Pune, 18th December 2025: EmpowerHER25, a MarTech and AI-focused summit held at The Orchid, Pune organised by SHELeadsIndia, concluded in Pune on Thursday, bringing together more than 300 women entrepreneurs, founders and business leaders for a day-long programme centred on business growth, digital adoption and purpose-led entrepreneurship.

The keynote address was delivered by Sujata Biswas and Taniya Biswas, Co-Founders of Suta, who spoke about the importance of ecosystem-led support for women entrepreneurs navigating the early and growth stages of their businesses. “Every woman who starts a business carries more than just an idea — she carries hope, courage and countless quiet efforts. In a digital-first economy, access to the right guidance and tools can significantly influence outcomes. Platforms such as SHELeadsIndia and initiatives like EmpowerHER create spaces where women can learn, ask questions and grow with confidence. When technology and marketing tools are made accessible and practical, women entrepreneurs are better positioned to scale businesses that create wider impact,” they said.

Annada Ranade, Founder Director, HR Neeti conducted a masterclass which focused on building sustainable growth systems for founder-led businesses. Addressing the challenges of scale, she emphasised the need for simplification and process-driven decision-making. She said, “Growth is not about doing more at once, but about building the right systems and maintaining consistency. When founders simplify processes and focus on structured execution, scaling becomes more predictable and manageable,” Ranade said.

The panel discussion titled “Profit. Purpose. Power. The New-Age Playbook for Women Entrepreneurs” examined how women-led enterprises are increasingly integrating impact into their core business models. Speakers noted that businesses aligned with a clear purpose tend to build stronger stakeholder trust and long-term value, with profitability and impact reinforcing rather than competing with each other.

Another panel, “Amplify, Automate, Accelerate — Growth Tools for the Modern Founder,” focused on the role of MarTech and AI in enabling operational efficiency and informed decision-making. Panelists highlighted that early adoption of the right digital tools allows founders to optimise time, reduce manual interventions and redirect effort towards strategic growth initiatives.

Speaking on the outcome of the event, Nikita Vora, Founder of SHELeadsIndia , said, “EmpowerHER was designed to address the gap between inspiration and execution. The focus was on practical insights and tools that founders can apply immediately as they build and scale their businesses.”

In addition to knowledge sessions, EmpowerHER25 facilitated mentoring interactions and brand visibility opportunities, positioning itself as a platform for long-term ecosystem building rather than a standalone event.

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