{"id":15231,"date":"2025-07-22T10:38:12","date_gmt":"2025-07-22T10:38:12","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/15231\/"},"modified":"2025-07-22T10:38:12","modified_gmt":"2025-07-22T10:38:12","slug":"nice-approves-first-immunotherapy-tablet-to-treat-tree-pollen-allergy","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/15231\/","title":{"rendered":"NICE approves first immunotherapy tablet to treat tree pollen allergy"},"content":{"rendered":"<p>NICE has recommended a \u2018first-in-class\u2019 immunotherapy tablet for hay fever sufferers, offering long-term tolerance to allergens rather than just symptom relief. <\/p>\n<p>Betula verrucosa, marketed as ITULAZAX\u00ae (12 SQ-Bet), is now recommended as treatment for moderate to severe allergic rhinitis or conjunctivitis caused by birch tree pollen. <\/p>\n<p>It is estimated that around 27,000 people in England with moderate to severe tree pollen-induced hay fever could benefit from the drug, which targets the root cause of their allergy and could significantly decrease GP appointments. <\/p>\n<p><a href=\"https:\/\/www.medicines.org.uk\/emc\/product\/12906\/smpc\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Guidelines state<\/a>\u00a0that, after an initial supervised dose, a dissolvable tablet is taken under the tongue\u00a0once daily for a three-year treatment course.\u00a0 <\/p>\n<p><a href=\"https:\/\/www.medicines.org.uk\/emc\/product\/12906\/smpc#gref\" rel=\"nofollow noopener\" target=\"_blank\">A phase 3 clinical trial demonstrated<\/a> patients taking the drug had 33% fewer symptoms and 47% less medication use than those taking a placebo. <\/p>\n<p>Common side effects include temporary local reactions such as itching or swelling in the mouth or throat, which are generally mild to moderate and usually subside within a few weeks or months with consistent use. <\/p>\n<p><a href=\"https:\/\/www.nice.org.uk\/guidance\/gid-ta11602\/documents\/html-content-10\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">In its final draft guidance<\/a>, NICE said there was \u2018uncertainty in the economic model about how many healthcare appointments would be saved by using betula verrucosa\u2019.\u00a0 <\/p>\n<p>Integrated care boards, local authorities and NHS England <a href=\"https:\/\/www.legislation.gov.uk\/uksi\/2013\/259\/contents\/made\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">now have 90 days from the publication of the recommendation<\/a> to make betula verrucosa available as treatment.\u00a0 <\/p>\n<p>\u2018But even when taking this into account, the likely cost-effectiveness estimates are all within the range that NICE considers an acceptable use of NHS resources\u2019, it said.\u00a0 <\/p>\n<p>In a press release issued by ALK-Abell\u00f3, the Danish pharmaceutical company predicted \u2018significant cost savings\u2019 for GPs by creating a treatment option for moderate to severe hay fever sufferers. \u00a0 <\/p>\n<p>It said: \u2018Severe tree pollen allergies place a considerable burden on the NHS, as the pollen season drives more people to visit their GP and specialist care. \u00a0 <\/p>\n<p>\u2018This NICE recommendation provides an at-home treatment option that is highly cost-effective, providing significant cost savings to the NHS compared to the standard of care.\u2019\u00a0 <\/p>\n<p>Amena Warner, head of clinical services at Allergy UK, said: \u2018Many people don\u2019t realise how awful it is having an itchy, runny nose, sneezing episodes or itchy, irritated eyes in the pollen season. \u00a0 <\/p>\n<p>\u2018We frequently hear from people who avoid time outdoors, keep doors and windows shut, check pollen counts and try and minimise any exposure, which takes a significant toll on their physical and emotional well-being.\u2019\u00a0 <\/p>\n<p>She said the recommendation \u2018provides a genuine opportunity for people to manage the root cause of their pollen allergy\u2019. \u00a0 <\/p>\n<p>Dr Robin Gore, president of the British Society for Allergy and Clinical Immunology (BSACI),\u00a0said the hay fever treatment \u2018marks a shift from simply managing symptoms to long-term disease modification\u2019 with treatment that \u2018targets the underlying cause of the allergy\u2019.\u00a0 <\/p>\n<p>Earlier this year, <a href=\"https:\/\/www.pulsetoday.co.uk\/news\/clinical-areas\/womens-health-gynaecology-obstetrics\/mhra-opens-up-for-more-medicines-to-become-available-without-a-gp-prescription\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">the Medicines and Healthcare Products Regulatory Agency (MHRA) encouraged medicines manufacturers to reclassify<\/a> their products from prescription-only to pharmacy medicines, including medicines for rhinitis. <\/p>\n<p><a href=\"https:\/\/www.pulsetoday.co.uk\/news\/clinical-areas\/infectious-diseases-immunology-allergy\/nice-approves-house-dust-mite-allergy-therapy-for-those-with-severe-symptoms\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">In January, NICE approved the drug Acarizax<\/a> to treat\u00a0severe dust mite allergy which was thought to benefit around 13,000 people suffering from persistent moderate to severe allergic rhinitis.\u00a0 <\/p>\n<p><a href=\"https:\/\/www.pulsetoday.co.uk\/news\/clinical-areas\/allergy\/hay-fever-symptoms-more-severe-in-urban-areas\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">And a 2023 study found<\/a> people living in urban areas reported significantly worse hay fever symptoms than those in rural areas.\t\t\t  <\/p>\n","protected":false},"excerpt":{"rendered":"NICE has recommended a \u2018first-in-class\u2019 immunotherapy tablet for hay fever sufferers, offering long-term tolerance to allergens rather than&hellip;\n","protected":false},"author":2,"featured_media":15232,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[43],"tags":[102,2960,56,54,55],"class_list":{"0":"post-15231","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-healthcare","8":"tag-health","9":"tag-healthcare","10":"tag-uk","11":"tag-united-kingdom","12":"tag-unitedkingdom"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/15231","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=15231"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/15231\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/15232"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=15231"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=15231"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=15231"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}