{"id":625823,"date":"2026-10-09T22:40:09","date_gmt":"2026-10-09T22:40:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/625823\/"},"modified":"2026-10-09T22:40:09","modified_gmt":"2026-10-09T22:40:09","slug":"top-apple-insider-metas-new-headset-is-vrs-last-stand","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/625823\/","title":{"rendered":"Top Apple Insider: Meta\u2019s New Headset Is \u201cVR\u2019s Last Stand\u201d"},"content":{"rendered":"<p>      <a href=\"https:\/\/s.yimg.com\/lo\/mysterio\/api\/8ca40d50b5aa8a36a49c20b5619e338df5223492aa7dd524e133800c3e96f1d8\/lightyear_networkapi\/resizefit_w960%3Bquality_80%3Bformat_webp\/https%3A%2F%2Fmedia.zenfs.com%2Fen%2Ftikr_258%2F0115cb9092ac3855836e0b1d33f19888.png\" target=\"_blank\" rel=\"noopener noreferrer nofollow\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/ywAAAAAAQABAAACAUwAOw==\" alt=\"Top Apple Insider: Meta's New Headset Is &quot;VR's Last Stand&quot; \u00a9Diego Maravilla \u00a9 2022 from Diego Maravilla, Dee from \u0e20\u0e32\u0e1e\u0e02\u0e2d\u0e07Sakorn Sukkasemsakorn via Canva\" height=\"540\" width=\"960\" class=\"yf-1f8hkhu loader\"\/><\/a> Top Apple Insider: Meta&#8217;s New Headset Is &#8220;VR&#8217;s Last Stand&#8221; \u00a9Diego Maravilla \u00a9 2022 from Diego Maravilla, Dee from \u0e20\u0e32\u0e1e\u0e02\u0e2d\u0e07Sakorn Sukkasemsakorn via Canva           Key Takeaways            <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Meta unveiled its $1,299.99 VR Glasses on Sept. 23, and Bloomberg&#8217;s Mark Gurman called the device &#8220;VR&#8217;s last stand.&#8221;  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">If the headset flops, Meta&#8217;s earnings will barely notice: its apps made more than $5 of operating income for every $1 Reality Labs lost in 2025.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Meta&#8217;s operating margin was 41.4% in fiscal 2025, even after Reality Labs lost $19.19 billion.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Gurman calls Meta the number one player in smart glasses, and that&#8217;s the hardware story to watch.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Meta Platforms (<a href=\"https:\/\/finance.yahoo.com\/quote\/META\/\" data-ylk=\"slk:META%3ANASDAQ;elm:context_link;itc:0;sec:content-canvas;source:content-canvas%20default\" data-yga=\"{&quot;yLinkText&quot;:&quot;META:NASDAQ&quot;,&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yTrafficOrigin&quot;:&quot;content-canvas default&quot;}\" target=\"_blank\" rel=\"nofollow noopener\">META:NASDAQ<\/a>) unveiled its lightest VR device yet at its Connect event on Sept. 23. The $1,299.99 Meta VR Glasses weigh about 100 grams because the processor, battery, and storage sit in a separate 300-gram puck. They&#8217;re due in spring 2027.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">On the Oct. 8 episode of Bloomberg&#8217;s <a href=\"https:\/\/omny.fm\/shows\/power-on-with-mark-gurman\/john-ternus-is-remaking-apple-how-far-will-he-go\" data-ylk=\"slk:Power%20On%20podcast;elm:context_link;itc:0;sec:content-canvas;source:content-canvas%20default\" data-yga=\"{&quot;yLinkText&quot;:&quot;Power On podcast&quot;,&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yTrafficOrigin&quot;:&quot;content-canvas default&quot;}\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Power On podcast<\/a>, Vlad Savov said the launch would settle an old question: &#8220;Was it the hardware that was holding it back, or was it the content?&#8221;  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Bloomberg&#8217;s Mark Gurman, best known for breaking Apple news, put it more bluntly:  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">&#8220;This is VR&#8217;s last stand. If this device at this weight and price point and functionality is not what makes VR successful, nothing will.&#8221;  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">No pressure, then.  <\/p>\n<p>        Two very different hardware stories          <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Gurman is down on VR, though he has plenty of praise for the rest of Meta&#8217;s hardware. He thinks Meta&#8217;s move to put its smart glasses under the Ray-Ban and Oakley brands is going to &#8220;go down as a big business textbook success story.&#8221;  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">On smart glasses and spatial computing more broadly, he was even clearer: &#8220;You have to look at Meta and consider them the number one player in the space.&#8221;  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">That lead matters because Apple (<a href=\"https:\/\/finance.yahoo.com\/quote\/AAPL\/\" data-ylk=\"slk:AAPL%3ANASDAQ;elm:context_link;itc:0;sec:content-canvas;source:content-canvas%20default\" data-yga=\"{&quot;yLinkText&quot;:&quot;AAPL:NASDAQ&quot;,&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yTrafficOrigin&quot;:&quot;content-canvas default&quot;}\" target=\"_blank\" rel=\"nofollow noopener\">AAPL:NASDAQ<\/a>) is the rival everyone&#8217;s waiting on. Gurman thinks Apple will launch smart glasses and that &#8220;they&#8217;ll be very successful just because of the Apple brand.