EA Believes AI Will Empower Its Employees to Put ‘Creativity First’
If you’re already tired of reading about the impact of AI on both the games industry and the…
PC Players or Bots? Battlefield 6 PS5 Players Frustrated by Crossplay Situation
If you’re playing Battlefield 6 on PS5, you’ve probably had to make a choice: do you play cross-platform…
EA’s Game Development Is Very Quickly Becoming an AI-Driven Hellscape, Report Claims
It feels like we’re hurtling towards a future where big publishers value AI over actual employees, and so…
EA Staff Are Reportedly Less Than Happy With Their Much-Hyped AI “Helpers”
Image: EA Sports Despite the negative press and questions surrounding the ethical use of training data, Generative AI…
Battlefield 6’s Battle Royale Mode Set to Shadow Drop on PS5 Next Week
Alongside the first wave of Season 1 content, it’s heavily speculated the Battle Royale mode for Battlefield 6…
New EA Partnership Will ‘Reimagine How Games Are Made’ with AI
The AI boom has arrived, and it’s infiltrating the video game industry at large. Stability AI, a “leading…
There Are Big Concerns About Plants vs Zombies’ PS5, PS4 Re-Release
Plants vs Zombies Replanted is out next week on the PS5 and PS4, and should be cause for…
Battlefield 6 Demolishes Series Records, Sells Over 7 Million Copies in First Three Days
As was perhaps expected, Battlefield 6 has been a barnstorming success. Following a huge pre-launch push from publisher…
What is the future of F1 and EA after the acquisition
If you have an ear to the news of the last week, one of those has resonated in…
Now Xbox Owns Call of Duty, Sony’s Investing Its Marketing Budget into Battlefield 6 Instead
Prior to Xbox’s acquisition of Activision, Sony would invest ungodly sums of money into Call of Duty’s marketing.…
Junk Ratings, Risky AI Bets, And Developer Fears
We’re two days out from EA’s announcement that it would sell to Saudia Arabia and private equity for…
Argos brings back the midnight launch with September’s biggest game
Are midnight launch events due for a comeback or are they a relic of a pre-digital era? (GAME)…