{"id":20421,"date":"2025-07-24T14:03:10","date_gmt":"2025-07-24T14:03:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/20421\/"},"modified":"2025-07-24T14:03:10","modified_gmt":"2025-07-24T14:03:10","slug":"shop-her-favorite-vitamins-online","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/20421\/","title":{"rendered":"Shop Her Favorite Vitamins Online"},"content":{"rendered":"<p class=\"pmc-ecomm-disclaimer\">\n\tIf you purchase an independently reviewed product or service through a link on our website, Variety may receive an affiliate commission.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tIn today\u2019s supplement-obsessed world, have you ever wondered what exact vitamins a record-breaking, Grand Slam-winning athlete such as <a href=\"https:\/\/variety.com\/t\/serena-williams\/\" id=\"auto-tag_serena-williams\" data-tag=\"serena-williams\" rel=\"nofollow noopener\" target=\"_blank\">Serena Williams<\/a> puts in her body everyday to be able to perform to excellence?<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tIf so, you finally have your long-awaited answer thanks to a new partnership between the tennis icon and the wellness brand Ritual, which this week announced Williams as its first-ever Women\u2019s Health Advisor. As part of the partnership, Williams curated a <a href=\"https:\/\/clicks.trx-hub.com\/xid\/pmc_0aaa4_variety?q=https%3A%2F%2Fritual.sjv.io%2Fc%2F256585%2F1443295%2F17139%3FsubId1%3DVR%26u%3Dhttps%253A%252F%252Fritual.com%252Fshop%252Fserena&amp;p=https%3A%2F%2Fvariety.com%2F2025%2Fshopping%2Fnews%2Fserena-williams-ritual-partnership-shop-online-1236468107%2F&amp;ref=pmcTrackonomicsReferrer&amp;event_type=click\" rel=\"nofollow noopener\" target=\"_blank\">shoppable selection <\/a>of her favorite Ritual products, all available on their website. The curated edit, called <a href=\"https:\/\/clicks.trx-hub.com\/xid\/pmc_0aaa4_variety?q=https%3A%2F%2Fritual.sjv.io%2Fc%2F256585%2F1443295%2F17139%3FsubId1%3DVR%26u%3Dhttps%253A%252F%252Fritual.com%252Fshop%252Fserena&amp;p=https%3A%2F%2Fvariety.com%2F2025%2Fshopping%2Fnews%2Fserena-williams-ritual-partnership-shop-online-1236468107%2F&amp;ref=pmcTrackonomicsReferrer&amp;event_type=click\" rel=\"nofollow noopener\" target=\"_blank\">\u201cSerena\u2019s Favorites,\u201d <\/a>includes their staple Women\u2019s Multivitamin, the Synbiotic+ \u2014 a 3-in-1 capsule for gut health \u2014 and the HyaCera+ to reduce fine lines and wrinkles \u2014 all of which Williams uses in her own daily routine.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cI have always taken ingredient quality seriously,\u201d Williams said in a statement. \u201cWith Ritual, they\u2019re transparent about what\u2019s in their products and where it all comes from. I know I\u2019m giving my body the best.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tWilliams, long considered one of the best athletes of all time, has increasingly used her platform to spotlight issues surrounding maternal and women\u2019s health. Following life-threatening complications during the birth of her daughter in 2017, Williams became a vocal advocate for listening to one\u2019s body and the systemic disparities women \u2014 especially women of color\u2014 face in healthcare. That ethos now extends to her partnership with Ritual, a company known for its transparent ingredient sourcing and science-backed supplements. <\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tFounded in 2015 by Katerina Schneider, Ritual has become a prominent name in the direct-to-consumer wellness space, offering everything from multivitamins and protein powders to gut health formulas. The brand emphasizes traceable ingredients and clinical research, a model that has attracted a loyal customer base and over $250 million in revenue to date. Williams\u2019 appointment is the brand\u2019s most high-profile celebrity collaboration to date, following limited initiatives such as a coffee partnership with chef Kathy Fang and a sponsorship deal with the NWSL\u2019s Angel City FC.