{"id":310290,"date":"2025-12-11T06:53:15","date_gmt":"2025-12-11T06:53:15","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/310290\/"},"modified":"2025-12-11T06:53:15","modified_gmt":"2025-12-11T06:53:15","slug":"the-alexa-questions-of-the-year","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/310290\/","title":{"rendered":"the Alexa questions of the year"},"content":{"rendered":"

It is not just the weather and the time we ask Alexa about: it\u2019s chia seeds, Cristiano Ronaldo, the Marks & Spencer share price and Ed Sheeran\u2019s wife.<\/p>\n

Amazon has revealed the most popular questions asked of its smart voice assistant this year and its users are a curious bunch.<\/p>\n

With chia seeds becoming a \u201cgut health\u201d craze, driven by social media posts about bloat reduction hacks and \u201cinternal shower\u201d drinks, Alexa users asked about its health benefits in large numbers.<\/p>\n

The ups and downs in Marks & Spencer\u2019s stock price also had people checking in on their portfolios regularly, according to the data.<\/p>\n

Queries about famous spouses have their own category and we apparently want to know most about Cherry Seaborn, Sheeran\u2019s wife and childhood sweetheart.<\/p>\n

That could be something to do with his honesty about their relationship on his latest album, Play, which references their drunken late-night arguments, the impact of touring on their marriage and her diagnosis with a cancerous tumour in her arm in 2022.<\/p>\n

\"Ed<\/p>\n

Ed Sheeran and Cherry Seaborn<\/p>\n

SOFI ADAMS<\/p>\n

Alexa users are still obsessed with how tall Tom Cruise is (about 5ft 7in) and Sabrina Carpenter\u2019s UK tour had people wondering whether she is as petite as she looks (yes, 5ft). Cruise tops the most queried actor list, which also features the wrestler John Cena. Cena is retiring from in-ring action this Saturday, but has been a crossover star in The Suicide Squad, the Fast & Furious franchise and Argylle.<\/p>\n

\"John<\/p>\n

John Cena is retiring as an active wrestler this Saturday<\/p>\n

GEORGIANA DALLAS\/WWE\/GETTY IMAGES<\/p>\n

The hit Netflix film KPop Demon Hunters made its soundtrack the most played album and pushed three of its songs onto the top-played song list.<\/p>\n

While Gary Lineker\u2019s podcast stable provided three of the top 10 podcasts (The Rest is Politics, \u2026Football and \u2026History), they were pipped to the top spot by The Archers. Our endless appetite for true crime podcasts saw MrBallen and RedHanded enter the most requested list.<\/p>\n

\u2022 The 48 best Prime Video TV shows to watch in December 2025<\/a><\/p>\n

Matt Navarra, a social media consultant, said voice assistants were \u201clike a Swiss army knife of casual curiosity\u201d. He added: \u201cThe top queries aren\u2019t about deep knowledge or life-altering decisions, they\u2019re a quick snack of all questions. It\u2019s frictionless information on demand: that\u2019s how people like it nowadays.<\/p>\n

\u2022 What a half-tonne of Amazon returns says about our spending habits<\/a><\/p>\n

\u201cAlexa\u2019s day reflects what really drives people\u2019s curiosity: celebrity net worth, heights, spouses \u2014 still clearly slightly obsessed with fame and celebrity culture. We ask a robot for the gossip, instead of our mates. People are treating smart assistants like a cross between a PA and a pub quiz team-mate. <\/p>\n

\u201cIt isn\u2019t just a list of Alexa queries, it\u2019s a digital fingerprint of the British public in 2025. Impatient, curious, a little nostalgic and navigating one voice command at a time.\u201d<\/p>\n

\"Cristiano<\/p>\n

Cristiano Ronaldo was the most-asked-about athlete and overall celebrity<\/p>\n

GRZEGORZ WAJDA\/SOPA IMAGES\/LIGHTROCKET\/GETTY IMAGES<\/p>\n

Four in ten UK households have a smart speaker, according to Ofcom, and Amazon\u2019s Echo, which hosts Alexa, accounts for 81 per cent of those.<\/p>\n

However, sales have been on the decline and the company is pinning its hopes on an AI-revamped Alexa+ to boost sales.<\/p>\n

Amazon sold 2.2 million Echo smart speakers in the UK in the first three quarters of 2025, which was down 9.8 per cent year on year, according to the market intelligence firm IDC.<\/p>\n

Worldwide, the sales were 14.4 million, down 1.8 per cent on the previous 12 months.<\/p>\n

\u2022 A sneak peek at the Which? top 50 home and tech products for 2025<\/a><\/p>\n

Francisco Jeronimo, an IDC analyst, said: \u201cSmart home assistants have stagnated because they stopped evolving. Simply controlling lights or playing music is no longer a reason for consumers to upgrade. AI has the power to transform them from passive devices into proactive assistants, which will reignite consumer interest and drive demand for a more intelligent device.\u201d<\/p>\n

With one of the most asked questions being \u201cwhat does AI mean\u201d, Jeronimo added: \u201cInteresting to see a question about AI, which does not come as a surprise, as it is nearly impossible for anyone to avoid talking or hearing about AI every single day. However, this shows that despite the popularity of AI most people don\u2019t really understand what it means.\u201d<\/p>\n

\"Man<\/p>\n

Chia seeds are a popular search topic due to their purported health benefits<\/p>\n

LIUDMILA CHERNETSKA\/GETTY IMAGES<\/p>\n

Sport<\/p>\n

\u2022 The most-asked-about sports:
\u2022 The most-asked-about athletes:<\/p>\n

General Knowledge<\/p>\n

\u2022 General knowledge highlights:<\/p>\n

\"Taylor<\/p>\n

Taylor Swift in Madrid last year<\/p>\n

XAVI TORRENT\/TAS24\/GETTY IMAGES FOR TAS RIGHTS MANAGEMENT<\/p>\n

People<\/p>\n

\u2022 The most-asked-about celebrities:<\/p>\n

\u2022 The most-asked-about heights:<\/p>\n

\u2022 The most-asked-about net worths:<\/p>\n

\u2022 The most-asked-about actors\/actresses:<\/p>\n

\u2022 The most-asked-about spouses:<\/p>\n

Music<\/p>\n

\u2022 The most played artists:<\/p>\n

\"Illustration<\/p>\n

The soundtrack for KPop Demon Hunters had a huge year<\/p>\n

NETFLIX VIA AP<\/p>\n

\u2022 The most played songs:<\/p>\n

\u2022 The most played albums:<\/p>\n

\u2022 The most requested podcasts:
\u2022 The most-asked-about musicians:<\/p>\n

*Lists based on UK customer interactions with Alexa from January 2025 \u2013 November 2025.<\/p>\n","protected":false},"excerpt":{"rendered":"It is not just the weather and the time we ask Alexa about: it\u2019s chia seeds, Cristiano Ronaldo,…\n","protected":false},"author":2,"featured_media":310291,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[554,733,4308,86,56,54,55],"class_list":{"0":"post-310290","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-artificial-intelligence","8":"tag-ai","9":"tag-artificial-intelligence","10":"tag-artificialintelligence","11":"tag-technology","12":"tag-uk","13":"tag-united-kingdom","14":"tag-unitedkingdom"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/310290","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=310290"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/310290\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/310291"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=310290"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=310290"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=310290"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}