It might be tempting to opt for one of this generation’s flagship devices, but the Google Pixel 10a is all you really need for great performance.
We’ve just reviewed the Pixel 10a, giving it four stars out of five, noting “the Pixel 10a remains a great option for those looking for a solid all-round mid-range smartphone in 2026”, just to further endorse the handset.
To that end, the 512GB Google Pixel 10a is now 38% cheaper at £367.20 on Voxi, down from the RRP of £599. That makes it even cheaper than the 256GB model, coming in at £499.
There is a £10 top-up in tow, but that’s only on a month plan, and you can cancel at any time – still, it’s a bargain at this price.
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The new Google Pixel 10a just dropped and it’s more than £230 off already
The Google Pixel 10a has officially dropped, and early buyers can shave more than £230 off the price.
The big difference between ‘a’ series handsets and flagships, at least from Google, is the camera quality, but the phone can use ‘Camera Coach’ on the 48MP snapper to help you take better pictures in any circumstance. You’re also able to enjoy Gemini Live for AI-aided picture and video capture.
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Outside of its camera set-up (which is still worth a gander), the Pixel 10a packs a seriously impressive feature set, far beyond anything you’d expect from a phone at this price.
For instance, the phone is covered in terms of software updates for a full seven years of Pixel Drops, giving you peace of mind that the Pixel 10a will be supported well into the future, unlike many other phones that cost twice as much.

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Thanks to Google’s Actua 6.3‑inch panel, brightness has jumped by 11% over the Pixel 9a, helping the screen stay clear and legible outdoors.
On the battery life front, the device could last for more than 30-hours on a single charge, which should appease even the most heavy of users who are always in need of a phone that can last the day, without requiring a top-up.
The phone still boasts Android at one of its finest levels of performance, not cluttered by unnecessary bloatware and apps. It’s a deal that’s just far too tempting for anyone who likes their tech.
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It’s tough to get hyped for the Pixel 10a when it’s basically a twin of the now-cheaper Pixel 9a, offering only minor tweaks like a brighter screen and a flatter back. While it’s definitely not worth the upgrade for current 9a users, it’s still a solid mid-range pick that keeps Google in the game for now.
Completely flat rear
Flagship-level AI features
Great camera performance
Too many similarities with Pixel 9a
Older Tensor G4 chipset
Bezels remain relatively thick
No PixelSnap support
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