that wrong&#8221; after telling a leader her concerns about business survival were &#8220;a negative view&#8221;.<\/p>\n<p>Luxon told the media he was sorry if his comments, made last Friday, came across as failing to properly acknowledge the pressures small businesses faced.<\/p>\n<p>&#8220;I am sorry if my comments do not properly acknowledge the challenges that many small business owners are facing, and that I got that wrong,&#8221; he said.<\/p>\n<p>&#8220;I know many small business owners are doing it tough right now. They&#8217;re working long hours, they&#8217;re managing financial pressures, looking after their staff, and doing everything they can to grow their businesses.<\/p>\n<p>&#8220;I have enormous respect and admiration for people who are out there backing themselves, taking a risk, and building a business. <\/p>\n<p>&#8220;Small businesses are the backbone of our economy.&#8221;<\/p>\n<p>The apology came as the PM and Finance Minister Nicola Willis used a post-Cabinet media conference to spruik a run of positive announcements, including the Northland Expressway public-private partnership deal and a rise in business confidence.<\/p>\n<p class=\"text-greyDarkFaded\">China has officially expressed concern and the Prime Minister today said the comments were racist\u00a0 (Source: 1News)<\/p>\n<p>Willis also announced that the Government would keep its temporary fuel support measures in place, after petrol prices rose again following a brief dip in July.<\/p>\n<p>But Luxon also faced questions about why he would not rule out working again with Winston Peters \u2013 a man whose remarks about a Chinese MP the PM had himself <a href=\"https:\/\/www.1news.co.nz\/2026\/07\/31\/yes-i-do-luxon-asked-if-he-thinks-peters-remarks-were-racist\/\" target=\"_blank\" rel=\"nofollow noopener\">called &#8220;racist&#8221; last week<\/a> \u2013 should National form another government after the election.<\/p>\n<p>Luxon issues apology<\/p>\n<p>Luxon said no one had pushed him to apologise this afternoon after he defended his comments about small businesses in a round of media interviews this morning.<\/p>\n<p>&#8220;No, no, I just feel that I could have expressed myself better in the way that my comments were interpreted,&#8221; he said.<\/p>\n<p>&#8220;I didn&#8217;t want to cause any offence. That&#8217;s not what I intended to do. Clearly, people felt that I did, and I just want to acknowledge that wasn&#8217;t my intention.&#8221;<\/p>\n<p>Luxon said he had reviewed the transcript of the event before deciding to apologise and that his MPs had only mentioned the incident to him in a &#8220;cursory&#8221; manner.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2026\/08\/christopher-luxon-speaks-to-media-on-march-3-2025-file-XCTEBFFICBAPFDTILLP4MOF3DM.jpg\" alt=\"Christopher Luxon speaks to media on March 3, 2025 (file)\" width=\"800\" height=\"450\" loading=\"lazy\"\/><\/p>\n<p class=\"ImageMetadata__MetadataParagraph-sc-hi5x8q-0 cWTYyG image-metadata\">Christopher Luxon speaks to media on March 3, 2025 (file) (Source: 1News)<\/p>\n<p>&#8220;I came in. I looked at the transcript. I thought, yeah, I could have expressed that better.&#8221;<\/p>\n<p>The apology this afternoon marked a shift from Luxon&#8217;s tone earlier today in interviews. <\/p>\n<p>Speaking this morning in an interview with RNZ&#8217;s John Campbell, he had defended his handling of the event and said he was disappointed at how it was reported, arguing his point had been that Government and business &#8220;need to work together&#8221;.<\/p>\n<p>&#8220;What I&#8217;m trying to say to you is, as a business owner, your job is to make sure that you actually have great commercial returns, build an awesome culture, have a great customer experience,&#8221; he said in the interview.