{"id":395578,"date":"2026-01-28T20:07:07","date_gmt":"2026-01-28T20:07:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/395578\/"},"modified":"2026-01-28T20:07:07","modified_gmt":"2026-01-28T20:07:07","slug":"young-brits-are-no-longer-drinking-so-what-will-a-saturday-night-look-like-for-future-generations-emma-brockes","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/395578\/","title":{"rendered":"Young Brits are no longer drinking \u2013 so what will a Saturday night look like for future generations? | Emma Brockes"},"content":{"rendered":"<p class=\"dcr-130mj7b\">It\u2019s November 2024 and my puritanical American children are attending their first autumn fair at their new English primary school. There\u2019s a laser show and hotdogs and a raffle. There\u2019s also a bar for the parents, which makes my two pull up short. Newcomers to this country experience many cultural differences but perhaps none as striking as this: \u201cIs that alcohol?\u201d says my child, scowling up at me like a tiny member of the Taliban. \u201cAt a school thing?\u201d I\u2019m two Baileys hot chocolates in at this point and give her a smile 10% broader than necessary. Yes, my darlings; welcome to Britain.<\/p>\n<p class=\"dcr-130mj7b\">Or at least, welcome, possibly, to the last vestiges of how Britain once was. For a while now we\u2019ve known anecdotally that people in this country are drinking less than they were. My own generation X is deep into middle age and many of us \u2013 save for the odd life-saver at a school event and the biggest occasions \u2013 have given it up. Where the anomalies fall more glaringly is in the generations below us, among young people whose behaviour differs from our own at their age. This week, official confirmation came in the form of a survey of 10,000 people commissioned by the NHS that found almost a quarter (24%) of adults in England had <a href=\"https:\/\/www.theguardian.com\/society\/2026\/jan\/27\/one-in-four-adults-in-england-do-not-drink-alcohol\" data-link-name=\"in body link\" rel=\"nofollow noopener\" target=\"_blank\">not drunk alcohol<\/a> in 2024, an increase from just under a fifth (19%) in 2022.<\/p>\n<p class=\"dcr-130mj7b\">The top line, of course, is that this is a good thing. Not for the drinks industry, obviously, but for the <a href=\"https:\/\/www.theguardian.com\/society\/nhs\" data-link-name=\"in body link\" data-component=\"auto-linked-tag\" rel=\"nofollow noopener\" target=\"_blank\">NHS<\/a>, and also for people trying to maximise their life expectancy, which is all of us. Rigorous self-optimisation via application to the data is how we spend our leisure time these days, on the strength of which, after reading a piece about cancer-reducing foods this morning, I bought a \u201cwheatberry, lentil and green vegetable salad\u201d that I\u2019m almost certainly not going to eat. What even is a wheatberry? Nobody knows. The point is we\u2019re trying.<\/p>\n<p class=\"dcr-130mj7b\">If I sound sarcastic, I don\u2019t mean to. I love not drinking. And it\u2019s important not to join the ranks of those people in the generation above mine who, in the 1990s, when <a href=\"https:\/\/www.theguardian.com\/society\/2017\/jul\/01\/it-has-had-a-real-social-impact-readers-on-the-smoking-ban-ten-years-on\" data-link-name=\"in body link\" rel=\"nofollow noopener\" target=\"_blank\">smoking bans<\/a> took hold across the US, wrote long pieces arguing that cigarettes represented the buccaneer spirit of the country and, as a result, smokers were more interesting than people who drank \u201cgreen juice\u201d. These were, objectively, the worst people in the world and, while no one likes a teetotaller, it\u2019s important to resist turning into them.<\/p>\n<p class=\"dcr-130mj7b\">My interest is more in what youth culture will look like without alcohol. The new survey results, which were commissioned as part of the Health Survey for England, found that women are slightly less likely to drink than men and that across the age groups young people are the most abstemious. In the <a href=\"https:\/\/www.bmj.com\/content\/390\/bmj.r1247\" data-link-name=\"in body link\" rel=\"nofollow noopener\" target=\"_blank\">2022 NHS survey<\/a>, gen Z reportedly contained the lowest proportion of people who drank frequently (10%), compared with 34% among 55 to 64-year-olds and 37% of 65 to 74-year-olds. Some of this is cost-of-living related, but most of it is likely to be cultural. It\u2019s just not cool to be wasted.<\/p>\n<p class=\"dcr-130mj7b\">In my own case, the calculation to cut back had less to do with cultural trends and more to do with the sudden, sad collapse of my metabolism, plus the fact I changed primary-care physicians. During the intake interview a few years ago, my new doctor made a note of what everyone in my family going back three generations had died of, before giving me a very stern look. \u201cIf I were you I wouldn\u2019t drink,\u201d she said. \u201cAt all.\u201d This was harsh, but she was right.<\/p>\n<p class=\"dcr-130mj7b\">And yet, still my imagination falters. I look at my two and wonder what, when they\u2019re 25, a Saturday night out will look like if it doesn\u2019t terminate in them lying half off the sofa crying to Elaine Paige doing the big ballad from Chess. Where will their war stories come from? (Actual war, probably, but let\u2019s not think about that.) What will they reminisce about when they are my age?<\/p>\n<p class=\"dcr-130mj7b\">There\u2019s nothing funny about my friend who threw up into a heating vent and, for the rest of her tenancy, couldn\u2019t expunge the smell of sick from her flat. Standing, swaying gently, in the middle of a busy A-road trying to work out a strategy for getting to the other side that didn\u2019t involve putting one foot in front of the other isn\u2019t funny, either. I told my children this story and they were horrified. \u201cYou could\u2019ve DIED,\u201d they said, which was precisely the teachable moment I was after.<\/p>\n<p class=\"dcr-130mj7b\">Meanwhile, the new findings aren\u2019t anything to grow complacent about, since, even with these reduced numbers, we\u2019re still sufficiently a nation of alcoholics to cost the NHS in England <a href=\"https:\/\/www.theguardian.com\/society\/article\/2024\/may\/17\/27bn-a-year-spent-in-england-on-harm-done-by-alcohol-study-finds\" data-link-name=\"in body link\" rel=\"nofollow noopener\" target=\"_blank\">\u00a34.9bn a year<\/a> in alcohol-related illness. In the spirit of which: I\u2019m actually quite looking forward to eating my salad. I\u2019m going to put an egg in it because, while not drinking is extremely good for you, as everyone knows it\u2019s actually protein that will save us.<\/p>\n","protected":false},"excerpt":{"rendered":"It\u2019s November 2024 and my puritanical American children are attending their first autumn fair at their new English&hellip;\n","protected":false},"author":2,"featured_media":395579,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[49,50,51,47,52,48],"class_list":{"0":"post-395578","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-headlines","8":"tag-headlines","9":"tag-news","10":"tag-top-news","11":"tag-top-stories","12":"tag-topnews","13":"tag-topstories"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/395578","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=395578"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/395578\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/395579"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=395578"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=395578"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=395578"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}