{"id":67749,"date":"2025-10-09T12:15:21","date_gmt":"2025-10-09T12:15:21","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/67749\/"},"modified":"2025-10-09T12:15:21","modified_gmt":"2025-10-09T12:15:21","slug":"momas-art-collection-turns-into-collectible-objects-of-play","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/67749\/","title":{"rendered":"MoMA&#8217;s art collection turns into collectible objects of play"},"content":{"rendered":"<p>mattel turns moma\u2019s artworks into miniature icons of design<\/p>\n<p>\u00a0<\/p>\n<p>The Museum of Modern Art (<a href=\"https:\/\/www.designboom.com\/tag\/moma\/\" rel=\"nofollow noopener\" target=\"_blank\">MoMA<\/a>) in New York and Mattel Creations join forces in their first capsule collection that translates seven of MoMA\u2019s most iconic artworks into collectible versions of Mattel\u2019s most recognizable <a href=\"https:\/\/www.designboom.com\/tag\/toys\/\" rel=\"nofollow noopener\" target=\"_blank\">toys<\/a>. Launching in November 2025, the project spans from a <a href=\"https:\/\/www.designboom.com\/tag\/barbie\/\" rel=\"nofollow noopener\" target=\"_blank\">Barbie<\/a> wearing a dress inspired by Van Gogh\u2019s Starry Night to <a href=\"https:\/\/www.designboom.com\/tag\/hot-wheels\/\" rel=\"nofollow noopener\" target=\"_blank\">Hot Wheels<\/a> die-cast <a href=\"https:\/\/www.designboom.com\/tag\/car-design\/\" rel=\"nofollow noopener\" target=\"_blank\">cars<\/a> modeled after the Jaguar E-Type and <a href=\"https:\/\/www.designboom.com\/tag\/citroen\/\" rel=\"nofollow noopener\" target=\"_blank\">Citro\u00ebn<\/a> DS, and a Magic 8 Ball reimagined through Alma Woodsey Thomas\u2019s abstract compositions.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-1158406 size-full lazyload\" bad-src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"from vincent van gogh to salvador dal\u00ed, MoMA's art collection turns into objects of play\" width=\"818\" height=\"632\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2025\/10\/vincent-van-gogh-salvador-dali-moma-art-collection-collectible-objects-play-mattel-designboom-08.jpg\"  data- loading=\"lazy\"\/><br \/>Little People Collector x Salvador Dal\u00ed | images courtesy of Mattel Creations and MoMA<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>van gogh, Matisse, and more reimagined in play<\/p>\n<p>\u00a0<\/p>\n<p>The inaugural capsule, available beginning November 11th, 2025, at MoMA Design Stores in New York and Japan, <a href=\"http:\/\/store.moma.org\/\" target=\"_blank\" rel=\"noopener nofollow\">online<\/a>, and on <a href=\"https:\/\/corporate.mattel.com\/\" target=\"_blank\" rel=\"noopener nofollow\">Mattel Creations<\/a>, translates seminal works from MoMA\u2019s collection into playful reinterpretations across seven products.<\/p>\n<p>\u00a0<\/p>\n<p>These include Barbie x Vincent van Gogh, a collectible doll dressed in a gown echoing The Starry Night\u2019s swirling skies; Hot Wheels x Jaguar E-Type Roadster and Hot Wheels x Citro\u00ebn DS 23 Sedan, die-cast tributes to MoMA\u2019s celebrated automotive icons; and UNO Canvas x MoMA, a special edition of the classic card game featuring works by Sonia Delaunay, Henri Matisse, Piet Mondrian, Claude Monet, Liubov Popova, and Van Gogh, each aligned with UNO\u2019s signature colors. The collection also features Magic 8 Ball x Alma Woodsey Thomas, a reimagined orb that answers questions with phrases drawn from Thomas\u2019s radiant palette; and Little People Collector x Salvador Dal\u00ed and Little People Collector x Claude Monet, figure sets that fuse each artist with their most recognizable imagery.<\/p>\n<p><img decoding=\"async\" class=\"wp-image-1158405 size-full lazyload\" bad-src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"from vincent van gogh to salvador dal\u00ed, MoMA's art collection turns into objects of play\" width=\"818\" height=\"632\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2025\/10\/vincent-van-gogh-salvador-dali-moma-art-collection-collectible-objects-play-mattel-designboom-07.jpg\"  data- loading=\"lazy\"\/><br \/>The Persistence of Memory (1931) by Salvador Dal\u00ed<\/p>\n<p><img decoding=\"async\" class=\"wp-image-1158410 size-full lazyload\" bad-src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"from vincent van gogh to salvador dal\u00ed, MoMA's art collection turns into objects of play\" width=\"818\" height=\"632\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2025\/10\/vincent-van-gogh-salvador-dali-moma-art-collection-collectible-objects-play-mattel-designboom-12.jpg\"  data- loading=\"lazy\"\/><br \/>Little People Collector x Claude Monet<\/p>\n<p><img decoding=\"async\" class=\"wp-image-1158409 size-full lazyload\" bad-src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"from vincent van gogh to salvador dal\u00ed, MoMA's art collection turns into objects of play\" width=\"818\" height=\"632\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2025\/10\/vincent-van-gogh-salvador-dali-moma-art-collection-collectible-objects-play-mattel-designboom-11.jpg\"  data- loading=\"lazy\"\/><br \/>Water Lilies (1914-1926) by Claude Monet<\/p>\n<p><img decoding=\"async\" class=\"wp-image-1158399 size-full lazyload\" bad-src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"from vincent van gogh to salvador dal\u00ed, MoMA's art collection turns into objects of play\" width=\"818\" height=\"632\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2025\/10\/vincent-van-gogh-salvador-dali-moma-art-collection-collectible-objects-play-mattel-designboom-01.jpg\"  data- loading=\"lazy\"\/><br \/>Barbie x Vincent