{"id":157167,"date":"2025-09-24T08:35:07","date_gmt":"2025-09-24T08:35:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/157167\/"},"modified":"2025-09-24T08:35:07","modified_gmt":"2025-09-24T08:35:07","slug":"research-1-in-5-us-multifamily-homes-receive-gigabit-download-speeds","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/157167\/","title":{"rendered":"Research: 1 in 5 US multifamily homes receive gigabit download speeds"},"content":{"rendered":"

Parks Associates has announced a new white paper,\u00a0A Guide to Connectivity Innovations in Multifamily Housing,\u00a0in partnership with Cox Communities, with research showing that nearly one in five multifamily residents with home internet in the US reported receiving gigabit or faster download speeds.<\/p>\n

The research explores key connectivity options available for multifamily properties, including legacy bulk and retail service, managed Wi-Fi, and the increasingly popular trend of instant activation.<\/p>\n

\u201cInternet and connectivity create the foundation for highly valuable resident amenities and modern operational tools,\u201d said\u00a0Kristen Hanich, Director of Research, Parks Associates. \u201cThe owners and operators of multifamily properties must consider the implications of deploying connectivity to new construction versus existing buildings and evaluate their goals, the costs of deployment, and the potential payoff.\u201d<\/p>\n

A Guide to Connectivity Innovations in Multifamily Housing\u00a0reports that customer satisfaction with home internet is highest among those with high speeds and lowest among those with low speeds. Gigabit \u2013 and even multigigabit \u2013 internet will be increasingly important as an amenity to attract and retain residents in the coming years.<\/p>\n

\u201cWith demand for instant, reliable connectivity surging, this white paper offers a roadmap to deploy bulk and managed Wi-Fi that residents love and operators can scale \u2013 today and for what\u2019s next,\u201d said Vickie Rodgers, SVP, Cox Communities.<\/p>\n

Other data points highlighted in the research:<\/p>\n

10-12 per cent of multifamily residents report having a bulk internet plan \u2013 defined as either paying an additional amenity fee to a property or receiving internet for free or as part of rent.
\n80-82 per cent report having a retail internet service \u2013 defined as directly paying an internet service provider.
\nThe average apartment renter pays $79 per month for their retail home internet service.
\nAs of Q1 2025, the NPS for apartments overall is critically low, at -25: properties without bulk internet on average have a NPS of -28, while adding bulk internet boosts this by 26 points.
\nNPS for apartments turns positive once bulk internet is combined with smart amenities and smart security features.
\nCondos have a higher relative NPS of 12, and that increases several points when bulk internet is\u00a0added.<\/p>\n

\"\"
\u201cBy taking a more methodical approach to evaluating connectivity options, properties can choose an approach which offers results for many years into the future,\u201d Hanich said.<\/p>\n","protected":false},"excerpt":{"rendered":"Parks Associates has announced a new white paper,\u00a0A Guide to Connectivity Innovations in Multifamily Housing,\u00a0in partnership with Cox…\n","protected":false},"author":2,"featured_media":157168,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[1638,86,56,54,55],"class_list":{"0":"post-157167","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-internet","8":"tag-internet","9":"tag-technology","10":"tag-uk","11":"tag-united-kingdom","12":"tag-unitedkingdom"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/157167","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=157167"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/157167\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/157168"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=157167"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=157167"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=157167"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}