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\nChiara Ferragni was named the face of GUESS\u2019s Spring\/Summer 2026 campaign on Jan. 21The announcement comes just seven days after her legal victory in a trial over her charitable collaboration to sell branded Pandoro Christmas cakes in 2022Ferragni first rose to fame online with a fashion blog in 2009 and became the first fashion blogger to be on the cover of Vogue in 2015<\/p>\n
Chiara Ferragni<\/a> has revealed her next career move after she was cleared of aggravated fraud charges<\/a> in court last week.\n<\/p>\n On Wednesday, Jan. 21, the 38-year-old influencer was named the face of GUESS\u2019s Spring\/Summer 2026 campaign, posing for a series of sultry shots by photographers Luca and Alessandro Morelli.\u00a0\n<\/p>\n \u201cWe\u2019re thrilled to have Chiara Ferragni as the face of our new campaign,\u201d said GUESS Co-founder and Chief Creative Officer Paul Marciano in a press release obtained by PEOPLE. \u201cHer energy, authenticity, and unmistakable style perfectly embody the GUESS woman and the spirit of our Spring\/Summer 2026 collection, confident looks that are versatile, refined, and unmistakably contemporary.\u201d\n<\/p>\n Ferragni\u2019s latest move in the fashion world was announced just seven days after her legal victory in a trial over her charitable collaboration to sell branded Pandoro Christmas cakes in 2022. The Milan Prospector\u2019s Office had requested<\/a> a sentence of one year and eight months for Ferragni during a pre-trial hearing in November, though a judge ruled in Ferragni\u2019s favor and acquitted her of all charges on Jan. 14.\u00a0\n<\/p>\n Chiara Ferragni.<\/p>\n GUESS<\/p>\n \u201cI am deeply grateful to Guess for believing in me during such a complex period and for giving me this wonderful opportunity to restart professionally,\u201d Ferragni wrote in a Jan. 21 post<\/a> on her Instagram Stories after the campaign was announced, seemingly alluding to the trial.\n<\/p>\n The French internet personality first rose to fame with a fashion blog in 2009, becoming the first fashion blogger to be on the cover of Vogue in 2015.\n<\/p>\n She came under scrutiny for selling Pandoro Christmas cakes in 2022 as a part of a collaboration with Balocco, an Italian food company, the boxes of which promised that both she and the company \u201csupport the Regina Margherita hospital in Turin.\u201d\u00a0\n<\/p>\n She was sanctioned the next year by the Italian Competition Authority (AGCM) for allegedly misleading the public, based on claims that the box\u2019s messaging \u2014 which was also shared to her social media accounts \u2014 made it seem that each purchase of a Pandoro Christmas cake would benefit the hospital, when Balocco actually only made one \u20ac50,000 donation.\n<\/p>\n Chiara Ferragni.<\/p>\n GUESS<\/p>\n Ferragni first addressed the fraud claims in a video<\/a> on Instagram, calling the accusations \u201cdisproportionate and unfair\u201d and a \u201ccommunication error.\u201d She also vowed to donate the \u20ac1 million fee she received from Balocco for the collaboration to the hospital.\n<\/p>\n After her charges were cleared, Ferragni shared another emotional statement<\/a> to her Instagram last week, admitting that she had made \u201ca mistake\u201d \u2014 but maintained that she had \u201ccorrected it\u201d and \u201capologized.\u201d\n<\/p>\n