The GB News app has become the fastest-growing news app in the UK, according to newly released data.<\/p>\n
Figures from Ipsos iris for November reveal the app\u2019s user base surged by an impressive 94 per cent year-on-year, making it the fastest-growing app across all UK media brands.<\/p>\n
The data also shows the GB News app recorded more than 10 million minutes of usage during the month, equating to an average of 74 minutes per user.<\/p>\n
Those using the app are watching live news, content on catch-up, accessing the latest GB News clips and being an active member of the GBN Community.<\/p>\n
Month-on-month growth also stands at a remarkable 36 per cent, outperforming major competitors including Google News and The Guardian.<\/p>\n
GB News Chief Content Officer Geoff Marsh said: \u201cThe past year has seen a huge increase in people turning to the GB News app and making it their home for the very best content.<\/p>\n
\u201cThe app brings together everything GB News has to offer, allowing audiences to quickly access the bold and fearless journalism that defines the People\u2019s Channel.<\/p>\n
\u201cIt also enables viewers to enjoy GB News on the move and integrate it into their daily lives. We have a number of exciting developments planned in the months ahead that will make the app even better.\u201d<\/p>\n
The app\u2019s success follows closely on the heels of GB News cementing its position as the UK\u2019s number one news channel.<\/p>\n
Latest BARB data shows the People\u2019s Channel outperforming both Sky News and the BBC News Channel throughout December, having also led the market in July, August, September, October and November.<\/p>\n
Between 6am and 2am last month, GB News achieved an average audience of 87.7k viewers, comfortably ahead of Sky News on 58.3k and the BBC News Channel on 74.5k.<\/p>\n","protected":false},"excerpt":{"rendered":"The GB News app has become the fastest-growing news app in the UK, according to newly released data.…\n","protected":false},"author":2,"featured_media":382837,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[2306,50,86,56,54,55],"class_list":["post-382836","post","type-post","status-publish","format-standard","has-post-thumbnail","category-mobile","tag-mobile","tag-news","tag-technology","tag-uk","tag-united-kingdom","tag-unitedkingdom"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/382836","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=382836"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/382836\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/382837"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=382836"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=382836"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=382836"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}