![\"Jessica](\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2025\/10\/f020.jpeg\")
Jessica Alsing – Toms<\/p>\n\n Published
\n <\/p>\n
October 10, 2025<\/p>\n
\n Social impact footwear brand Toms has announced the appointment of\u00a0Jessica Alsing as its new chief executive officer, effective October 8.<\/p>\n
Jessica Alsing – Toms<\/p>\n
Alsing has been consulting with the Los Angeles-based company in recent months, and brings to her new role as CEO expertise across
footwear, digital marketing, and global brand building.<\/p>\n
She will be charged with\u00a0guiding Toms through its next phase of growth and reinforcing its position as a footwear leader, according to a press release.<\/p>\n
\u201cIn 2026, Toms celebrates twenty years since its now
iconic alpargatas first became a sensation,”\u00a0\u200bsaid Alsing.<\/p>\n
“With nostalgia trending and slip-ons being so popular today, I
believe there\u2019s never been a better time to reintroduce our signature alpargatas and deepen our leadership in espadrilles building off the Toms essence of endless summer.\u201d<\/p>\n
Prior to Toms, the Alsing spent nearly a decade at fellow U.S. footwear giant Crocs<\/a> Inc.,\u00a0where she served as vice president of international digital commerce.\u00a0<\/p>\n Most recently, she served as chief digital officer at Grendene Global Brands<\/a>, owner of Melissa Shoes, Ipanema<\/a>, and Rider brands.<\/p>\n \u201cToms is an iconic brand that has inspired millions and set the standard for purpose in business,\u201d said Thomas Brady, board member, Toms.<\/p>\n \u201cWith Jessica\u2019s extensive experience leading globally relevant footwear Founded in 2006, Toms has given more than $200M in the form of shoe donations and monetary grants to nonprofits across the globe.\u00a0Today, every purchase helps support children\u2019s education, health and well- being.\n <\/p>\n \n Copyright \u00a9 2025 FashionNetwork.com All rights reserved.\n <\/p>\n","protected":false},"excerpt":{"rendered":"Published October 10, 2025 Social impact footwear brand Toms has announced the appointment of\u00a0Jessica Alsing as its new…\n","protected":false},"author":2,"featured_media":191199,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[712,57910,709,59,83756,57,58,83757,711,710,50,713,83755,56,54,55],"class_list":{"0":"post-191198","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-united-kingdom","8":"tag-beauty","9":"tag-crocs","10":"tag-fashion","11":"tag-gb","12":"tag-global-brands","13":"tag-great-britain","14":"tag-greatbritain","15":"tag-ipanema","16":"tag-luxury","17":"tag-network","18":"tag-news","19":"tag-professionals","20":"tag-toms","21":"tag-uk","22":"tag-united-kingdom","23":"tag-unitedkingdom"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/191198","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=191198"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/191198\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/191199"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=191198"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=191198"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=191198"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
companies and her proven ability to drive both growth and impact, we\u2019re confident she is the right leader to propel Toms into its next generation.\u201d<\/p>\n