{"id":576490,"date":"2026-08-22T03:20:09","date_gmt":"2026-08-22T03:20:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/576490\/"},"modified":"2026-08-22T03:20:09","modified_gmt":"2026-08-22T03:20:09","slug":"as-they-return-to-the-uk-harry-and-meghan-search-for-a-brand-that-sticks","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/576490\/","title":{"rendered":"As they return to the UK, Harry and Meghan search for a brand that sticks"},"content":{"rendered":"<p class=\"Paragraph-styles__ParagraphStyled-sc-ffb5f5ba-0 fqhmpl\">The fact the Sussexes have switched between projects brings risks to their brand, says Susan Fournier, a branding expert and former professor at Harvard Business School and Boston University. She says the couple went from royal insiders, giving a glimpse into a secret world, to royal critics, then from media producers to, in Meghan&#8217;s case, a lifestyle influencer.<\/p>\n","protected":false},"excerpt":{"rendered":"The fact the Sussexes have switched between projects brings risks to their brand, says Susan Fournier, a branding&hellip;\n","protected":false},"author":2,"featured_media":576491,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[156,111,139,69],"class_list":["post-576490","post","type-post","status-publish","format-standard","has-post-thumbnail","category-entertainment","tag-entertainment","tag-new-zealand","tag-newzealand","tag-nz"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/576490","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=576490"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/576490\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/576491"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=576490"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=576490"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=576490"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}