{"id":107871,"date":"2025-09-01T22:56:10","date_gmt":"2025-09-01T22:56:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/107871\/"},"modified":"2025-09-01T22:56:10","modified_gmt":"2025-09-01T22:56:10","slug":"survey-nearly-70-of-users-plan-to-upgrade-to-iphone-17","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/107871\/","title":{"rendered":"Survey: Nearly 70% of Users Plan to Upgrade to iPhone 17"},"content":{"rendered":"

A new survey has found that nearly seven in ten iPhone<\/a> owners in the United States plan to upgrade to an iPhone 17<\/a> model, signaling strong demand ahead of Apple’s expected unveiling of the devices at its September 9 keynote.<\/p>\n

\"iPhone
Smartphone price comparison platform SellCell<\/a> surveyed over 2,000 U.S.-based \u200ciPhone\u200c users in August to assess upgrade interest and brand loyalty before Apple’s event. According to the data, 68.3% of current \u200ciPhone\u200c users intend to purchase an \u200ciPhone 17\u200c model at launch, marking an increase from 61.9% recorded ahead of the iPhone 16<\/a> launch in 2024.<\/p>\n

The iPhone 17 Pro<\/a> and \u200ciPhone 17 Pro\u200c Max models are expected to dominate early sales, accounting for 38.1% of planned upgrades. The standard \u200ciPhone 17\u200c is the choice for 16.7% of respondents, while 13.5% expressed interest in the all-new iPhone 17 Air<\/a>, which is expected to feature an ultra-thin design. Only 3.3% of respondents indicated they are holding out specifically for a foldable \u200ciPhone\u200c, which Apple has yet to release.<\/p>\n

The survey highlights that 72.9% of users feel more satisfied with their \u200ciPhone\u200c today than in previous years, but 27.1% said they believe Apple has “lost its edge” compared to rival smartphone makers. <\/p>\n

Battery life emerged as the most important upgrade driver, with 53.% of respondents citing it as their top reason for upgrading. Other motivating factors included new designs and features (36.2%), display improvements (34.3%), camera upgrades (28.1%), and AI and software enhancements (7.1%). <\/p>\n

Price remains the primary deterrent, with 68.9% of users listing cost as the main reason for not upgrading. Satisfaction with existing devices is also a significant factor, with 71.7% stating they are content with their current \u200ciPhone\u200c. A smaller share of users cited interest in foldables (7.5%), discomfort with eSIM (6.6%), or interest in switching to Android (5.3%) as reasons for holding off.<\/p>\n

Foldables from Samsung and Google are emerging as a competitive threat. If Apple does not release a foldable \u200ciPhone\u200c by 2026, 20.1% of respondents say they would consider switching to Samsung, and 10.2% to Google. Brand loyalty remains high, with 69.6% of respondents stating they plan to stay with Apple regardless of competing products. <\/p>\n

When asked to choose between device thinness and battery capacity, 47.5% of respondents said they would accept a shorter battery life in exchange for a thinner design. Meanwhile, 29.7% said they are not interested in ultra-thin phones at all.<\/p>\n

44% of \u200ciPhone\u200c users said they view Apple Intelligence<\/a> as a very important feature. Another 33% said AI does not matter to them. When asked which company leads in AI, 44% named Apple, while both Samsung and Google were selected by 6.6% of respondents. Ten percent of users said no brand currently leads in the AI space.<\/p>\n

36.8% of users would delay upgrading if prices rise significantly, while 29.2% said they would decide based on the size of the increase. Only 34% said they would proceed with their purchase regardless.<\/p>\n

The survey was conducted using an online survey platform, with responses collected in August 2025 from a sample of over 2,000 U.S. adults who currently own an \u200ciPhone\u200c. The \u200ciPhone 17\u200c lineup is expected to be announced on Tuesday, September 9.<\/p>\n","protected":false},"excerpt":{"rendered":"A new survey has found that nearly seven in ten iPhone owners in the United States plan to…\n","protected":false},"author":2,"featured_media":30003,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[59,88,2314,2315,52365,86,56,54,55],"class_list":{"0":"post-107871","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-technology","8":"tag-gb","9":"tag-iphone-17","10":"tag-iphone-17-air","11":"tag-iphone-17-pro","12":"tag-sellcell","13":"tag-technology","14":"tag-uk","15":"tag-united-kingdom","16":"tag-unitedkingdom"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/107871","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=107871"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/107871\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/30003"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=107871"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=107871"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=107871"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}