FFitness Read More Gen Z Makes Fitness a Top Spending Priority, Outpacing Streaming & DiningSeptember 4, 2025 Nearly half of financially squeezed Gen Z-ers rank fitness as their top discretionary spend category, a survey from…
FFitness Read More Bodybuilding Legend Jeremy Buendia Launches Strength Training GymAugust 15, 2025 Buendia’s Stoik Gym is a place for bodybuilders and influencers to call home, but it’s also targeting the…
FFitness Read More US Gym Visits Have Increased in 2025, New Report FindsAugust 7, 2025 American fitness facilities are seeing gains in overall visits and visit frequency, according to new data from the…
FFitness Read More MVP Effect: Certain Gym Members Are Worth More, Report FindsAugust 1, 2025 A report from Les Mills identifies a new segment of super-members, called “MVPs,” who drive more value for…
FFitness Read More Planet Fitness Tipped To Stay on Top Despite HVLP Gym CompetitionJuly 30, 2025 Analysts at William Blair believe the “Judgement Free” gym brand will continue to dominate the U.S. fitness market,…