{"id":451620,"date":"2026-03-01T07:50:23","date_gmt":"2026-03-01T07:50:23","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/451620\/"},"modified":"2026-03-01T07:50:23","modified_gmt":"2026-03-01T07:50:23","slug":"lensbaby-is-building-a-tiny-pancake-lens-with-a-twist-and-its-the-most-requested-lens-of-all-time","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/451620\/","title":{"rendered":"Lensbaby is building a tiny pancake lens, with a twist \u2013 and it\u2019s the \u201cmost requested lens of all time\u201d"},"content":{"rendered":"<p id=\"3ad45493-6621-4874-afac-d2fa2c6f0849\">Lensbaby, the brand known for its unusual creative optics, is teasing a new lens \u2013 and it\u2019s the brand\u2019s \u201cmost requested lens of all-time.\u201d The US-based brand is teasing a new Lensbaby Twist 28, a compact pancake lens with Petzval-inspired twisty <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.digitalcameraworld.com\/tag\/bokeh\" data-auto-tag-linker=\"true\" data-url=\"https:\/\/www.digitalcameraworld.com\/tag\/bokeh\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.digitalcameraworld.com\/tag\/bokeh\" rel=\"nofollow noopener\" target=\"_blank\">bokeh<\/a>.<\/p>\n<p>Slated for launch on April 2, the lens mixes a 28mm focal length with the swirling bokeh of the classic Petzval lens. <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.digitalcameraworld.com\/cameras\/lenses\/lomography-revives-iconic-petzval-lenses-for-modern-mirrorless-cameras\" data-url=\"https:\/\/www.digitalcameraworld.com\/cameras\/lenses\/lomography-revives-iconic-petzval-lenses-for-modern-mirrorless-cameras\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.digitalcameraworld.com\/cameras\/lenses\/lomography-revives-iconic-petzval-lenses-for-modern-mirrorless-cameras\" rel=\"nofollow noopener\" target=\"_blank\">Petzval lenses<\/a> are known for backgrounds that appear to swirl around the subject. Lensbaby wants to bring more of that swirling background into the image by building a Twist with a wider focal length.<\/p>\n<p>The lens isn\u2019t the first <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.digitalcameraworld.com\/buying-guides\/lensbaby-and-lomo-lenses\" data-url=\"https:\/\/www.digitalcameraworld.com\/buying-guides\/lensbaby-and-lomo-lenses\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.digitalcameraworld.com\/buying-guides\/lensbaby-and-lomo-lenses\" rel=\"nofollow noopener\" target=\"_blank\">Lensbaby Twist-style lens<\/a>, but it brings a wide focal length into an unusual look in a lens made for full-frame mirrorless cameras.<\/p>\n<p>            You may like<\/p>\n<p class=\"vanilla-image-block\" style=\"padding-top:56.24%;\">\n<p><img decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/03\/2hHeGFdMEGzs88HyVoAnw7.jpg\" alt=\"The Lensbaby Twist 28 on a white background\"   loading=\"lazy\" data-new-v2-image=\"true\" data-original-mos=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/03\/2hHeGFdMEGzs88HyVoAnw7.jpg\" data-pin-media=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/03\/2hHeGFdMEGzs88HyVoAnw7.jpg\" class=\"inline expandable\"\/><br \/>\n<a href=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/03\/2hHeGFdMEGzs88HyVoAnw7.jpg\" target=\"_blank\" class=\"expand-button icon-expand-image icon\" data-url=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/03\/2hHeGFdMEGzs88HyVoAnw7.jpg\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\"><\/p>\n<p>(Image credit: Lensbaby)<\/p>\n<p id=\"867d471a-07df-4c27-b81d-275dc3a95566\">But, <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.twist28.com\/#details\" target=\"_blank\" rel=\"nofollow noopener\" data-url=\"https:\/\/www.twist28.com\/#details\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\">the Twist 28<\/a> is poised to arrive at a time when pancake lenses are growing in popularity, as a pancake on a mirrorless is an excellent alternative to trendy compact cameras. The lens weighs just 140g, which is less than five ounces. Lensbaby says the mix of swirly bokeh and lightweight design makes the lens \u201ca daily-carry creative tool.\u201d<\/p>\n<p>Introducing Twist 28 for Mirrorless Cameras &#8211; YouTube<br \/>\n<img decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/03\/1772351423_641_maxresdefault.jpg\" alt=\"Introducing Twist 28 for Mirrorless Cameras - YouTube\" data-aspect-ratio=\"16\/9\" loading=\"lazy\"\/><\/p>\n<p><a class=\"watch-on-youtube-fcEI-dklU4M\" href=\"https:\/\/youtu.be\/fcEI-dklU4M\" target=\"_blank\" data-url=\"https:\/\/youtu.be\/fcEI-dklU4M\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\" rel=\"nofollow noopener\">Watch On <\/a><br \/>\n<a id=\"elk-seasonal\"\/><\/p>\n<p id=\"0a26a11d-0fa4-4b04-8fe7-e8649ea3766b-0\">Above: See the <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.digitalcameraworld.com\/tag\/youtube\" data-auto-tag-linker=\"true\" data-url=\"https:\/\/www.digitalcameraworld.com\/tag\/youtube\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.digitalcameraworld.com\/tag\/youtube\" rel=\"nofollow noopener\" target=\"_blank\">YouTube<\/a> video introducing the new Lensbaby<\/p>\n<p>Like other Lensbaby optics, the Twist 28mm will have manual focus, with the ability to focus on objects as close as 8 inches or 200mm from the front of the lens.