{"id":404045,"date":"2026-02-02T15:49:09","date_gmt":"2026-02-02T15:49:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/404045\/"},"modified":"2026-02-02T15:49:09","modified_gmt":"2026-02-02T15:49:09","slug":"ai-slop-is-transforming-social-media-and-theres-a-backlash","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/404045\/","title":{"rendered":"AI &#8216;slop&#8217; is transforming social media &#8211; and there&#8217;s a backlash"},"content":{"rendered":"<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">In October, during another jubilant earnings call, Meta CEO Mark Zuckerberg happily declared that social media had entered a third phase, which is now centred around AI.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">&#8220;First was when all content was from friends, family, and accounts that you followed directly.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">&#8220;The second was when we added all of the creator content. Now as AI makes it easier to create and remix content, we&#8217;re going to add yet another huge corpus of content,&#8221; he told shareholders.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Meta, which runs social media sites Facebook, Instagram and Threads, is not only allowing people to post AI generated content &#8211; it&#8217;s launched products to enable more of it to be made. Image and video generators and increasingly powerful filters are now being offered across the board.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">When approached for comment, Meta pointed the BBC to January&#8217;s earnings call. In that call, the billionaire said the firm was leaning even more into AI, and made no mention of any clampdown on slop.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">&#8220;Soon we&#8217;ll see an explosion of new media formats that are more immersive and interactive, and only possible because of advances in AI,&#8221; Zuckerberg said.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">YouTube&#8217;s CEO, Neal Mohan, wrote in his 2026 look-ahead blog that in December alone more than one million YouTube channels used the platform&#8217;s AI tools to make content.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">&#8220;Just as the synthesizer, Photoshop and CGI revolutionized sound and visuals, AI will be a boon to the creatives who are ready to lean in,&#8221; he wrote.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">The CEO also acknowledged that there are growing concerns about &#8220;low-quality content, aka AI slop&#8221;. He said his team is working on ways to improve systems to find and remove &#8220;low quality, repetitive content&#8221;.<\/p>\n","protected":false},"excerpt":{"rendered":"In October, during another jubilant earnings call, Meta CEO Mark Zuckerberg happily declared that social media had entered&hellip;\n","protected":false},"author":2,"featured_media":404046,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[554,733,4308,86,56,54,55],"class_list":{"0":"post-404045","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-artificial-intelligence","8":"tag-ai","9":"tag-artificial-intelligence","10":"tag-artificialintelligence","11":"tag-technology","12":"tag-uk","13":"tag-united-kingdom","14":"tag-unitedkingdom"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/404045","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=404045"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/404045\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/404046"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=404045"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=404045"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=404045"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}