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tShop Ritual\u2019s <a href=\"https:\/\/clicks.trx-hub.com\/xid\/pmc_0aaa4_variety?q=https%3A%2F%2Fritual.sjv.io%2Fc%2F256585%2F1443295%2F17139%3FsubId1%3DVR%26u%3Dhttps%253A%252F%252Fritual.com%252Fshop%252Fserena&amp;p=https%3A%2F%2Fvariety.com%2F2025%2Fshopping%2Fnews%2Fserena-williams-ritual-partnership-shop-online-1236468107%2F&amp;ref=pmcTrackonomicsReferrer&amp;event_type=click\" rel=\"nofollow noopener\" target=\"_blank\">\u201cSerena\u2019s Favorite\u201d edit here<\/a>, and a few of her standout picks below:<\/p>\n<p>\t\t\t<a href=\"https:\/\/clicks.trx-hub.com\/xid\/pmc_0aaa4_variety?q=https%3A%2F%2Fritual.sjv.io%2Fc%2F256585%2F1443295%2F17139%3FsubId1%3DVR%26u%3Dhttps%253A%252F%252Fritual.com%252Fproducts%252Fessential-for-women-multivitamin&amp;p=https%3A%2F%2Fvariety.com%2F2025%2Fshopping%2Fnews%2Fserena-williams-ritual-partnership-shop-online-1236468107%2F&amp;ref=pmcTrackonomicsReferrer&amp;event_type=click\" class=\"c-lazy-image__link lrv-a-unstyle-link\" target=\"_blank\" rel=\"noopener nofollow\"><\/p>\n<p>\t\t\t\t\t\t<img decoding=\"async\" class=\"c-lazy-image__img lrv-u-background-color-white lrv-u-width-100p lrv-u-display-block lrv-u-height-auto lrv-a-crop-contain\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2025\/07\/Screen-Shot-2025-07-23-at-1.58.00-PM.png\" data-lazy-src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2025\/07\/Screen-Shot-2025-07-23-at-1.58.00-PM.png\" alt=\"Serena Williams Ritual Partnership: Shop Her Favorite Vitamins Online\" data-lazy- data-lazy- height=\"\" width=\"\"\/><\/p>\n<p>\t\t\t<\/a><\/p>\n<p>\t\t\t\t\tWomen\u2019s Multivitamin 18+\t\t<\/p>\n<p>\t\t\t<a href=\"https:\/\/clicks.trx-hub.com\/xid\/pmc_0aaa4_variety?q=https%3A%2F%2Fritual.sjv.io%2Fc%2F256585%2F1443295%2F17139%3FsubId1%3DVR%26u%3Dhttps%253A%252F%252Fritual.com%252Fproducts%252Fsynbiotic-plus-for-gut-health&amp;p=https%3A%2F%2Fvariety.com%2F2025%2Fshopping%2Fnews%2Fserena-williams-ritual-partnership-shop-online-1236468107%2F&amp;ref=pmcTrackonomicsReferrer&amp;event_type=click\" class=\"c-lazy-image__link lrv-a-unstyle-link\" target=\"_blank\" rel=\"noopener nofollow\"><\/p>\n<p>\t\t\t\t\t\t<img decoding=\"async\" class=\"c-lazy-image__img \" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2025\/07\/Screen-Shot-2025-07-23-at-2.00.59-PM.png\" data-lazy-src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2025\/07\/Screen-Shot-2025-07-23-at-2.00.59-PM.png\" alt=\"Serena Williams Ritual Partnership: Shop Her Favorite Vitamins Online\" data-lazy- data-lazy- height=\"\" width=\"\"\/><\/p>\n<p>\t\t\t<\/a><\/p>\n<p>\t\t\t<a href=\"https:\/\/clicks.trx-hub.com\/xid\/pmc_0aaa4_variety?q=https%3A%2F%2Fritual.sjv.io%2Fc%2F256585%2F1443295%2F17139%3FsubId1%3DVR%26u%3Dhttps%253A%252F%252Fritual.com%252Fproducts%252Fhyacera-for-skin-hydration&amp;p=https%3A%2F%2Fvariety.com%2F2025%2Fshopping%2Fnews%2Fserena-williams-ritual-partnership-shop-online-1236468107%2F&amp;ref=pmcTrackonomicsReferrer&amp;event_type=click\" class=\"c-lazy-image__link lrv-a-unstyle-link\" target=\"_blank\" rel=\"noopener nofollow\"><\/p>\n<p>\t\t\t\t\t\t<img decoding=\"async\" class=\"c-lazy-image__img \" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2025\/07\/Screen-Shot-2025-07-23-at-1.56.08-PM.png\" data-lazy-src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2025\/07\/Screen-Shot-2025-07-23-at-1.56.08-PM.png\" alt=\"Serena Williams Ritual Partnership: Shop Her Favorite Vitamins Online\" data-lazy- data-lazy- height=\"\" width=\"\"\/><\/p>\n<p>\t\t\t<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"If you purchase an independently reviewed product or service through a link on our website, Variety may receive&hellip;\n","protected":false},"author":2,"featured_media":20422,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45],"tags":[102,6636,9140,56,54,55],"class_list":{"0":"post-20421","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-nutrition","8":"tag-health","9":"tag-nutrition","10":"tag-serena-williams","11":"tag-uk","12":"tag-united-kingdom","13":"tag-unitedkingdom"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/20421","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=20421"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/20421\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/20422"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=20421"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=20421"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=20421"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}