<\/p>\n<p>The lens\u2019 fixed f\/3.5 aperture is circular, while the company notes the optics are also built for deeper color and contrast.<\/p>\n<p class=\"vanilla-image-block\" style=\"padding-top:66.65%;\">\n<p><img decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/03\/ucRxTHeXsbcnFFUa2hD6j5.jpg\" alt=\"A sample image taken with the Lensbaby Twist 28 of a dog\"   loading=\"lazy\" data-new-v2-image=\"true\" data-original-mos=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/03\/ucRxTHeXsbcnFFUa2hD6j5.jpg\" data-pin-media=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/03\/ucRxTHeXsbcnFFUa2hD6j5.jpg\" class=\"inline expandable\"\/><br \/>\n<a href=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/03\/ucRxTHeXsbcnFFUa2hD6j5.jpg\" target=\"_blank\" class=\"expand-button icon-expand-image icon\" data-url=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/03\/ucRxTHeXsbcnFFUa2hD6j5.jpg\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\"><\/p>\n<p>(Image credit: Tiffany Kelly \/ Lensbaby)<\/p>\n<p id=\"496c6614-0a78-4e3a-99db-836baf92e186\">The lens is slated to be compatible with several different camera bodies, including <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.digitalcameraworld.com\/tag\/canon\" data-auto-tag-linker=\"true\" data-url=\"https:\/\/www.digitalcameraworld.com\/tag\/canon\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.digitalcameraworld.com\/tag\/canon\" rel=\"nofollow noopener\" target=\"_blank\">Canon<\/a> RF, <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.digitalcameraworld.com\/tag\/fujifilm\" data-auto-tag-linker=\"true\" data-url=\"https:\/\/www.digitalcameraworld.com\/tag\/fujifilm\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.digitalcameraworld.com\/tag\/fujifilm\" rel=\"nofollow noopener\" target=\"_blank\">Fujifilm<\/a> X, <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.digitalcameraworld.com\/tag\/nikon\" data-auto-tag-linker=\"true\" data-url=\"https:\/\/www.digitalcameraworld.com\/tag\/nikon\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.digitalcameraworld.com\/tag\/nikon\" rel=\"nofollow noopener\" target=\"_blank\">Nikon<\/a> Z, <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.digitalcameraworld.com\/tag\/sony\" data-auto-tag-linker=\"true\" data-url=\"https:\/\/www.digitalcameraworld.com\/tag\/sony\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.digitalcameraworld.com\/tag\/sony\" rel=\"nofollow noopener\" target=\"_blank\">Sony<\/a> E, and Micro Four Thirds. The lens has full-frame coverage, but works with smaller sensors in a crop.<\/p>\n<p class=\"newsletter-form__strapline\">The best camera deals, reviews, product advice, and unmissable photography news, direct to your inbox!<\/p>\n<p>Lensbaby is already counting down the days until the April 2 launch \u2013 interested photographers can <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.twist28.com\/#details\" target=\"_blank\" rel=\"nofollow noopener\" data-url=\"https:\/\/www.twist28.com\/#details\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\">sign up for the waitlist<\/a> to be notified of the launch and invited to a webinar exploring the lens.<\/p>\n<p><a id=\"elk-b9fe52d4-7039-4ec2-9fde-1aa720446781\"\/><\/p>\n<p>Today&#8217;s best Lensbaby deals<\/p>\n<p><a id=\"elk-you-may-also-like\"\/>You may also like<\/p>\n<p id=\"82dbe086-a29b-4854-8c65-36f884a80bc5\">Browse the <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.digitalcameraworld.com\/buying-guides\/lensbaby-and-lomo-lenses\" data-url=\"https:\/\/www.digitalcameraworld.com\/buying-guides\/lensbaby-and-lomo-lenses\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.digitalcameraworld.com\/buying-guides\/lensbaby-and-lomo-lenses\" rel=\"nofollow noopener\" target=\"_blank\">best Lensbaby lenses<\/a> or the <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.digitalcameraworld.com\/buying-guides\/the-best-pancake-lenses\" data-url=\"https:\/\/www.digitalcameraworld.com\/buying-guides\/the-best-pancake-lenses\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.digitalcameraworld.com\/buying-guides\/the-best-pancake-lenses\" rel=\"nofollow noopener\" target=\"_blank\">best pancake lenses<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"Lensbaby, the brand known for its unusual creative optics, is teasing a new lens \u2013 and it\u2019s the&hellip;\n","protected":false},"author":2,"featured_media":451621,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[59,86,56,54,55],"class_list":{"0":"post-451620","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-technology","8":"tag-gb","9":"tag-technology","10":"tag-uk","11":"tag-united-kingdom","12":"tag-unitedkingdom"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/451620","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=451620"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/451620\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/451621"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=451620"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=451620"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=451620"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}