{"id":341289,"date":"2025-12-29T17:00:09","date_gmt":"2025-12-29T17:00:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/341289\/"},"modified":"2025-12-29T17:00:09","modified_gmt":"2025-12-29T17:00:09","slug":"james-cameron-would-love-to-write-avatar-novels-if-4-and-5-dont-get-made-but-believes-theres-no-business-model-for-it-anymore-people-arent-reading","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/341289\/","title":{"rendered":"James Cameron Would Love to Write Avatar Novels if 4 and 5 Don&#8217;t Get Made, but Believes &#8216;There&#8217;s No Business Model for It Anymore. People Aren&#8217;t Reading&#8217;"},"content":{"rendered":"<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">Avatar creator James Cameron has said he\u2019ll hold a press conference and tell the world what he would have done with Avatar 4 and 5 if he doesn\u2019t get the chance to make the movies.<\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">Or, the legendary writer and director has said, he\u2019ll write Avatar novels himself, although he doesn\u2019t think there\u2019s a business case for books anymore.<\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\"><a class=\"link jsx-1337145738 jsx-3925284146 underlined\" data-cy=\"styled-link\" href=\"https:\/\/www.ign.com\/articles\/avatar-fire-and-ash-hits-760m-at-the-global-box-office-after-2-weekends\" rel=\"nofollow noopener\" target=\"_blank\">Avatar: Fire and Ash is now up to $760.4 million at the global box office<\/a> as the Disney sci-fi sequel heads towards one billion dollars from theaters. While that\u2019s a huge amount for any movie after just two weekends in theaters, questions remain over whether Avatar 3 will end up making enough money theatrically to convince Disney to greenlight Avatar 4 and 5.<\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">The special effects-heavy Avatar films cost a huge amount of money to produce, but they have historically made billions of dollars at the box office. Avatar 1 remains the highest-grossing movie of all time (not adjusted for inflation), and has earned a staggering $2.9 billion across several theatrical runs. <a class=\"link jsx-1337145738 jsx-3925284146 underlined\" data-cy=\"styled-link\" href=\"https:\/\/www.ign.com\/movies\/avatar-the-way-of-water\" rel=\"nofollow noopener\" target=\"_blank\">Avatar: The Way of Water<\/a> earned $2.3 billion, meanwhile, cementing it as the third-highest grossing film of all time \u2014 just ahead of Cameron&#8217;s own Titanic.<\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">Avatar 4 currently has a December 21, 2029 release date, with Avatar 5 due out December 19, 2031. Cameron, now 71, would be close to 80 years old by the time it all wraps up.<\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">Now, speaking to <a href=\"https:\/\/ew.com\/avatar-4-james-cameron-press-conference-if-sequels-dont-happen-11876189\" class=\"link jsx-1337145738 jsx-3925284146 underlined\" data-cy=\"styled-link\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Entertainment Weekly<\/a>, Cameron sounded further words of caution about continuing the franchise, despite the fact Disney has set release dates for Avatar 4 and 5. And he revealed his plan if Fire and Ash flops \u2014 in Disney\u2019s eyes, of course.<\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">&#8220;If we don&#8217;t get to make 4 and 5, for whatever reason, I&#8217;ll hold a press conference and I&#8217;ll tell you what we were gonna do. How&#8217;s that?&#8221; he said.<\/p>\n<p>Every James Cameron Movie Ranked<img alt=\"We've ranked all nine of James Cameron's films from worst to best. Click through to see whether Terminator, Avatar or Aliens is crowned king of the hill.\" decoding=\"async\" class=\"progressive-image jsx-2021719738 image aspect-ratio aspect-ratio-16-9 jsx-2605834259 jsx-2338608387 hover-opacity\" loading=\"lazy\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-cy=\"progressive-image\"\/><\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">An alternative is to write Avatar novels, going into significant detail on the world and telling the stories of the sequels. &#8220;There&#8217;s so much culture and backstory and lateral detail in these characters that&#8217;s been worked out,\u201d he said. \u201cI&#8217;d love to do something that&#8217;s at that level of granular detail.&#8221;<\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">However, \u201cthere&#8217;s no business model for it anymore. People aren&#8217;t reading. But anyway, it might be good to have the canonical record of what it was all supposed to be.