{"id":446533,"date":"2026-02-26T11:11:22","date_gmt":"2026-02-26T11:11:22","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/446533\/"},"modified":"2026-02-26T11:11:22","modified_gmt":"2026-02-26T11:11:22","slug":"ai-music-making-platform-producerai-acquired-by-google","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/446533\/","title":{"rendered":"AI music-making platform ProducerAI acquired by Google"},"content":{"rendered":"<p><a target=\"_blank\" class=\"link-relationship\" title=\"Companies &gt; Google [1,073 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/google\/\" rel=\"nofollow noopener\">Google<\/a> has acquired ProducerAI, the AI music creation platform formerly known as Riffusion, bringing the startup and its team into Google Labs.<\/p>\n<p><a href=\"https:\/\/kosignmusic.com\/?utm_source=email&amp;utm_medium=email&amp;utm_campaign=mbw-q1-2026&amp;utm_content=special\" target=\"_blank\" rel=\"noopener nofollow\"><img decoding=\"async\" src=\"\/files\/2026\/02\/Special-One_MBW_KOSIGN.png\"\/><\/a><\/p>\n<p>The deal was announced on Tuesday (February 24) via a <a class=\"link-external\" href=\"https:\/\/blog.google\/innovation-and-ai\/models-and-research\/google-labs\/producerai\/\" target=\"_blank\" rel=\"noopener nofollow\">Google blog post<\/a> from Elias Roman, Senior Director of Product Management at Google Labs, who described ProducerAI as \u201ca creative collaborator\u201d that allows users to \u201cturn imagination into dynamic, comprehensive songs\u201d.<\/p>\n<p>ProducerAI\u2019s full team appears to be <a class=\"link-external\" href=\"https:\/\/www.linkedin.com\/posts\/kendallrankin_so-grateful-to-share-that-producerai-has-activity-7432090933237604353-vot8\/\" target=\"_blank\" rel=\"noopener nofollow\">joining Google across both Google Labs and Google DeepMind<\/a>, according to a LinkedIn post from ProducerAI exec Kendall Rankin.<\/p>\n<p>The news arrives just a week after Google <a class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/google-just-launched-lyria-3-its-most-advanced-ai-music-generator-yet-in-the-gemini-app\/\" target=\"_blank\" rel=\"noopener nofollow\">launched Lyria 3, <\/a>which it has described as its \u2018most advanced\u2019 generative AI music model to date, in its Gemini chatbot app, where it allows users to create AI-generated tracks from text prompts or images.<\/p>\n<p>Under Google, ProducerAI now runs on a preview version of Lyria 3 for music generation, Gemini for its chat interface, Google\u2019s Nano Banana model for album art, and Veo for AI-powered music videos, with all outputs embedded with Google\u2019s SynthID watermark for identifying AI-generated content.<\/p>\n<p>Seth Forsgren, co-founder and CEO of ProducerAI, <a class=\"link-external\" href=\"https:\/\/www.theverge.com\/tech\/883307\/google-producerai-deal-music\" target=\"_blank\" rel=\"noopener nofollow\">told The Verge<\/a> the team is \u201cjust scratching the surface of what these models are going to be able to do once we harness everything that Google brings to the table.\u201d<\/p>\n<p>Roman told the outlet the key difference between ProducerAI and other AI music-making platforms is the conversational back-and-forth with the platform\u2019s built-in agent: \u201cIt\u2019s not a tool that you put in your prompt, roll the slot machine, and something will come out. The reality is that\u2019s not how good music is made\u2026 and ProducerAI was really made for the back-and-forths that play out over time.\u201d<\/p>\n<p>ProducerAI was founded by Seth Forsgren and Hayk Martiros, who originally launched the platform as Riffusion as an open-source <a class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/ai-music-generator-riffusion-raises-4m-in-seed-funding-round\/#:~:text=October%2017%2C%202023,Drew%20Taggart%20of%20The%20Chainsmokers.\" target=\"_blank\" rel=\"noopener nofollow\">hobby project<\/a> that went viral in December 2022<\/p>\n<p>The startup <a class=\"link-external\" href=\"https:\/\/techcrunch.com\/2023\/10\/17\/ai-generating-music-app-riffusion-turns-viral-success-into-4m-in-funding\/\" target=\"_blank\" rel=\"noopener nofollow\">raised a $4 million seed round<\/a> in October 2023 led by Greycroft, with participation from South Park Commons and Sky9, and brought on The Chainsmokers as advisors. The platform <a class=\"link-external\" href=\"https:\/\/www.theverge.com\/tech\/883307\/google-producerai-deal-music\" target=\"_blank\" rel=\"noopener nofollow\">launched in July 2025<\/a> as a successor to Riffusion, initially using the startup\u2019s own AI model.<\/p>\n<p>\u201cWe are so grateful to see how this platform continues to evolve. It\u2019s truly crafted around the musician\u2019s experience. The founders are incredibly technical, but natively musicians, and understand the nuances of what makes a platform truly be an additive tool in the creation process.\u201d<\/p>\n<p>Alex Pall, The Chainsmokers<\/p>\n<p>Alex Pall of The Chainsmokers said: \u201cWe are so grateful to see how this platform continues to evolve. It\u2019s truly crafted around the musician\u2019s experience. The founders are incredibly technical, but natively musicians, and understand the nuances of what makes a platform truly be an additive tool in the creation process.\u201d<\/p>\n<p>Google said it has also been working with artist partners through its Music AI Sandbox \u2014 a suite of experimental tools for professional musicians developed with DeepMind and <a target=\"_blank\" class=\"link-relationship\" title=\"Companies &gt; YouTube [2,205 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/youtube\/\" rel=\"nofollow noopener\">YouTube<\/a>.