{"id":354892,"date":"2026-01-06T09:13:09","date_gmt":"2026-01-06T09:13:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/354892\/"},"modified":"2026-01-06T09:13:09","modified_gmt":"2026-01-06T09:13:09","slug":"for-the-first-time-in-5-years-nvidia-will-not-announce-any-new-gpus-at-ces-company-quashes-rtx-50-super-rumors-as-ai-expected-to-take-center-stage","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/354892\/","title":{"rendered":"For the first time in 5 years, Nvidia will not announce any new GPUs at CES \u2014 company quashes RTX 50 Super rumors as AI expected to take center stage"},"content":{"rendered":"<p id=\"ada9eb0b-9a4d-42dc-8343-04840354b32e\">As the entire industry plunges into a component drought, Nvidia has just announced on X that its <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.tomshardware.com\/tag\/ces\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.tomshardware.com\/uk\/tag\/ces\" rel=\"nofollow noopener\" target=\"_blank\">CES<\/a> 2026 keynote will have &#8220;no new GPUs,&#8221; throwing cold water on the little hope left for new PC builders. This breaks a five-year long streak of consistently announcing new GPUs \u2014 desktop or mobile \u2014 at <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.tomshardware.com\/tag\/ces\" data-auto-tag-linker=\"true\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.tomshardware.com\/tag\/ces\" rel=\"nofollow noopener\" target=\"_blank\">CES<\/a>; instead, this time, there will be no new hardware at all.<\/p>\n<p lang=\"en\" dir=\"ltr\">Watch the GeForce On community update today January 5 at 9PM PT to hear about the latest features, games, apps, and partner products for gamers and creators.Quick note: No new GPUs will be announced.\ud83d\udcfa https:\/\/t.co\/OQiFvri8nY pic.twitter.com\/DSNyrsty1t<a href=\"https:\/\/twitter.com\/cantworkitout\/status\/2008176911747371438\" data-url=\"https:\/\/twitter.com\/cantworkitout\/status\/2008176911747371438\" target=\"_blank\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\" rel=\"nofollow noopener\">January 5, 2026<\/a><\/p>\n<p id=\"e584607f-4783-4477-947e-ea157f09fbfd\">Most of the presentation will likely focus on AI advancements. The Green Team has had new silicon to show at CES every year since 2021. Most recently, <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.tomshardware.com\/pc-components\/gpus\/nvidias-rtx-50-super-lineup-leak-hints-at-increased-vram-of-up-to-24gb-and-415w-tgp\" target=\"_blank\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.tomshardware.com\/pc-components\/gpus\/nvidias-rtx-50-super-lineup-leak-hints-at-increased-vram-of-up-to-24gb-and-415w-tgp\" rel=\"nofollow noopener\">the RTX 50-series debuted<\/a> at those iconic Las Vegas floors, and there have been <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.tomshardware.com\/pc-components\/gpus\/nvidias-rtx-5000-super-could-be-cancelled-or-get-pricier-due-to-ai-induced-gddr7-woes-rumor-claims-3-gb-memory-chips-are-now-too-valuable-for-consumer-gpus\" target=\"_blank\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.tomshardware.com\/pc-components\/gpus\/nvidias-rtx-5000-super-could-be-cancelled-or-get-pricier-due-to-ai-induced-gddr7-woes-rumor-claims-3-gb-memory-chips-are-now-too-valuable-for-consumer-gpus\" rel=\"nofollow noopener\">rumblings and rumors of an RTX 50 Super series<\/a> coming as well, aligning with the dates for CES 2026.<\/p>\n<p><a id=\"elk-seasonal\" class=\"paywall\" aria-hidden=\"true\" data-url=\"\" href=\"\" target=\"_blank\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\"\/><\/p>\n<p id=\"e584607f-4783-4477-947e-ea157f09fbfd-1\">While there was never any official confirmation, the <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.tomshardware.com\/pc-components\/gpus\/nvidias-rtx-5000-super-could-be-cancelled-or-get-pricier-due-to-ai-induced-gddr7-woes-rumor-claims-3-gb-memory-chips-are-now-too-valuable-for-consumer-gpus\" target=\"_blank\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.tomshardware.com\/pc-components\/gpus\/nvidias-rtx-5000-super-could-be-cancelled-or-get-pricier-due-to-ai-induced-gddr7-woes-rumor-claims-3-gb-memory-chips-are-now-too-valuable-for-consumer-gpus\" rel=\"nofollow noopener\">DRAM shortage may have derailed this launch<\/a>, because otherwise, Nvidia did release the RTX 40 Super series at CES 2024, a year after the initial Ada Lovelace cards came out. Moreover, the company&#8217;s latest Blackwell GPUs use GDDR7 memory, which is harder to produce. The situation has gotten so bad that wild <a data-analytics-id=\"inline-link\" href=\"https:\/\/x.com\/hongxing2020\/status\/2008043115308065078\" target=\"_blank\" data-url=\"https:\/\/x.com\/hongxing2020\/status\/2008043115308065078\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" rel=\"nofollow\">rumors of Nvidia restarting RTX 3060 production<\/a> have started floating around, since that card uses GDDR6 instead and is fabricated on Samsung&#8217;s older 8nm process.