{"id":642423,"date":"2026-10-27T03:48:10","date_gmt":"2026-10-27T03:48:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/642423\/"},"modified":"2026-10-27T03:48:10","modified_gmt":"2026-10-27T03:48:10","slug":"f1-news-helmut-marko-backs-ai-venture-to-let-the-dead-speak","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/642423\/","title":{"rendered":"F1 news: Helmut Marko backs AI venture to let the dead speak"},"content":{"rendered":"<p>\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" width=\"1920\" height=\"1280\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2026\/10\/Lebensstimmen_Presse_Faber_Marko_vlnr.-c-Levi-Renger-2.jpg\" class=\"sc-hero-img\" alt=\"Helmut Marko backs bizarre AI venture to let the dead speak\" decoding=\"async\" loading=\"eager\"  \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tHelmut Marko has invested in an AI platform that allows people to deliver personal messages at their own funerals. Image: XPB Images<\/p>\n<p>The Austrian has backed a startup called Lebensstimmen, known internationally as Words That Remain, which is developing technology that allows people to prepare personal farewell messages to be delivered after their death.<\/p>\n<p>The unique project was unveiled at a press conference in Vienna last week, with Marko appearing alongside the company\u2019s founders and Austrian cathedral pastor Toni Faber.<\/p>\n<p>Described as an AI-based avatar platform, the service allows users to prepare messages during their lifetime, choosing who receives them and under what circumstances they are delivered.<\/p>\n<p>It even offers the possibility of someone addressing mourners at their own funeral, despite having already died.<\/p>\n<p>At the announcement, the 1971 Le Mans winner drew a parallel between his latest investment and the role of technology in motorsport.<\/p>\n<p>\u201cThis project is using very new technology, mainly AI. So it offers a very unique opportunity for the last will, and also the possibility that the one who died speaks personally at his funeral,\u201d Marko said.<\/p>\n<p>\u201cIt is surrounded by experts and very well educated and trained on the technical and on the law side. And the market I see is worldwide.<\/p>\n<p>\u201cMotorsport was never left to chance; it was improved through the courage to consistently use new technologies for the benefit of people. That is exactly the attitude I recognise in Lebensstimmen.\u201d<\/p>\n<p>Another feature of the venture is the \u2018Fabertar\u2019, an AI eulogist developed in collaboration with Faber, who serves as Cathedral Pastor of St Stephen\u2019s in Vienna.<\/p>\n<p>The technology is intended to provide funeral speeches when families want them or when a traditional speaker is unavailable, rather than replace existing religious or funeral services.<\/p>\n<p>According to the company, the AI-assisted messages will be based on information provided by real people, reviewed by humans and clearly identified as involving artificial intelligence.<\/p>\n<p>It has also enlisted legal and technology partners to address privacy, security and the handling of messages intended to be delivered after someone\u2019s death.<\/p>\n<p>The investment represents an unexpected new direction for Marko, <a href=\"https:\/\/speedcafe.com\/f1-news-2025-helmut-marko-exit-leaves-red-bull-retirement-career-legacy-announcement-reason\/\" rel=\"nofollow noopener\" target=\"_blank\">who departed Red Bull at the end of 2025<\/a> after more than two decades as one of the organisation\u2019s most influential figures.<\/p>\n<p>During his time overseeing Red Bull\u2019s junior driver program, he helped develop the careers of several future F1 stars, including Sebastian Vettel and <a href=\"https:\/\/speedcafe.com\/drivers\/max-verstappen\/\" class=\"scdh-autolink\" rel=\"nofollow noopener\" target=\"_blank\">Max Verstappen<\/a>.<\/p>\n<p>Since leaving the team, Marko has maintained a relatively low public profile, although he recently returned to the headlines <a href=\"https:\/\/speedcafe.com\/f1-news-2026-helmut-marko-liam-lawson-update-future-nikola-tsolov-racing-bulls-signing-update-opinion-christian-horner\/\" rel=\"nofollow noopener\" target=\"_blank\">with comments about Liam Lawson\u2019s future at Racing Bulls and allegations made by former Red Bull team principal Christian Horner in his autobiography<\/a>.<\/p>\n<p>The financial details of Marko\u2019s investment have not been disclosed.<\/p>\n","protected":false},"excerpt":{"rendered":"Helmut Marko has invested in an AI platform that allows people to deliver personal messages at their own&hellip;\n","protected":false},"author":2,"featured_media":642424,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[365,363,364,29046,111,139,69,145],"class_list":["post-642423","post","type-post","status-publish","format-standard","has-post-thumbnail","category-artificial-intelligence","tag-ai","tag-artificial-intelligence","tag-artificialintelligence","tag-helmut-marko","tag-new-zealand","tag-newzealand","tag-nz","tag-technology"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/642423","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=642423"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/642423\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/642424"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=642423"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=642423"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=642423"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}