<\/p>\n<p>PM refuses to rule out Peters as foreign minister again<\/p>\n<p>The PM was also questioned about his Foreign Minister, New Zealand First leader Winston Peters, who last week <a href=\"https:\/\/www.1news.co.nz\/2026\/08\/03\/i-got-that-wrong-luxon-apologises-for-remarks-about-small-businesses\/1news.co.nz\/2026\/07\/30\/peters-jones-refuse-to-back-down-over-go-back-to-your-own-country-jibe\/\" target=\"_blank\" rel=\"nofollow noopener\">told Green MP Lawrence Xu-Nan to &#8220;go back to your own country&#8221;<\/a> \u2013 comments Luxon himself has described as &#8220;racist&#8221; and &#8220;offensive&#8221;.<\/p>\n<p class=\"text-greyDarkFaded\">NZ First leader, who is also Foreign Minister, made the remark responding to heckling during a speech in the House.\u00a0 (Source: 1News)<\/p>\n<p>Luxon confirmed he had spoken to Peters, but would not detail what was said.<\/p>\n<p>&#8220;My conversation will stay between Winston and me,&#8221; he told reporters. <\/p>\n<p>Pressed on whether he had effectively issued Peters a warning, the PM said: &#8220;I&#8217;m just not getting into it. That was a conversation between him and me.&#8221;<\/p>\n<p>Luxon returned repeatedly to the looming election, saying voters unhappy with the rhetoric had their own remedy. &#8220;We&#8217;re 90 days out from an election,&#8221; he said. <\/p>\n<p>Asked whether Peters could keep his foreign affairs role in a future government, Luxon would not be drawn, calling it a &#8220;hypothetical&#8221; and urging voters to &#8220;party vote National&#8221; if they objected to the rhetoric ahead of the November 7 election.<\/p>\n<p>Labour has called on Luxon to sack Peters from his role after the comments drew international condemnation and comments from China.<\/p>\n<p class=\"text-greyDarkFaded\">Lawrence Xu-Nan has spoken to Breakfast after he was told by Winston Peters to &#8220;go back to your own country&#8221; in the House yesterday.  (Source: Breakfast)<\/p>\n<p>Luxon railed against &#8216;parent-child&#8217; small business <\/p>\n<p>The apology followed the exchange at the Rotorua Business Chamber breakfast event, where the chamber&#8217;s chief put a business pulse survey to the PM, asking how long members could &#8220;hang on&#8221; as costs rose and customer numbers fell. <\/p>\n<p>The Prime Minister responded that he thought it was &#8220;a negative view&#8221;. According to a transcript of the exchange provided by his office, Luxon went on to tell the room that &#8220;if you&#8217;re not retooling and radically disrupting your business, you ain&#8217;t doing the job&#8221;.<\/p>\n<p>He drew on his own corporate background, saying that as a chief executive based in the States he had never looked to the government for help.<\/p>\n<p>&#8220;The last person I wanted to ever talk to as a CEO was the government,&#8221; he said. &#8220;I didn&#8217;t sit there in Chicago saying I wonder what the government thinks &#8230; Can I get some grant money to do something? No, no, I&#8217;m a business person. I&#8217;m building a kick-ass company.&#8221;<\/p>\n<p>Luxon told the chamber there was &#8220;a parent-child mentality&#8221; in Kiwi boardrooms, and pressed those present on how many were using AI tools in their businesses.<\/p>\n","protected":false},"excerpt":{"rendered":"Prime Minister Christopher Luxon has apologised to small business owners for remarks he made at a Rotorua event,&hellip;\n","protected":false},"author":2,"featured_media":557792,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[11508,111,137,43,139,69,135,136],"class_list":["post-557791","post","type-post","status-publish","format-standard","has-post-thumbnail","category-new-zealand","tag-christopher-luxon","tag-new-zealand","tag-new-zealand-first","tag-news","tag-newzealand","tag-nz","tag-politics","tag-winston-peters"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/557791","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=557791"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/557791\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/557792"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=557791"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=557791"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=557791"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}