Sir Andy Murray has become the latest celebrity to invest in Manors, a fast-growing maker of golfing attire that has raised £3 million to accelerate its push into the lucrative US market.
The two-time Wimbledon champion has joined a shareholder register that includes Theo Walcott, the former Arsenal and England footballer, Nicholas Hoult, the actor, and Anthony McPartlin and Declan Donnelly, the TV personalities known as Ant and Dec, after Redrice Ventures, of which Murray is an associate partner, led Manors’ latest funding round.
Manors, whose polo shirts sell for as much as £110, makes about 40 per cent of its sales in the United States and plans to use the £3 million it has raised from Redrice and other investors to “fuel its next phase of international expansion”.
The London-based company was founded in 2019 by Jojo Regan, now 33, Luke Davies, 33, and Nick Watts, 29, who were frustrated with the lack of fashionable clothing for younger golfers. Three quarters of its sales are made directly through its website, but its clothes, shoes and accessories can also be found in Harrods and Selfridges.
It has previously raised £2 million in two tranches: one in 2023 and the other in 2024, which is when Ant and Dec first invested.
Murray, 38, is one of the greatest British tennis players of the modern era. Since his retirement from the sport in 2024, the former world No 1 has filled his time honing his golf skills. He joked last year that “my kids think I’m a golfer”, because he plays so often.
Murray was on the call when Manors first pitched to Redrice last year and said he “immediately bought into the passion and vision” of the founders.
“The product is great, but on its own it’s not enough,” Murray said. “They’ve gone beyond that and created something really special and I truly believe they can escalate from here to build a really successful business long-term.”
Last year Manors made sales of £2.7 million, up 167 per cent compared with 2024, and made its first underlying profit. The management is hopeful of repeating that growth this year.
“We’ve grown deliberately, building a brand that genuinely resonates culturally while staying relentlessly focused on the fundamentals,” Regan, the managing director of Manors, said. “This investment allows us to scale with intent and continue pushing golf forward, on and off the course.”