{"id":456606,"date":"2026-03-04T06:27:12","date_gmt":"2026-03-04T06:27:12","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/456606\/"},"modified":"2026-03-04T06:27:12","modified_gmt":"2026-03-04T06:27:12","slug":"banijay-and-all3media-strike-merger-deal","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/456606\/","title":{"rendered":"Banijay and All3Media Strike Merger Deal"},"content":{"rendered":"<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tSix years after buying out Endemol Shine in the thick of the pandemic,\u00a0Banijay (\u201cBig Brother,\u201d \u201cPeaky Blinders\u201d) has struck a<a href=\"https:\/\/variety.com\/2026\/tv\/global\/banijay-all3media-production-merger-report-1236630130\/\" rel=\"nofollow noopener\" target=\"_blank\"> merger deal with All3Media <\/a>(\u201cThe Traitors\u201d) to form an even bigger production powerhouse. <\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe new company will be called Banijay and will be jointly owned by Banijay Group and Redbird IMI, which purchased <a href=\"https:\/\/variety.com\/t\/all3media\/\" id=\"auto-tag_all3media\" data-tag=\"all3media\" rel=\"nofollow noopener\" target=\"_blank\">All3Media<\/a> in 2024, with each holding a 50% stake. The transaction is expected to close by the fall, after which Banijay Entertainment CEO Marco Bassetti will serve as CEO of the newly formed group and All3Media CEO Jane Turton will become deputy CEO. Jeff Zucker, CEO of RedBird IMI, will become chairman of the board.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe joint entity will have around $6.65 billion in combined revenues based on 2024 figures, allowing the banner to build significant scale in an increasingly consolidated market.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cSince its inception, Banijay has been driven by entrepreneurialism, ambition and creativity. In the next phase of our journey, this DNA remains integral to our commitment to building a media and entertainment company that can stand its own, and the test of time, on the global stage,\u201d Bassetti said in a statement. \u201cOne that can attract and retain the best talent, one that has the means to truly invest in ideation and building the franchises and live events of tomorrow and one that can lead the way on adopting new technologies, new platforms and new routes to audiences \u2014 a truly diversified media and entertainment powerhouse.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tAdded All3Media\u2019s Turton: \u201cAll3Media has grown from a start-up in 2003 to a globally successful creative business. First and foremost, we are a group where creative and commercial excellence go hand in hand. We celebrate talent and believe in collaboration, ambition and innovation in creating and producing both stunning programmes and delivering impressive financial returns. I am looking forward to working with Marco as All3Media and Banijay embark on this next exciting phase.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tBanijay, which is owned by French entrepreneur St\u00e9phane Courbit and listed on the Amsterdam stock exchange, has over 130 production companies in 25 territories. All3Media, which was bought by RedBird IMI\u00a0in May 2024\u00a0for \u00a31.15 billion following a deal with Warner Bros Discovery and Liberty Global, operates more than 40 labels and has a large presence in the U.K., U.S. and Germany, among other key markets.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tAll3Media\u2019s company portfolio includes Studio Lambert, which produces \u201cSquid Game: The Challenge\u201d and \u201cThe Traitors,\u201d as well as Two Brothers (\u201cThe Tourist\u201d) and Neal Street, which is making the Beatles biopics directed by Sam Mendes for Sony. Banijay Entertainment, meanwhile, is behind \u201cMasterChef,\u201d \u201cBig Brother,\u201d \u201cSurvivor,\u201d \u201cBlack Mirror,\u201d \u201cPeaky Blinders,\u201d \u201cDeal or No Deal\u201d and the \u201cCulpa\u201d trilogy. <\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe combined banner will also boast one of the world\u2019s biggest libraries, with Banijay Rights\u2019 220,000 hours, and All3Media International clocking around 35,000 hours.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tUnder Bassetti\u2019s leadership since 2013, Banijay has diversified its activities in live entertainment through labels Balich Wonder Studio (which notably produced by the opening ceremony of the Olympics in Milan Cortina) and the Independents.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tBack in October, <a href=\"https:\/\/variety.com\/2025\/tv\/global\/banijay-ceo-marco-bassetti-strategy-franchises-live-events-1236535419\/\" rel=\"nofollow noopener\" target=\"_blank\">Bassetti told Variety,<\/a> \u201cThe M&amp;A market is not a priority for us today. We are happy where we are, and I believe that we have the right size and the right people in charge.\u201d The tight-lipped Italian executive may have changed his mind due to the ongoing market consolidation, as well as the necessity to build scale and leverage to deal with fewer streamers and broadcasters. <\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe year kicked off with <a href=\"https:\/\/variety.com\/2026\/film\/global\/mediawan-peter-chernin-north-road-company-1236645540\/\" rel=\"nofollow noopener\" target=\"_blank\">Mediawan acquiring Peter Chernin\u2019s North Road, <\/a>and <a href=\"https:\/\/variety.com\/2026\/film\/news\/paramount-warner-bros-deal-explained-netflix-ellison-1236674841\/\" rel=\"nofollow noopener\" target=\"_blank\">David Ellison\u2019s Paramount buying Warner Bros. for $110 billion <\/a>(and announcing that <a href=\"https:\/\/variety.com\/2026\/tv\/news\/hbo-max-paramount-plus-combine-streaming-1236676645\/\" rel=\"nofollow noopener\" target=\"_blank\">HBO Max and Paramount+ will be merged into one streaming service<\/a>). ITV, meanwhile, opened talks at the end last year to sell its media and entertainment unit to Comcast-owned pay-TV group Sky for $2.18 billion \u2014 although Reuters reported last month that <a rel=\"nofollow noopener\" href=\"https:\/\/www.reuters.com\/business\/media-telecom\/comcast-owned-skys-22-billion-itv-deal-talks-have-slowed-sources-say-2026-02-12\/\" target=\"_blank\">discussions have \u201cslowed in recent weeks.\u201d <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Six years after buying out Endemol Shine in the thick of the pandemic,\u00a0Banijay (\u201cBig Brother,\u201d \u201cPeaky Blinders\u201d) has&hellip;\n","protected":false},"author":2,"featured_media":456607,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[52532,96,59,56,54,55],"class_list":{"0":"post-456606","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-entertainment","8":"tag-all3media","9":"tag-entertainment","10":"tag-gb","11":"tag-uk","12":"tag-united-kingdom","13":"tag-unitedkingdom"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/456606","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=456606"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/456606\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/456607"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=456606"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=456606"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=456606"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}