<\/p>\n<p>Grammy-winning artist Wyclef Jean is among those who have used Lyria as a creative tool during the development of his music:<\/p>\n<\/p>\n<p>\u201cAs we continue to build ProducerAI at Google, we will be laser-focused on creative control for artists, including through features like Spaces, which allows artists to use natural language to create completely new instruments, effects, and more,\u201d said Roman in the blog post on Tuesday.<\/p>\n<p>The acquisition comes as Google continues to pursue AI-focused deals. The tech giant recently <a class=\"link-external\" href=\"https:\/\/techcrunch.com\/2026\/01\/22\/google-reportedly-snags-up-team-behind-ai-voice-startup-hume-ai\/\" target=\"_blank\" rel=\"noopener nofollow\">brought in the CEO and top engineers from voice AI startup Hume AI<\/a> via a licensing deal.<\/p>\n<p>ProducerAI enters the Google stable as a comparatively small player in a generative AI music market increasingly defined by deep pockets and legal risk.<\/p>\n<p>Suno, one of the most prominent players in the space, <a class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/suno-just-raised-250m-at-a-2-45bn-valuation-and-its-generating-200m-in-annual-revenue\/\" target=\"_blank\" rel=\"noopener nofollow\">closed a $250 million Series C<\/a> at a $2.45 billion valuation in November, reporting $200 million in annual revenue. Suno <a class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/warner-music-group-settles-with-suno-strikes-first-of-its-kind-deal-with-ai-song-generator\/\" target=\"_blank\" rel=\"noopener nofollow\">settled its copyright lawsuit with Warner Music Group<\/a> in late November, striking a licensing partnership, though it still faces infringement suits from <a target=\"_blank\" class=\"link-relationship\" title=\"Companies &gt; Sony Music Entertainment [2,036 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/sony\/sony-music-group\/sony-music-entertainment\/\" rel=\"nofollow noopener\">Sony Music<\/a> and <a target=\"_blank\" class=\"link-relationship\" title=\"Companies &gt; Universal Music Group [4,484 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/universal-music-group\/\" rel=\"nofollow noopener\">Universal Music Group<\/a>, as\u00a0well as European music rights orgs, including\u00a0<a class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/suno-sued-again-as-danish-cmo-koda-accuses-company-of-stealing-its-members-music-to-train-ai-model\/\" target=\"_blank\" rel=\"noopener nofollow\">Denmark\u2019s Koda<\/a>\u00a0and\u00a0<a class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/500m-valued-suno-hit-with-new-copyright-lawsuit-from-germanys-gema\/\" target=\"_blank\" rel=\"noopener nofollow\">Germany\u2019s GEMA<\/a>.<\/p>\n<p>On Monday, <a class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/artist-representatives-launch-say-no-to-suno-campaign-ai-slop-dilutes-the-royalty-pools-of-legitimate-artists-from-whose-music-this-slop-is-derived\/\" target=\"_blank\" rel=\"noopener nofollow\">MBW reported<\/a> that a coalition of artist representatives published an open letter calling on the music community to \u201cSay No to Suno\u201d, describing the platform as a \u201cbrazen smash and grab\u201d that \u201cfloods platforms with AI slop and dilutes the royalty pools of legitimate artists\u201d.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Google has not specified how Lyria 3 was trained, but said in a\u00a0<a class=\"link-external\" target=\"_blank\" href=\"https:\/\/blog.google\/innovation-and-ai\/products\/gemini-app\/lyria-3\/\" rel=\"noopener nofollow\">blog post on Wednesday<\/a>\u00a0(February 18) it has sought to \u201cdevelop this technology responsibly in collaboration with the music community\u201d and has \u201cbeen very mindful of copyright and partner agreements\u201d in training the model.<\/p>\n<p>MBW understands that to mean the training for Lyria 3 uses music that\u00a0<a class=\"link-relationship\" title=\"Companies &gt; YouTube [2,202 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/youtube\/\" target=\"_blank\" rel=\"noopener nofollow\">YouTube<\/a>\u00a0and its parent company, Google, \u201chave the right to use\u201d under their \u201cterms of service, partner agreements, and applicable law\u201d.Music Business Worldwide<\/p>\n","protected":false},"excerpt":{"rendered":"Google has acquired ProducerAI, the AI music creation platform formerly known as Riffusion, bringing the startup and its&hellip;\n","protected":false},"author":2,"featured_media":446534,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[554,733,4308,86,56,54,55],"class_list":["post-446533","post","type-post","status-publish","format-standard","has-post-thumbnail","category-artificial-intelligence","tag-ai","tag-artificial-intelligence","tag-artificialintelligence","tag-technology","tag-uk","tag-united-kingdom","tag-unitedkingdom"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/446533","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=446533"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/446533\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/446534"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=446533"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=446533"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=446533"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}