{"id":398078,"date":"2026-01-30T04:14:26","date_gmt":"2026-01-30T04:14:26","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/398078\/"},"modified":"2026-01-30T04:14:26","modified_gmt":"2026-01-30T04:14:26","slug":"gog-accused-of-using-ai-generated-art-to-promote-sale-as-job-listing-indicates-theyre-keen-to-adopt-ai-assisted-development-tools","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/398078\/","title":{"rendered":"GOG accused of using AI-generated art to promote sale, as job listing indicates they&#8217;re keen to adopt &#8220;AI-assisted development tools&#8221;"},"content":{"rendered":"<p>Sellers of revamped retro PC games and also newer PC games GOG have been accused of using AI-generated artwork to promote their store&#8217;s new year sale. Meanwhile, a job listing the Polish company have recently posted for a senior software engineer to work on their desktop app <a href=\"https:\/\/www.rockpapershotgun.com\/games\/gog-galaxy\" rel=\"nofollow noopener\" target=\"_blank\">GOG Galaxy<\/a> lists among the role&#8217;s responsibilities that they must &#8220;actively use and promote AI-assisted development tools&#8221;.<\/p>\n<p>Delving into the alleged use of AI art first, that was spotted by Reddit users and subsequently reported by <a href=\"https:\/\/www.gamingonlinux.com\/2026\/01\/gog-now-using-ai-generated-images-on-their-store\/\" rel=\"nofollow noopener\" target=\"_blank\">GamingOnLinux<\/a>. The artwork in question appears to be the New Year Sale header which &#8211; as of writing &#8211; is <a href=\"https:\/\/www.gog.com\/en\/new-year-sale\" rel=\"nofollow noopener\" target=\"_blank\">still up on GOG&#8217;s storefront<\/a>, and does feature some weird blurring towards the bottom of it.<\/p>\n<p>Discussion of the artwork on the GOG forums has garnered <a href=\"https:\/\/www.gog.com\/forum\/general\/5000_gog_patrons_and_an_ai_banner\/post69\/?staff=yes\" rel=\"nofollow noopener\" target=\"_blank\">a response<\/a> from a user with the handle KosmicznaPluskwa, who appears to be a senior graphic designer on the GOG team. Declaring that they&#8217;re &#8220;not a company spokesperson&#8221; and were only offering a personal opinion, they wrote: &#8220;To clear the air &#8211; current sale banner is fully AI. Not my work.<\/p>\n<p>&#8220;This is all I can say on this,&#8221; KosmicznaPluskwa continued. &#8220;My team is much smaller now than it used to be, and the requirements for the role are completely different than it used to be &#8211; it&#8217;s possible to find job offers descriptions from less than a year ago and 5+ years ago to compare, if anyone is curious.&#8221;<\/p>\n<p>If you do go looking through GOG&#8217;s job listings, you&#8217;ll find a <a href=\"https:\/\/www.gog.com\/en\/work\/senior-software-engineer-c-gog-galaxy\" rel=\"nofollow noopener\" target=\"_blank\">recently posted one<\/a> for a senior software engineer on GOG Galaxy. As spotted by <a href=\"https:\/\/www.pcgamer.com\/software\/platforms\/hooray-linux-is-gogs-next-major-frontier-oh-no-it-wants-to-actively-use-and-promote-ai-assisted-development-tools\/\" rel=\"nofollow noopener\" target=\"_blank\">Please Call Gamer<\/a>, the gig&#8217;s requirements include &#8220;active use of AI tools in daily development workflows, and enthusiasm for helping the team increase adoption&#8221;. Furthermore, the day-to-day reponsibilities section mentions a need to &#8220;actively use and promote AI-assisted development tools to increase team efficiency and code quality.&#8221;<\/p>\n<p>I&#8217;ve reached out to GOG for comment about both the artwork and the job listing.<\/p>\n<p>All of this follows GOG changing ownership just before 2025 morphed into 2026, with Witcher developers CD Projekt opting to <a href=\"https:\/\/www.rockpapershotgun.com\/gogs-new-owner-will-stick-to-its-revamped-classic-and-zero-drm-guns-but-does-think-lessons-lie-in-steams-overstuffed-embrace\" rel=\"nofollow noopener\" target=\"_blank\">sell the storefront to original GOG co-founder Micha&amp;lstrok; Kici&amp;nacute;ski<\/a> in a deal worth about \u00a318.6 million. To this point, Kici&amp;nacute;ski&#8217;s been <a href=\"https:\/\/www.rockpapershotgun.com\/gogs-new-owner-will-stick-to-its-revamped-classic-and-zero-drm-guns-but-does-think-lessons-lie-in-steams-overstuffed-embrace\" rel=\"nofollow noopener\" target=\"_blank\">making a lot of reassuring noises<\/a> about GOG&#8217;s future direction and plans, conveying a desire to grow while sticking to the platform&#8217;s established preservation and anti-DRM strengths. Needless to say that I don&#8217;t recall any chatter about aiming to do a bunch of AI bollocks as part of that.<\/p>\n","protected":false},"excerpt":{"rendered":"Sellers of revamped retro PC games and also newer PC games GOG have been accused of using AI-generated&hellip;\n","protected":false},"author":2,"featured_media":398079,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[554,733,4308,86,56,54,55],"class_list":{"0":"post-398078","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-artificial-intelligence","8":"tag-ai","9":"tag-artificial-intelligence","10":"tag-artificialintelligence","11":"tag-technology","12":"tag-uk","13":"tag-united-kingdom","14":"tag-unitedkingdom"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/398078","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=398078"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/398078\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/398079"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=398078"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=398078"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=398078"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}