van Gogh<\/p>\n<p><img decoding=\"async\" class=\"wp-image-1158400 size-full lazyload\" bad-src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"from vincent van gogh to salvador dal\u00ed, MoMA's art collection turns into objects of play\" width=\"818\" height=\"632\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2025\/10\/vincent-van-gogh-salvador-dali-moma-art-collection-collectible-objects-play-mattel-designboom-02.jpg\"  data- loading=\"lazy\"\/><br \/>The Starry Night (1889) by Vincent van Gogh<\/p>\n<p><img decoding=\"async\" class=\"wp-image-1158411 size-full lazyload\" bad-src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"from vincent van gogh to salvador dal\u00ed, MoMA's art collection turns into objects of play\" width=\"818\" height=\"632\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2025\/10\/vincent-van-gogh-salvador-dali-moma-art-collection-collectible-objects-play-mattel-designboom-13.jpg\"  data- loading=\"lazy\"\/><br \/>UNO x MoMA<\/p>\n<p><img decoding=\"async\" class=\"wp-image-1158412 size-full lazyload\" bad-src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"from vincent van gogh to salvador dal\u00ed, MoMA's art collection turns into objects of play\" width=\"818\" height=\"632\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2025\/10\/vincent-van-gogh-salvador-dali-moma-art-collection-collectible-objects-play-mattel-designboom-14.jpg\"  data- loading=\"lazy\"\/><br \/>Objects from a Dyer\u2019s Shop (1914) by Liubov Popova<\/p>\n<p><img decoding=\"async\" class=\"wp-image-1158402 size-full lazyload\" bad-src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"from vincent van gogh to salvador dal\u00ed, MoMA's art collection turns into objects of play\" width=\"818\" height=\"632\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2025\/10\/vincent-van-gogh-salvador-dali-moma-art-collection-collectible-objects-play-mattel-designboom-04.jpg\"  data- loading=\"lazy\"\/><br \/>Magic 8 Ball x Alma Woodsey Thomas<\/p>\n<p><img decoding=\"async\" class=\"wp-image-1158401 size-full lazyload\" bad-src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"from vincent van gogh to salvador dal\u00ed, MoMA's art collection turns into objects of play\" width=\"818\" height=\"632\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2025\/10\/vincent-van-gogh-salvador-dali-moma-art-collection-collectible-objects-play-mattel-designboom-03.jpg\"  data- loading=\"lazy\"\/><br \/>Untitled (1968) by Alma Woodsey Thomas<\/p>\n<p><img decoding=\"async\" class=\"wp-image-1158407 size-full lazyload\" bad-src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"from vincent van gogh to salvador dal\u00ed, MoMA's art collection turns into objects of play\" width=\"818\" height=\"632\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2025\/10\/vincent-van-gogh-salvador-dali-moma-art-collection-collectible-objects-play-mattel-designboom-09.jpg\"  data- loading=\"lazy\"\/><br \/>Hot Wheels x Jaguar E-Type Roadster<\/p>\n<p><img decoding=\"async\" class=\"wp-image-1158408 size-full lazyload\" bad-src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"from vincent van gogh to salvador dal\u00ed, MoMA's art collection turns into objects of play\" width=\"818\" height=\"632\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2025\/10\/vincent-van-gogh-salvador-dali-moma-art-collection-collectible-objects-play-mattel-designboom-10.jpg\"  data- loading=\"lazy\"\/><br \/>Jaguar E-Type Roadster<\/p>\n<p><img decoding=\"async\" class=\"wp-image-1158403 size-full lazyload\" bad-src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"from vincent van gogh to salvador dal\u00ed, MoMA's art collection turns into objects of play\" width=\"818\" height=\"632\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2025\/10\/vincent-van-gogh-salvador-dali-moma-art-collection-collectible-objects-play-mattel-designboom-05.jpg\"  data- loading=\"lazy\"\/><br \/>Hot Wheels x Citro\u00ebn DS 23 Sedan<\/p>\n<p><img decoding=\"async\" class=\"wp-image-1158404 size-full lazyload\" bad-src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"from vincent van gogh to salvador dal\u00ed, MoMA's art collection turns into objects of play\" width=\"818\" height=\"632\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2025\/10\/vincent-van-gogh-salvador-dali-moma-art-collection-collectible-objects-play-mattel-designboom-06.jpg\"  data- loading=\"lazy\"\/><br \/>Citro\u00ebn DS 23 Sedan<\/p>\n","protected":false},"excerpt":{"rendered":"mattel turns moma\u2019s artworks into miniature icons of design \u00a0 The Museum of Modern Art (MoMA) in New&hellip;\n","protected":false},"author":2,"featured_media":67750,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[442,498,499,500,39805,501,156,54467,25374,111,139,69,11395],"class_list":{"0":"post-67749","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-arts-and-design","8":"tag-arts","9":"tag-arts-and-design","10":"tag-artsanddesign","11":"tag-artsdesign","12":"tag-barbie","13":"tag-design","14":"tag-entertainment","15":"tag-hot-wheels","16":"tag-moma","17":"tag-new-zealand","18":"tag-newzealand","19":"tag-nz","20":"tag-toys"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/67749","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=67749"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/67749\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/67750"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=67749"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=67749"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=67749"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}