Dominik Mysterio AEW Champion AAA

For those wondering where WWE stands on AI and its use moving forward, yep, there are seemingly zero plans for the company to pull back on AI usage.

Per WRKD Wrestling, WWE is “well aware” of the negative response to its use of AI, but they plan to “continue increasing” AI-generated material in the coming months.

While WWE is well aware of the negative online reaction to its use of AI in match graphics, promotional posters, and other materials, the company plans to continue increasing its use of AI-generated content both on and off screen over the coming months. pic.twitter.com/HXdi4gfHtW— WRKD Wrestling (@WRKDWrestling) July 25, 2026

While many fans have lambasted WWE for its use of AI in promotional material, the continued and increased use of AI will likely come as no surprise for any fans of WWE’s sister company, UFC, with UFC President Dana White being a keen supporter of the technology. In fact, when asked about criticisms of UFC’s AI usage during a post-fight press conference earlier this year, White bluntly said for those critics to “shut the f**k up and watch the fights”.

For WWE, their AI usage came back to bite them in an extremely embarrassing way earlier this year, with an AI-generated AAA video spotlighting Dominik Mysterio… showing Dirty Dom with an AEW-branded championship around his waist at one point.

Regardless, and despite its many flaws and regular criticisms, AI, much like in UFC, is here to stay in WWE for the foreseeable future.

 

Posted On: 

27th Jul 2026


Andrew Pollard

Senior Writer

Once described as the Swiss Army Knife of WhatCulture, Andrew can usually be found writing, editing, or presenting on a wide range of topics.

As a lifelong wrestling fan, horror obsessive, and comic book nerd, he’s been covering those topics professionally as far back as 2010. In addition to his current WhatCulture role of Senior Content Producer and Presenter, Andrew previously spent nearly a decade as Online Editor and Lead Writer for the world’s longest-running genre publication, Starburst Magazine, and his work has also been featured on BBC, TechRadar, Tom’s Guide, WhatToWatch, Sportkskeeda, and various other outlets, in addition to being a Rotten Tomatoes-approved film critic.

Between his main day job, his role as lead panel host of Wales Comic Con, and his gig as a pre-match host for Wrexham AFC games, Andrew has also carried out a hugely varied amount of interviews, from the likes of Robert Englund and Eli Roth to Kevin Smith and the Russo Brothers, to Kevin Conroy and Frank Miller, to Bret Hart and Sting, to Mickey Thomas, Joey Jones, Phil Parkinson, and Brian Flynn, to many, many more. Where his beloved Wrexham AFC is concerned, Andrew is a long-standing season ticket holder and an FSA Award-winner for his time co-hosting the Fearless in Devotion podcast.

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