\u201d<\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">According to EW, that\u2019s a reference to recent research from the University of Florida and University College London that states the proportion of people reading for pleasure daily in the United States has declined by more than 40% over the last 20 years.<\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">These comments from Cameron echo those he made in the run up to Fire and Ash\u2019s release, when he admitted he was feeling nervous about the film\u2019s box office performance and expressed concern about the \u201cforces\u201d working against theatrical releases in 2025.<\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">Speaking on <a href=\"https:\/\/open.spotify.com\/episode\/0igvjcmgw4wYhAWvPzBauq?si=d40648c6b2d14b8c\" class=\"link jsx-1337145738 jsx-3925284146 underlined\" data-cy=\"styled-link\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">The Town with Matthew Belloni podcast<\/a>, Cameron said there\u2019s potential for \u201csequelitis.\u201d He added: &#8220;people tend to dismiss sequels unless it\u2019s the third Lord of the Rings film and you want to see what happens to everybody, which in my mind this is \u2014 this is the culmination of a story arc, but that may not be how the public sees it.\u201d And there\u2019s the \u201cone-two punch\u201d of streaming and Covid, which means fewer people are going to the movies \u2014 75% of the number in 2019, Cameron suggested.<\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">When pressed on how much Avatar: Fire and Ash cost to make, Cameron wouldn\u2019t be drawn into divulging a figure, only suggesting it was a lot of money, and so the movie will have to make a lot of money to turn a profit.<\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">\u201cIt is one metric f**k ton of money, which means we have to make two metric f**k tons of money to make a profit,\u201d he said. \u201cI have no doubt in my mind that this movie will make money. The question is, does it make enough money to justify doing it again?\u201d<\/p>\n<p><a href=\"https:\/\/assets-prd.ignimgs.com\/2025\/12\/29\/gettyimages-2249485817-1767012370512.jpg\" target=\"_blank\" rel=\"noopener noreferrer nofollow\"><img alt=\"null\" decoding=\"async\" class=\"progressive-image article-image article-image-full-size jsx-1809694635 jsx-2338608387\" loading=\"lazy\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-cy=\"progressive-image\"\/><\/a>The pressure is on Avatar: Fire and Ash to deliver at the box office. Photo by Rodin Eckenroth\/Getty Images for 20th Century Studios.<\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">And on that point, Cameron admitted he was \u201cabsolutely\u201d ready to walk away from Avatar if Fire and Ash flops.<\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">\u201cI\u2019ve been in Avatar land for 20 years,\u201d he said. \u201cActually 30 years because I wrote it in \u201895, but I wasn\u2019t working continuously on it for those first 10 years. Yeah, absolutely, sure. If this is where it ends, cool.\u201d<\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">But what about open story threads?<\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">\u201cThere\u2019s one open thread. I\u2019ll write a book!\u201d Cameron responded.<\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">Photo by Rodin Eckenroth\/Getty Images for 20th Century Studios.<\/p>\n<p data-cy=\"paragraph\" class=\"paragraph jsx-2269604527\">Wesley is Director, News at IGN. Find him on Twitter at @wyp100. You can reach Wesley at wesley_yinpoole@ign.com or confidentially at wyp100@proton.me.<\/p>\n","protected":false},"excerpt":{"rendered":"Avatar creator James Cameron has said he\u2019ll hold a press conference and tell the world what he would&hellip;\n","protected":false},"author":2,"featured_media":341290,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[96,2839,56,54,55],"class_list":{"0":"post-341289","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-movies","8":"tag-entertainment","9":"tag-movies","10":"tag-uk","11":"tag-united-kingdom","12":"tag-unitedkingdom"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/341289","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=341289"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/341289\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/341290"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=341289"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=341289"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=341289"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}