In the aftermath of the suspension of Jimmy Kimmel Live! by Disney-owned ABC, She-Hulk herself is speaking out.

Tatiana Maslany, star of Marvel’s She-Hulk: Attorney at Law, which aired on Disney+, is urging people to cancel their subscriptions to Disney services.

Maslany posted an image to her Instagram Story of herself in motion capture costume for She-Hulk – acknowledging her connection to Disney – with text above that read “cancel your @disneyplus @hulu @espn subscriptions!”

See screenshot below.

Maslany wasn’t the only one.

Former Congressman Adam Kinzinger wrote to his one million X followers this morning, “When government intimidation and corporate cowardice meet, free speech dies. Boycott ABC and Disney until they stand up to Brendan Carr’s censorship.”

When government intimidation and corporate cowardice meet, free speech dies. Boycott ABC and Disney until they stand up to Brendan Carr’s censorship. (link in reply)

— Adam Kinzinger (Slava Ukraini) 🇺🇸🇺🇦 (@AdamKinzinger) September 18, 2025

Transparent star Amy Landecker, who is married to The West Wing’s Bradley Whitford posted an image of the cancellation page from her Disney+ account.

Box office tracking firm Exhibitor Relations shared what it called a “Protest Playbook” to “Save Jimmy Kimmel,” with multiple posts online.

Among the instructions:

Cancel Disney+ → when you cancel, leave feedback: “I’m canceling because Jimmy Kimmel was removed.

Cut back Disney spending → parks, movies, merch. Even small choices add up if enough people do it.

Skip ABC programming → ratings matter. If you stop watching, make it clear why.

Contact Advertisers: Identify the brands running ads on Jimmy Kimmel Live. Email or tweet them: “I won’t support your products if you don’t stand by Jimmy Kimmel.”

Exhibitor Relations also shared Disney CEO Bob Iger’s email address as well as the address for ABC viewer relations.

Disney Ecosystem Protest Checklist

Cancel Disney+ (core streaming revenue)

Cancel Hulu (ABC shows stream here; Disney majority-owned)

Cancel ESPN+ (sports arm, bundled often with Disney+/Hulu)

Post cancellations publicly: “Just canceled Hulu. Disney shouldn’t silence Jimmy…

— Exhibitor Relations Co. (@ERCboxoffice) September 18, 2025