{"id":630557,"date":"2026-10-14T17:12:16","date_gmt":"2026-10-14T17:12:16","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/630557\/"},"modified":"2026-10-14T17:12:16","modified_gmt":"2026-10-14T17:12:16","slug":"say-cheese-miles-aldridge-wants-to-snap-your-picture-right-now","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/630557\/","title":{"rendered":"Say Cheese! Miles Aldridge Wants to Snap Your Picture Right Now"},"content":{"rendered":"<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tSTRIKING A POSE: Guests in <a href=\"https:\/\/wwd.com\/tag\/london\/\" id=\"auto-tag_london\" data-tag=\"london\" rel=\"nofollow noopener\" target=\"_blank\">London<\/a> during <a data-id=\"1236552333\" data-type=\"post\" href=\"https:\/\/wwd.com\/eye\/people\/frieze-london-new-layout-artistic-director-eva-langret-1236552333\/\" rel=\"nofollow noopener\" target=\"_blank\">Frieze Week<\/a> can conjure the spirit of Andy Warhol and secure their 15 minutes of fame by posing for a Polaroid portrait by the British photographer Miles Aldridge.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tAldridge\u2019s 15 Minutes of Fame project, which is taking place through Saturday as part of the <a href=\"https:\/\/wwd.com\/tag\/mount-street\/\" id=\"auto-tag_mount-street\" data-tag=\"mount-street\" rel=\"nofollow noopener\" target=\"_blank\">Mount Street<\/a> Neighborhood Arts Festival, allows guests to book a time slot for a quickie portrait. The project was inspired by Aldridge\u2019s photoshoot with Elton John when the musician was named Time magazine\u2019s 2024 Icon of the Year.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tAldridge was only allotted 15 minutes with the famous singer, and was inspired by old photo booth pictures of Warhol. It made him think that people can get comfortable even in a tight space, and with a time limit.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cThe project is 50 percent taking pictures and 50 percent, I believe, making people feel great \u2014 so great that they leave the studio with a skip in their step,\u201d Aldridge said.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe pop-up exhibition has appeared at art festivals worldwide, with more than 1,400 portraits taken.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe <a href=\"https:\/\/wwd.com\/fashion-news\/fashion-features\/margaret-howell-publishes-book-exhibition-personal-photos-1239342357\/\" id=\"related_article_link_london\" data-tag=\"london\" rel=\"nofollow noopener\" target=\"_blank\">London<\/a> pop-up is located at 62 South Audley Street, where the space has been transformed into Aldridge\u2019s personal studio. It has the snapper\u2019s signature orange backdrop and silly props like teacups, old telephones and funny glasses. People can even bring their pets.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tAldridge said he found the project challenging because it stretches his perfectionist tendencies to the limit. He spent 30 years as a professional photographer and is used to planning each shoot intricately. But with the pop-up, he doesn\u2019t know who will walk into the studio or how they\u2019ll behave in front of the camera.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cWe create spontaneous, improvised portraits, and the originality never ceases to amaze me. Everyone embraces the impromptu nature of the project, acting out an iconic version of themselves,\u201d Aldridge said.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe <a href=\"https:\/\/wwd.com\/business-news\/retail\/london-retail-hot-brands-battle-mayfair-chelsea-west-end-1239173864\/\" id=\"related_article_link_mount-street\" data-tag=\"mount-street\" rel=\"nofollow noopener\" target=\"_blank\">Mount Street<\/a> festival spans art, food, culture and fashion. It takes place on Mount Street, neighboring South Audley Street and Carlos Place. Luxury brands including The Row, Simone Rocha and Jessica McCormack are among the other partners taking part in the festival.<\/p>\n","protected":false},"excerpt":{"rendered":"STRIKING A POSE: Guests in London during Frieze Week can conjure the spirit of Andy Warhol and secure&hellip;\n","protected":false},"author":2,"featured_media":630558,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[15587,1619,309142,111,139,69,145],"class_list":["post-630557","post","type-post","status-publish","format-standard","has-post-thumbnail","category-technology","tag-frieze","tag-london","tag-mount-street","tag-new-zealand","tag-newzealand","tag-nz","tag-technology"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/630557","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=630557"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/630557\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/630558"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=630557"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=630557"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=630557"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}