{"id":255154,"date":"2025-11-10T16:15:08","date_gmt":"2025-11-10T16:15:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/255154\/"},"modified":"2025-11-10T16:15:08","modified_gmt":"2025-11-10T16:15:08","slug":"bernie-eisel-joins-lidl-trek-as-sport-director","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/255154\/","title":{"rendered":"Bernie Eisel joins Lidl-Trek as Sport Director"},"content":{"rendered":"<p>\n                Austrian Sport Director\u2019s arrival strengthens Lidl-Trek directors department\n    <\/p>\n<p style=\"font-weight: 400;\">Lidl-Trek is pleased to welcome Bernie Eisel to the Team, where he will take on the role of Sport Director. Eisel brings with him nearly two decades of experience as a professional rider, followed by four years in a directing role with Red Bull\u2013Bora-Hansgrohe.<\/p>\n<p style=\"font-weight: 400;\">During his racing career, Eisel made his mark as one of the peloton\u2019s most respected riders. In addition to helping Mark Cavendish to many sprint wins, Eisel\u2019s own palmar\u00e8s boasts numerous top results, including victory at Gent\u2013Wevelgem. As his career evolved, Eisel became a trusted road captain, serving as the vital link between the team car and the riders, a role that laid the foundation for his transition to the team car himself as a Sport Director.<\/p>\n<p>First, I want to understand how the team works and get to know the people I don\u2019t already know, to build a strong group together \u2014 which is, I think, the key reason Lidl-Trek has been so successful.<\/p>\n<p>            <img decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2025\/11\/Lidl-Trek-Staff-Images-1-200-Sean-scaled-1000x0-c-default.jpg\" alt=\"\" width=\"1000\"\/><\/p>\n<p style=\"font-weight: 400;\">\u201cI was attracted to Lidl-Trek because of what the Team has achieved in the past few years and the progress it continues to make,\u201d said Bernie Eisel. \u201cIt\u2019s attracting a lot of young talent and has excellent sprint groups. From my time as a commentator, watching Milan sprinting or watching Mads Pedersen \u2018doing a Mads Pedersen\u2019 are some of the best things you can watch in modern cycling. These are the small details that really convinced me.<\/p>\n<p style=\"font-weight: 400;\">\u201cI have a lot of friends already in the Team \u2014 people I\u2019ve worked with before, and riders I know from my time as both a teammate and a DS. It was a no-brainer. The biggest reason was to join Lidl-Trek was to work again with Luca [Guercilena, General Manager]. He was my first professional coach when I joined Mapei in 2001, so we go back a long, long time.<\/p>\n<p style=\"font-weight: 400;\">\u201cI\u2019m a bit nervous, I have to admit, but also curious for this new chapter in my life. At the same time, I\u2019m very motivated to continue this progress and be part of the Lidl-Trek family. Firstly, I want to understand how the team works and get to know the people I don\u2019t already know, to build a strong group together \u2014 which is, I think, the key reason Lidl-Trek has been so successful. I hope I can contribute to that and help us keep moving up the ladder.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"Austrian Sport Director\u2019s arrival strengthens Lidl-Trek directors department Lidl-Trek is pleased to welcome Bernie Eisel to the Team,&hellip;\n","protected":false},"author":2,"featured_media":255155,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37],"tags":[4985,101,56,54,55],"class_list":{"0":"post-255154","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-cycling","8":"tag-cycling","9":"tag-sports","10":"tag-uk","11":"tag-united-kingdom","12":"tag-unitedkingdom"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/255154","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=255154"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/255154\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/255155"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=255154"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=255154"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=255154"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}