{"id":628149,"date":"2026-10-12T09:36:15","date_gmt":"2026-10-12T09:36:15","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/628149\/"},"modified":"2026-10-12T09:36:15","modified_gmt":"2026-10-12T09:36:15","slug":"worlds-third-best-selling-smartphone-loses-nearly-24-of-resale-value-after-one-year","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/628149\/","title":{"rendered":"World\u2019s third best-selling smartphone loses nearly 24% of resale value after one year"},"content":{"rendered":"

The 256GB model, launched at VND35 million in September 2025, was listed at an average of VND26.77 million on Vietnamese online marketplace Cho Tot last month.<\/p>\n

The 17 Pro ranked third globally in smartphone sales during the second quarter of 2026, according to market research firm Counterpoint Research.<\/p>\n

Its price decline was the steepest among the 17 models surveyed, based on used-phone listings collected by Cho Tot between Sept. 1 and 22, around the launch of Apple’s 18 series, Znews reported.<\/p>\n

The 17 Pro Max, originally priced at VND38 million, was listed at an average of VND29.85 million, down VND8.15 million.<\/p>\n

The standard 17 recorded a smaller decline of 19.9%, with its average secondhand price falling to around VND20 million. The 17e, released about six months ago, was listed at an average of VND15.2 million, down 15.6% from its VND18 million launch price.<\/p>\n

\"Apples<\/p>\n

Apple’s iPhone 17 Pro (L) and Pro Max. Photo by VnExpress\/Tuan Hung<\/p>\n

Older generations have experienced steeper declines. The 16 Pro Max, released two years ago at VND35 million, was listed at an average of VND21.7 million. The 16 Pro, originally priced from VND29 million, recorded a steeper decline of 39.2%.<\/p>\n

The standard 16 and 16 Plus recorded declines of approximately 42%, with average secondhand prices falling to VND13.38 million and VND15.16 million.<\/p>\n

Secondhand prices for the three-year-old 15 series fell by around half from their launch prices, with the Pro Max averaging VND15.6 million.<\/p>\n

Older models were considerably cheaper, with used 12, 13 and 14 devices listed for VND4-8 million, putting them in the same price range as budget Android smartphones. The X, released in 2017, was still being advertised for around VND2 million.<\/p>\n

Cho Tot’s data indicates that iPhones generally experience their steepest depreciation during their first few years before the rate of decline slows. They remain prominent in Vietnam’s secondhand smartphone market, with stronger resale activity and better value retention than many competing Android models, particularly premium devices.<\/p>\n","protected":false},"excerpt":{"rendered":"The 256GB model, launched at VND35 million in September 2025, was listed at an average of VND26.77 million…\n","protected":false},"author":2,"featured_media":628150,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[342,111,139,69,145,308303],"class_list":["post-628149","post","type-post","status-publish","format-standard","has-post-thumbnail","category-mobile","tag-mobile","tag-new-zealand","tag-newzealand","tag-nz","tag-technology","tag-worlds-third-best-selling-smartphone-loses-nearly-24-of-resale-value-after-one-year-vnexpress-international"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/628149","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=628149"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/628149\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/628150"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=628149"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=628149"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=628149"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}