Led Zeppelin recording a promotional video for 'Good Times, Bad Times' at Thee Image Club in Miami, Florida on February 14, 1969 (Walter J. Brown Media Archive & Peabody Awards Collection)Led Zeppelin recording a promotional video for ‘Good Times, Bad Times’ at Thee Image Club in Miami, Florida on February 14, 1969 (Walter J. Brown Media Archive & Peabody Awards Collection)

The original promotional video for “Good Times, Bad Times”, which shows Led Zeppelin miming to the song on stage at Thee Image Club in Miami, Florida on February 14, 1969, has been discovered after more than 50 years.

A colour copy of the promotional film was discovered in the archives of the Atlanta music television show “Now Explosion”, which are held at the Walter J. Brown Media Archive & Peabody Awards Collection at the University of Georgia.

The promotional film can be seen at 7:40 in the video linked here.

The footage emerged after Zep Head, a member of the official Led Zeppelin forum, requested that the archives digitise any footage mentioning Led Zeppelin that originated from the “Now Explosion” show, they explained.

“Then there was this. I was floored,” they posted on the forum. “Surely we’ve all seen the black and white ‘Communication Breakdown’ promo video that was shot in Miami in Feb 69. That grainy video. Turns out they mimed TWO songs that day. And ‘Good Times Bad Times’ was shot in color! Evidently Now Explosion acquired this footage way back when.”

As well as the “Good Times, Bad Times” promotional film, Led Zeppelin also shot a promotional video for “Communication Breakdown” on the same day. Black and white footage of that video has circulated widely for years.

Follow Led Zeppelin News on Twitter and Facebook to stay up to date on news as it happens. You can also sign up to our email for a digest of the latest news sent to your inbox. LedZepNews uses paid Amazon referral links to earn commissions to cover its costs.