Crunch Fitness Adding First-Ever Reformer Pilates Studio
The move makes Crunch the first high-value, low-price (HVLP) gym to feature a dedicated Pilates studio, marking a…
MVP Effect: Certain Gym Members Are Worth More, Report Finds
A report from Les Mills identifies a new segment of super-members, called “MVPs,” who drive more value for…
Hyrox Makes Luxury Fitness Play in UK’s Third Space
Third Space, an upscale health club chain in London, has opened its first-ever dedicated Hyrox training studio. The…