{"id":143376,"date":"2025-09-17T13:35:08","date_gmt":"2025-09-17T13:35:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/143376\/"},"modified":"2025-09-17T13:35:08","modified_gmt":"2025-09-17T13:35:08","slug":"pemra-clarifies-that-ayesha-omars-lazawaal-ishq-wont-air-on-tv-culture","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/143376\/","title":{"rendered":"Pemra clarifies that Ayesha Omar\u2019s Lazawaal Ishq won\u2019t air on TV – Culture"},"content":{"rendered":"

The upcoming Urdu-language reality dating show Lazawaal Ishq, hosted by Ayesha Omar, has been at the centre of online speculation about whether it will air on television. On Tuesday, the Pakistan Electronic Media Regulatory Authority (Pemra) issued a clarification, saying it definitely won\u2019t.<\/p>\n

In a notice shared on social media, Pemra stated: \u201cFor the information of the public, it is clarified that Pemra is receiving several complaints regarding the social media campaign regarding Lazawal Ishq. Lazawal Ishq is a content broadcast on social media platforms. This program is not being broadcast on any TV channel licensed by Pemra. Pemra rules apply to TV channels licensed by Pemra.\u201d<\/p>\n

The clarification follows days of online chatter after Omar unveiled the show, with some users questioning whether it would eventually land on Pakistani television screens and others raising concerns over its content.<\/p>\n

Omar had earlier told Images<\/a> that Lazawaal Ishq would premiere on YouTube, not TV. \u201cIt\u2019s a first of its kind for Pakistani and Urdu-speaking viewers worldwide,\u201d she said.<\/p>\n

Based on the Turkish hit reality show A\u015fk Adas\u0131, Lazawaal Ishq introduces Pakistani audiences to a globally popular reality format. Over 100 episodes, four men and four women will live together in a luxurious villa, their interactions and challenges captured on camera. The season will culminate in the crowning of a \u201cwinning couple\u201d.<\/p>\n

\u201cYou get to follow their journey, see the bonds form, watch the tensions rise, and see who ultimately makes it as the winning couple,\u201d Omar explained.<\/p>\n

Omar said the Urdu iteration needed a host who could connect with its audience: \u201cThere were many candidates, and I feel grateful I was selected. The show has Pakistani participants, boys and girls, who you can spot in the promo. There\u2019ll be a lot happening because it\u2019s all about love \u2014 and there will be a winning couple.\u201d<\/p>\n

The teaser for Lazawaal Ishq features sweeping visuals of the Bosphorus, with Omar cruising across the water before stepping into the show\u2019s grand villa \u2014 a modern house complete with a pool where contestants will live and compete.<\/p>\n

The Turkish format has already been adapted for Persian (Eshghe Abadi) and Arabic (Qesma w Naseeb) speaking audiences. Lazawaal Ishq marks its first Urdu-language adaptation.<\/p>\n","protected":false},"excerpt":{"rendered":"The upcoming Urdu-language reality dating show Lazawaal Ishq, hosted by Ayesha Omar, has been at the centre of…\n","protected":false},"author":2,"featured_media":143377,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32],"tags":[6491,96,56,54,55],"class_list":["post-143376","post","type-post","status-publish","format-standard","has-post-thumbnail","category-celebrities","tag-celebrities","tag-entertainment","tag-uk","tag-united-kingdom","tag-unitedkingdom"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/143376","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=143376"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/143376\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/143377"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=143376"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=143376"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=143376"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}