{"id":274929,"date":"2025-11-21T06:31:10","date_gmt":"2025-11-21T06:31:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/274929\/"},"modified":"2025-11-21T06:31:10","modified_gmt":"2025-11-21T06:31:10","slug":"toy-brand-playmobil-unveils-first-uk-standalone-store-at-ashford-designer-outlet","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/274929\/","title":{"rendered":"Toy brand Playmobil unveils first UK standalone store at Ashford Designer Outlet"},"content":{"rendered":"\n<p>One of the UK\u2019s most popular toy brands has opened its first standalone store in the country at a Kent shopping centre today.<\/p>\n<p>Playmobil flung open its doors at Ashford Designer Outlet at 9am.<\/p>\n<p><img decoding=\"async\" class=\"rthmb\" src=\"data:image\/svg+xml,%3Csvg xmlns=\" http:=\"\" viewbox=\"0 0 3702 2355\" alt=\"Dozens of shoppers were buying goods at Playmobil today\" data-root=\"\/_media\/img\/\" data-path=\"DIU772SWQUDJCP9DXIMK.jpg\" data-ar=\"1.57\"\/>Dozens of shoppers were buying goods at Playmobil today<\/p>\n<p>Displaying its signature Playmobil toy &#8211; a 7.5cm human figure with a smiling face &#8211; other gifts on offer at the unit include accessories, buildings and vehicles.<\/p>\n<p>Shoppers normally buy the German brand\u2019s products from the likes of Argos and The Entertainer.<\/p>\n<p>However, the new brick and mortar store is the first of its kind in the country and the UK is only the third country after Germany and Austria to accommodate a store selling solely Playmobil merchandise.<\/p>\n<p>It replaces the unit formerly occupied by Moda in Pelle, in between All Saints and Tripp.<\/p>\n<p>Centre manager, Peter Heritage, told KentOnline: &#8220;It&#8217;s a fantastic day at Ashford Designer Outlet as we celebrate the opening of Playmobil.<\/p>\n<p><img decoding=\"async\" class=\"rthmb\" src=\"data:image\/svg+xml,%3Csvg xmlns=\" http:=\"\" viewbox=\"0 0 4698 3099\" alt=\"Ashford Designer Outlet's centre manager, Peter Heritage\" data-root=\"\/_media\/img\/\" data-path=\"GNCMMUR0YLWLE8DEDIFG.jpg\" data-ar=\"1.52\"\/>Ashford Designer Outlet&#8217;s centre manager, Peter Heritage<\/p>\n<p>\u201cWe&#8217;ve seen a great response from our visitors eager to explore the new store, perfectly timed for those looking to get a head start on their Christmas gifting.<\/p>\n<p>\u201cWe have had just Ravensburger so we\u2019ve been quite light on that type of shop.<\/p>\n<p>\u201cSo Playmobil will elevate that sector and is in a great location opposite guest services<\/p>\n<p>\u201cWe always want newness and we always do what we can to accommodate brands in categories we need to strengthen.\u201d<\/p>\n<p>Playmobil\u2019s arrival comes a month after <a href=\"https:\/\/premium.kentonline.co.uk\/ashford\/news\/customers-flock-to-kent-s-first-cadbury-store-after-opening-331364\/\" rel=\"nofollow noopener\" target=\"_blank\">Cadbury joined the outlet<\/a> and just 10 days after <a href=\"https:\/\/www.kentonline.co.uk\/ashford\/news\/we-ve-been-crazy-busy-bakery-returns-to-centre-after-eigh-332351\/\" rel=\"nofollow noopener\" target=\"_blank\">Cornish Bakery returned to the complex after an eight-year absence<\/a>.<\/p>\n<\/p>\n<p><img decoding=\"async\" class=\"rthmb\" src=\"data:image\/svg+xml,%3Csvg xmlns=\" http:=\"\" viewbox=\"0 0 5321 3822\" alt=\"Playmobil has opened its doors at Ashford Designer Outlet\" data-root=\"\/_media\/img\/\" data-path=\"LE78TUHG75GYWU4XQ8OC.jpg\" data-ar=\"1.39\"\/>Playmobil has opened its doors at Ashford Designer Outlet<\/p>\n<p>Bosses say the 1,500 sq ft bakery, in the former Comptoir Libanais unit, seats 58 visitors inside, a further 61 outside and employs 22 members of staff.<\/p>\n<p>Meanwhile, KentOnline can reveal fashion brand, Pepe Jeans, is to join the outlet tomorrow while fellow retailer Weird Fish will be unveiled on Monday.<\/p>\n<p><img decoding=\"async\" class=\"rthmb\" src=\"data:image\/svg+xml,%3Csvg xmlns=\" http:=\"\" viewbox=\"0 0 5555 3998\" alt=\"Weird Fish will be joining Ashford Designer Outlet next week\" data-root=\"\/_media\/img\/\" data-path=\"G2X8XKV7T5RY3S5FXRQK.jpg\" data-ar=\"1.39\"\/>Weird Fish will be joining Ashford Designer Outlet next week<\/p>\n<p>It will see the centre 100% occupied for the first time since its \u00a390m extension opened six years ago. <\/p>\n","protected":false},"excerpt":{"rendered":"One of the UK\u2019s most popular toy brands has opened its first standalone store in the country at&hellip;\n","protected":false},"author":2,"featured_media":274930,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[3859,84,1319,59,192,191,3868,56,54,55],"class_list":{"0":"post-274929","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business","8":"tag-ashford","9":"tag-business","10":"tag-consumer","11":"tag-gb","12":"tag-human-interest","13":"tag-kent","14":"tag-tenterden","15":"tag-uk","16":"tag-united-kingdom","17":"tag-unitedkingdom"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/274929","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=274929"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/274929\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/274930"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=274929"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=274929"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=274929"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}