{"id":216043,"date":"2025-10-21T18:39:09","date_gmt":"2025-10-21T18:39:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/216043\/"},"modified":"2025-10-21T18:39:09","modified_gmt":"2025-10-21T18:39:09","slug":"balenciaga-unveils-pierpaolo-picciolis-first-campaign","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/216043\/","title":{"rendered":"Balenciaga unveils Pierpaolo Piccioli\u2019s first campaign"},"content":{"rendered":"<p>\n                                    Published<br \/>\n                                    <\/p>\n<p>                                        October 21, 2025<\/p>\n<p class=\"article-content col-md-8 offset-md-1\">\n                                <a class=\"fnwAddLinks\" href=\"https:\/\/uk.fashionnetwork.com\/tags-balenciaga\" title=\"Balenciaga\" rel=\"nofollow noopener\" target=\"_blank\">Balenciaga<\/a> unveiled on Thursday its first campaign under newly appointed creative director <a class=\"fnwAddLinks\" href=\"https:\/\/uk.fashionnetwork.com\/tags-pierpaolo-piccioli\" title=\"Pierpaolo Piccioli\" rel=\"nofollow noopener\" target=\"_blank\">Pierpaolo Piccioli<\/a>, marking the beginning of a new era for the French fashion house.\u00a0<\/p>\n<p><img decoding=\"async\" class=\"news-image\" style=\"width:100%;max-width:726px;\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2025\/10\/fe45.jpg\" alt=\"Balenciaga unveils Pierpaolo Piccioli\u2019s first campaign.\" loading=\"lazy\"\/>Balenciaga unveils Pierpaolo Piccioli\u2019s first campaign. &#8211; Balenciaga<\/p>\n<p class=\"col-md-8 offset-md-1 article-content--texte\">Following Piccioli\u2019s highly anticipated runway debut earlier this month, the campaign is brought to life through still and moving portraits by photographer and longtime collaborator David Sims.<\/p>\n<p>\u201cFor my first campaign for the house, I wanted to create something that\u00a0felt truly personal and could tell a story of effortless beauty and delicate humanity,\u201d explained Piccioli.\u00a0 \u201cWorking with my dear friend and artist, David Sims, made it even more special. Together, we captured Mona and Sandra as they are\u00a0\u2014 spontaneous, real, soft, yet strong \u2014 a reflection of the new Balenciaga woman and the beginning\u00a0of a chapter that feels deeply meaningful to me.\u201d<\/p>\n<p class=\"col-md-8 offset-md-1 article-content--texte\">Set within Paris\u2019s H\u00f4tel de Maisons\u2013Pozzo di Borgo, the campaign captures models Mona Tougaard and Sandra Murray in moments of ease across sunlit beds. Piccioli\u2019s designs, fluid yet architectural, intimate yet imposing, reinterpret Balenciaga\u2019s codes through a renewed femininity that is both modern and wearable, embodying a new form of strength, sensitivity and self-possession.<\/p>\n<p>The Rodeo and Le City bags anchor the visual narrative, symbolizing the brand\u2019s enduring dialogue between utility and allure. The Rodeo expresses a spirit of urban ease and individuality, while Le City remains a timeless expression of craft and attitude. Together, they bridge Balenciaga\u2019s past innovations with Piccioli\u2019s renewed vision of intimacy and purpose.\n                            <\/p>\n<p>\n                                Copyright \u00a9 2025 FashionNetwork.com All rights reserved.\n                            <\/p>\n","protected":false},"excerpt":{"rendered":"Published October 21, 2025 Balenciaga unveiled on Thursday its first campaign under newly appointed creative director Pierpaolo Piccioli,&hellip;\n","protected":false},"author":2,"featured_media":216044,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[46551,712,709,59,57,58,711,710,50,87604,713,56,54,55],"class_list":["post-216043","post","type-post","status-publish","format-standard","has-post-thumbnail","category-united-kingdom","tag-balenciaga","tag-beauty","tag-fashion","tag-gb","tag-great-britain","tag-greatbritain","tag-luxury","tag-network","tag-news","tag-pierpaolo-piccioli","tag-professionals","tag-uk","tag-united-kingdom","tag-unitedkingdom"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/216043","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=216043"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/216043\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/216044"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=216043"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=216043"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=216043"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}