USA 2031: Rugby Goes Stateside

For the first time, the Rugby World Cup heads to America in 2031.

Biggest market yet: The U.S. brings colossal stadiums, broadcast potential and commercial opportunities.

Format: Same as 2027 — 24 teams and 16-team knockout.

Opportunities: Growing grassroots rugby, Major League Rugby clubs, and the global exposure of playing in NFL-sized venues.

Challenges: Competing with the NFL, college football, and MLB for stadium dates. Also, ensuring a rugby atmosphere in cavernous arenas not built with the sport in mind.

It’s a gamble — but one World Rugby hopes will pay off by finally cracking America.

CONTINUES ON PAGE THREE

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