FFitness Read More MVP Effect: Certain Gym Members Are Worth More, Report FindsAugust 1, 2025 A report from Les Mills identifies a new segment of super-members, called “MVPs,” who drive more value for…
FFitness Read More Planet Fitness Tipped To Stay on Top Despite HVLP Gym CompetitionJuly 30, 2025 Analysts at William Blair believe the “Judgement Free” gym brand will continue to dominate the U.S. fitness market,…