Dry January? Not a chance. While the country’s lightweights are swearing off booze for the new year, the Thinking Drinkers – Ben McFarland and Tom Sandham – are doubling down on their mission to save the British pub. Over the summer they rode the length of the country on a tandem, relying solely on pubs for shelter, sustenance and of course beverages. Here, they explain why bikes and beer belong together – and why Britain’s beleaguered boozers urgently need our support.

Why cyclists should go to the pub

Since 2000, the UK has lost a quarter of its ‘locals’ and, facing a host of economic headwinds and hardships, the number of British boozers continues to shrink quicker than a crisp packet in a roaring open fire. The costs of running a pub are simply too high. Even busy pubs are struggling to survive. No other business sector in the economy is taxed so heavily, with £1 in every £3 spent in the pub going to the Chancellor. The profit on a £5 pint is just 12p. And that’s about to get worse, as in her latest budget Rachel Reeves announced that alcohol duty would rise in line with inflation, currently 3.66%. Pubs and the wider beer sector collectively generate over £15bn in tax revenues each year.

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In 1912, beer-loving writer Hilaire Belloc warned the English: “Change your hearts or you will lose your inns, and you will deserve to have lost them… and when you have lost your inns, drown your empty selves, for you will have lost the last of England”. If we don’t use them, we will lose them.

Ben and Tom on their tandem completing LEJOG

‘Thinking Drinkers’ Ben and Tom rode from Land’s End to John o’ Groats, stopping only at pubs (Image credit: The Thinking Drinkers)

pints with pedalling. When consumed in excess, alcohol turns your cleats into clown-shoes and makes a mockery of your motor function. Every gentle bend of your elbow shoves a stick further into our central nervous system, slams the brakes on your brain activity, and can even cause memory loss. Have I said that already?

Sending your blood-sugar levels awry, booze fuels foolish food choices and makes you crave sweet and starchy stuff that have no business being part of an elite cyclist’s diet: Scampi Fries instead of oily fish, pork scratchings instead of chia seeds, a full English instead of oats, that kind of thing. And, of course, riding under the influence is illegal.

Eddy Merckx, it’s claimed, filled his bidon with ‘bubbles’ during his famous victory in the Pyrenees in 1969. Jacques Anquetil, the bon-vivant, five-time winner of Le Tour with a penchant for pastis and whisky, famously proclaimed: “You can’t ride the Tour de France on mineral water”. Tell that to your health-obsessed pal the next time they frown upon your pint.

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