Today, dating apps thrive on competition. On dating apps, you will see numerous profiles, and you will surely feel the urge to stand out, and that of course means lying about some parts of your personality. Today, most of us are used to creating a “highlight reel” version of life, and it’s to see why this new term, “bio-baiting”, feels like second nature. Many even crave connection and validation, and creating that “perfect” bio can bring immediate gratification in the form of matches and messages.