Le Mans Ultimate has begun its presumed teaser campaign ahead of its next update and DLC season pass – and it has started with a new bridge.
Circuit de la Sarthe, the venue for the real-world 24 Hours of Le Mans event, is switching the revered Dunlop-branded bridge to Goodyear this season. This was part of what event organisers, the Automobile Club de l’Ouest, called “strategic enhancements.”
The landmark had been branded by Dunlop since 1932. Dunlop used to be owned by the same corporation as Goodyear until early 2025.
Fresh branding has already been implemented into Le Mans Ultimate, with a social media video showcasing new signage around the circuit.
Footage has been recorded from a bumper camera perspective, so the car used is not visible. It sounds like the Toyota LMH entry. The now old-specification GR010 is already present in the simulation, although this could be the first sound of the new-for-2026 TR010.
Toyota TR010 – Image: Toyota media
As the official game of the FIA World Endurance Championship, and this Le Mans race, so far, it has all of the top-category cars used in the 2023-2025 season. It even recently added the all-new Genesis GMR-001 LMDh before its real-world track debut.
“We’re expecting to update you on our next season pass plans at [the 24 Hours of] Le Mans in June,” said Motorsport Games CEO, Stephen Hood, earlier this year. The race runs between 10th and 14th June.
AI Pledge
Every Traxion article is written by people, not prompts.
Traxion.GG does not use AI to write articles, and we never will. We care deeply about journalism,
trust and original reporting, which is why every story is researched, written and edited by real
people who care about sim racing and the community around it.