Following the success of last year’s collaboration, FuelHub, a premium meal prep company co-founded by James Laithwaite, and Matchroom Boxing have announced a renewed 12-month partnership.
This will see FuelHub continue to provide premium, nutritionist-designed meals, fuelling the entire Matchroom team across its UK headquarters in Brentwood, Essex, and its Bristol-based office.
It will also support Matchroom chairman Eddie Hearn, Matchroom Sport founder and president Barry Hearn OBE, and Matchroom Boxing CEO Frank Smith personally.
This is alongside Kai Peacock, Matchroom’s head of fitness and wellbeing, ensuring nutrition underpins the demanding schedules of Matchroom’s leadership and staff.
FuelHub also sponsors Matchroom’s Fight Day 5k, a community-focused running event led by Eddie Hearn and held alongside key fight nights. The initiative brings fighters, fans, and partners together around fitness and wellbeing.
FuelHub also featured in the 2025 Netflix documentary series Matchroom: The Greatest Showmen, highlighting its role within Matchroom’s approach to nutrition and wellbeing on a global stage.
Since launching in 2019, FuelHub has become a trusted partner to teams and organisations across more than 15 sporting disciplines, including Team GB, the Premier League, England Rugby Union, and Super League Triathlon. Its premium, chef-prepared meals are designed to fuel the potential of everyday high-achievers through effortless, balanced nutrition.
Michelle Laithwaite, co-founder and CEO at FuelHub, said: “This renewed partnership with Matchroom reflects how closely aligned our values are. Matchroom is an organisation built on ambition, intensity, and high standards, and that mirrors everything we stand for at FuelHub. As a premium meal prep company, we transform the health and wellbeing of everyday high-performers through effortless nutrition, enabling them to achieve more, whether that’s pushing boundaries in business, striving for athletic brilliance, or managing demanding schedules.
“To be fuelling the Matchroom team across its key locations is a huge step forward, and we’re proud to play a role in creating the conditions for their people to thrive day in, day out.”
Eddie Hearn, chairman at Matchroom Sport, said: “Success isn’t just about what happens on a fight night, it’s also about the people behind the scenes and the standards you set every day. Nutrition plays a massive role in that, and FuelHub truly understands what it takes to support a busy, high-demand environment. We’re pleased to continue our partnership with them for what promises to be an exciting future together.”
Frank Smith, CEO at Matchroom Boxing, added: “At this level, performance is built on consistency, and nutrition plays a key role for both our fighters and the wider Matchroom team. FuelHub delivers exceptional quality day in, day out, helping support the demands of a high-performance environment. This renewed partnership reflects the trust we’ve built and the ambition we share as we continue to raise standards across the business.”