<\/p>\n<p>You may like<\/p>\n<p>Sourcing memory is a big part of the problem. Nvidia can&#8217;t announce new GPUs if the factories behind are entirely choked. Only three companies in the world, Micron, SK Hynix, and Samsung, are capable of manufacturing cutting-edge DRAM to begin with, and they&#8217;re all <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.tomshardware.com\/pc-components\/dram\/micron-is-killing-crucial-ssds-and-memory-in-ai-pivot-company-refocuses-on-hbm-and-enterprise-customers\" target=\"_blank\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.tomshardware.com\/pc-components\/dram\/micron-is-killing-crucial-ssds-and-memory-in-ai-pivot-company-refocuses-on-hbm-and-enterprise-customers\" rel=\"nofollow noopener\">more than happy selling to AI clients for fatter margins<\/a>. The hunger for AGI has led companies like <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.tomshardware.com\/tech-industry\/artificial-intelligence\/openais-significant-investments-raise-more-questions-than-answers-ceo-sam-altman-remains-tight-lipped-about-how-the-company-will-deliver\" target=\"_blank\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.tomshardware.com\/tech-industry\/artificial-intelligence\/openais-significant-investments-raise-more-questions-than-answers-ceo-sam-altman-remains-tight-lipped-about-how-the-company-will-deliver\" rel=\"nofollow noopener\">OpenAI to chart record-breaking computing pursuits<\/a>, ambitions that far exceed what our supply chains can even handle.<\/p>\n<p id=\"7ef3aee9-fa03-4a42-b79b-6b5c90948502\">Some of you might be wondering why the government doesn&#8217;t step in to help consumers here; isn&#8217;t regulating the markets their job? Unfortunately, geopolitics further complicate this situation as frontier AI represents another arms race, and <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.tomshardware.com\/jensen-huang-says-china-is-nanoseconds-behind-in-chips\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.tomshardware.com\/jensen-huang-says-china-is-nanoseconds-behind-in-chips\" rel=\"nofollow noopener\" target=\"_blank\">Washington wants to maintain its lead against China<\/a>.<\/p>\n<p>At the end of the day, there&#8217;s no savior coming. Like the RAM crisis of 2014 and the various GPU shortages in the past decade, we&#8217;ll have to wait until the AI boom goes stagnant. As of right now, Nvidia graphics cards still haven&#8217;t experienced a price hike, so this might be the final few moments before we return to real scalping issues. Still, some people in the community, <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.tomshardware.com\/pc-components\/gpus\/sapphire-pr-manager-wishes-amd-and-nvidia-would-let-partners-run-wild-with-design-wants-freedom-to-bring-back-toxic-line-more-often\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.tomshardware.com\/pc-components\/gpus\/sapphire-pr-manager-wishes-amd-and-nvidia-would-let-partners-run-wild-with-design-wants-freedom-to-bring-back-toxic-line-more-often\" rel=\"nofollow noopener\" target=\"_blank\">such as Sapphire&#8217;s PR manager<\/a>, are hopeful that even this storm can be ultimately weathered.<\/p>\n<p><a href=\"https:\/\/news.google.com\/publications\/CAAqLAgKIiZDQklTRmdnTWFoSUtFSFJ2YlhOb1lYSmtkMkZ5WlM1amIyMG9BQVAB\" id=\"d3d9ee2b-351e-4c76-99bd-e9b4c84bfeeb\" data-url=\"https:\/\/news.google.com\/publications\/CAAqLAgKIiZDQklTRmdnTWFoSUtFSFJ2YlhOb1lYSmtkMkZ5WlM1amIyMG9BQVAB\" target=\"_blank\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\" rel=\"nofollow noopener\"><\/p>\n<p class=\"vanilla-image-block\" style=\"padding-top:31.51%;\">\n<p><img decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/01\/7cUTDmN2PHNRiNBVqbKf56.png\" alt=\"Google Preferred Source\"   loading=\"lazy\" data-new-v2-image=\"true\" data-original-mos=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/01\/7cUTDmN2PHNRiNBVqbKf56.png\" data-pin-media=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/01\/7cUTDmN2PHNRiNBVqbKf56.png\" class=\"pull-left\"\/>\n<\/p>\n<p><\/a><\/p>\n<p id=\"31a349be-856b-4c89-94b4-bd0db1a763a2\">Follow<a data-analytics-id=\"inline-link\" href=\"https:\/\/news.google.com\/publications\/CAAqLAgKIiZDQklTRmdnTWFoSUtFSFJ2YlhOb1lYSmtkMkZ5WlM1amIyMG9BQVAB\" target=\"_blank\" data-url=\"https:\/\/news.google.com\/publications\/CAAqLAgKIiZDQklTRmdnTWFoSUtFSFJ2YlhOb1lYSmtkMkZ5WlM1amIyMG9BQVAB\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" rel=\"nofollow noopener\"> Tom&#8217;s Hardware on Google News<\/a>, or<a data-analytics-id=\"inline-link\" href=\"https:\/\/google.com\/preferences\/source?q=\" target=\"_blank\" data-url=\"https:\/\/google.com\/preferences\/source?q=\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" rel=\"nofollow noopener\"> add us as a preferred source<\/a>, to get our latest news, analysis, &amp; reviews in your feeds.<\/p>\n<p class=\"newsletter-form__strapline\">Get Tom&#8217;s Hardware&#8217;s best news and in-depth reviews, straight to your inbox.<\/p>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"As the entire industry plunges into a component drought, Nvidia has just announced on X that its CES&hellip;\n","protected":false},"author":2,"featured_media":354893,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[554,733,4308,86,56,54,55],"class_list":{"0":"post-354892","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-artificial-intelligence","8":"tag-ai","9":"tag-artificial-intelligence","10":"tag-artificialintelligence","11":"tag-technology","12":"tag-uk","13":"tag-united-kingdom","14":"tag-unitedkingdom"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/354892","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=354892"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/354892\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/354893"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=354892"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=354892"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=354892"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}