&#8221; He also said, &#8220;Apple is still a year away.&#8221;  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">So far, the glasses look like a win, but the headset is still unproven, and it hasn&#8217;t come cheap.  <\/p>\n<p>        The bill so far          <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Meta doesn&#8217;t report VR results on their own. According to <a href=\"https:\/\/www.sec.gov\/Archives\/edgar\/data\/1326801\/000162828026003942\/meta-20251231.htm\" data-ylk=\"slk:Meta&#039;s%20annual%20report;elm:context_link;itc:0;sec:content-canvas;source:content-canvas%20default\" data-yga=\"{&quot;yLinkText&quot;:&quot;Meta&#039;s annual report&quot;,&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yTrafficOrigin&quot;:&quot;content-canvas default&quot;}\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Meta&#8217;s annual report<\/a>, Reality Labs, which holds the headsets and the glasses alike, lost $19.19 billion in 2025, up from $17.73 billion in 2024. Over the same year, the Family of Apps segment earned $102.47 billion in operating income.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">In other words, the apps made more than $5 for every $1 Reality Labs lost. That&#8217;s why Meta&#8217;s company-wide operating margin has stayed high through years of those losses\u2026  <\/p>\n<p>    <a href=\"https:\/\/s.yimg.com\/lo\/mysterio\/api\/a38cf33afc5dd2f75868d9e1e97c7d0dd525090eaf2d0da91001951355700a2f\/lightyear_networkapi\/resizefit_w960%3Bquality_80%3Bformat_webp\/https%3A%2F%2Fmedia.zenfs.com%2Fen%2Ftikr_258%2F788a308077cb555988ff7203f241bb61\" target=\"_blank\" rel=\"noopener noreferrer nofollow\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/ywAAAAAAQABAAACAUwAOw==\" alt=\"Meta Platforms (META): operating (EBIT) margin (%), fiscal 2021\u20132025 (TIKR)\" height=\"640\" width=\"960\" class=\"yf-1f8hkhu loader\"\/><\/a> Meta Platforms (META): operating (EBIT) margin (%), fiscal 2021\u20132025 (TIKR)            <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Here&#8217;s the math on the latest year. Meta&#8217;s operating income was $83.28 billion on $200.97 billion of revenue in 2025. Add back the Reality Labs loss, and operating income would have been $102.47 billion, or a margin of about 51%. So Reality Labs costs Meta about 10 points of margin, and Meta still kept a well-above-average 41.4%.  <\/p>\n<p>     Story Continues  <\/p>\n<p>           Zuckerberg can afford to keep going         <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Decoder host Nilay Patel pointed this out on his <a href=\"https:\/\/www.podtrac.com\/pts\/redirect.mp3\/pdst.fm\/e\/pscrb.fm\/rss\/p\/mgln.ai\/e\/257\/traffic.megaphone.fm\/VMP6813236420.mp3\" data-ylk=\"slk:Oct.%208%20episode;elm:context_link;itc:0;sec:content-canvas;source:content-canvas%20default\" data-yga=\"{&quot;yLinkText&quot;:&quot;Oct. 8 episode&quot;,&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yTrafficOrigin&quot;:&quot;content-canvas default&quot;}\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Oct. 8 episode<\/a> while talking about Meta giving its Muse AI agent away for free. In his words, Meta has &#8220;a giant advertising business that prints money,&#8221; and &#8220;Mark Zuckerberg has been shown willing to blow money trying to win a market as he did with Reality Labs for years and years and years.&#8221;  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">&#8220;And they can just run it till it works.&#8221;  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">The cash flow backs him up\u2026  <\/p>\n<p>   <a href=\"https:\/\/s.yimg.com\/lo\/mysterio\/api\/23983e35ab3eaa1b37dbd407d9d1880b14a44c136232f56d4106606f883dd26c\/lightyear_networkapi\/resizefit_w960%3Bquality_80%3Bformat_webp\/https%3A%2F%2Fmedia.zenfs.com%2Fen%2Ftikr_258%2Fc1b5a862d6a9a4bfad5d59556cece775\" target=\"_blank\" rel=\"noopener noreferrer nofollow\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/ywAAAAAAQABAAACAUwAOw==\" alt=\"Meta Platforms (META): free cash flow, $ billions, fiscal 2021\u20132025 (TIKR)\" height=\"640\" width=\"960\" class=\"yf-1f8hkhu loader\"\/><\/a> Meta Platforms (META): free cash flow, $ billions, fiscal 2021\u20132025 (TIKR)          <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Free cash flow slipped from $54.1 billion in fiscal 2024 to $46.1 billion in fiscal 2025, which still leaves Meta with tens of billions of dollars a year after paying for its spending on data centers and devices.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Of course, the losses aren&#8217;t getting smaller. Reality Labs lost more in 2025 than it did in 2024, and a headset that won&#8217;t ship until next spring isn&#8217;t going to change that anytime soon.  <\/p>\n<p>       Here&#8217;s the thing: Wall Street isn&#8217;t counting on VR         <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">If the VR Glasses flop, the hit to earnings is small. Analysts expect Meta&#8217;s normalized EPS to rise from $29.68 in fiscal 2025 to $39.66 by fiscal 2028\u2026  <\/p>\n<p>   <a href=\"https:\/\/s.yimg.com\/lo\/mysterio\/api\/06b5187a70ea57a7a9dd92f202c0ec6f34e7aad5a2270f29ab94c756bdbce81a\/lightyear_networkapi\/resizefit_w960%3Bquality_80%3Bformat_webp\/https%3A%2F%2Fmedia.zenfs.com%2Fen%2Ftikr_258%2Fe1121e337d92c1b2504cd05a76285ba8\" target=\"_blank\" rel=\"noopener noreferrer nofollow\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/ywAAAAAAQABAAACAUwAOw==\" alt=\"Meta Platforms (META): normalized EPS, actual and consensus estimates, $ per share, fiscal 2023\u20132028 (TIKR)\" height=\"640\" width=\"960\" class=\"yf-1f8hkhu loader\"\/><\/a> Meta Platforms (META): normalized EPS, actual and consensus estimates, $ per share, fiscal 2023\u20132028 (TIKR)          <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">A $1,300 headset that won&#8217;t be on shelves until spring 2027 was never going to move these numbers, and nothing I saw at Connect makes me think analysts will cut their estimates.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">The glasses are where I&#8217;d look instead. Savov put it well on Power On: &#8220;Meta is saying AI, and our particular AI, is the only reason we have hardware.&#8221; Now for my own speculation. If Meta is really far ahead in smart glasses, it could put its AI in front of people all day, every day, and a niche VR headset can&#8217;t do that.  <\/p>\n<p>          So is this VR&#8217;s last stand?         <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">For VR, Gurman may well be right. If a 100-gram headset can&#8217;t win people over, it&#8217;s hard to see what will.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">For Meta shareholders, though, a flop looks like an expensive experiment that the ad business can easily pay for. The company already leads in smart glasses, and that&#8217;s the hardware that could matter more.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">The first real test comes when the VR Glasses go on sale in spring 2027. The other is Apple&#8217;s glasses, which Gurman says are about a year away. Until then, watch Reality Labs&#8217; losses in each quarterly report.  <\/p>\n<p>       So what is Meta stock actually worth?         <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">TIKR lets you forecast the future price of any stock in less than a minute. Just enter a few assumptions into TIKR&#8217;s valuation model and see what Meta could be worth. Start from Wall Street consensus estimates, or adjust the inputs to reflect your own view of the business. It&#8217;s free to use.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\"><a href=\"https:\/\/www.tikr.com\/valuation-model-builder?ref=yahoofinance\" data-ylk=\"slk:Value%20Meta%20for%20free;elm:context_link;itc:0;sec:content-canvas;source:content-canvas%20default\" data-yga=\"{&quot;yLinkText&quot;:&quot;Value Meta for free&quot;,&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yTrafficOrigin&quot;:&quot;content-canvas default&quot;}\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Value Meta for free<\/a>  <\/p>\n","protected":false},"excerpt":{"rendered":"Top Apple Insider: Meta&#8217;s New Headset Is &#8220;VR&#8217;s Last Stand&#8221; \u00a9Diego Maravilla \u00a9 2022 from Diego Maravilla, Dee&hellip;\n","protected":false},"author":2,"featured_media":625824,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[2169,138,553,219,246,5932,329,37332,5933,5483,16400,7454,111,139,69,244,8499,13081,294,781,5934,5935,643,37333,7496,145,37334,360,361,362],"class_list":["post-625823","post","type-post","status-publish","format-standard","has-post-thumbnail","category-virtual-reality","tag-401k","tag-business","tag-business-news","tag-economy","tag-finance","tag-financial-information","tag-investing","tag-investment-tools","tag-investor","tag-market-news","tag-mortgage","tag-mutual-funds","tag-new-zealand","tag-newzealand","tag-nz","tag-personal-finance","tag-quote","tag-real-estate","tag-retirement","tag-stock","tag-stock-research","tag-stock-valuation","tag-stocks","tag-suze-orman","tag-tax","tag-technology","tag-track-portfolio","tag-virtual-reality","tag-virtualreality","tag-vr"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/625823","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=625823"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/625823\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/625824"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=625823"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=625823"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=625823"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}