{"id":479132,"date":"2026-03-16T20:14:07","date_gmt":"2026-03-16T20:14:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/479132\/"},"modified":"2026-03-16T20:14:07","modified_gmt":"2026-03-16T20:14:07","slug":"if-youre-still-playing-pokemon-go-youre-helping-train-data-gobbling-gps-ai-for-niantic-spatial","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/479132\/","title":{"rendered":"If you&#8217;re still playing Pok\u00e9mon Go, you&#8217;re helping train data-gobbling GPS AI for Niantic Spatial"},"content":{"rendered":"<p><a href=\"https:\/\/www.eurogamer.net\/as-ai-threatens-to-make-everything-more-expensive-are-you-happy-if-it-takes-longer-for-the-next-console-generation-to-begin\" rel=\"nofollow noopener\" target=\"_blank\">Everyone in tech<\/a> seems to <a href=\"https:\/\/www.eurogamer.net\/sega-acknowledges-strong-resistance-as-it-turns-to-ai-but-says-itll-use-technology-appropriately\" rel=\"nofollow noopener\" target=\"_blank\">be into AI<\/a> these days, developer Niantic doesn&#8217;t want to be left behind. With the help of images captured through the <a href=\"https:\/\/www.eurogamer.net\/games\/pokemon-go\" rel=\"nofollow noopener\" target=\"_blank\">Pok\u00e9mon Go<\/a> app, the company is helping its spinout <a href=\"https:\/\/www.nianticspatial.com\/about\" rel=\"nofollow noopener\" target=\"_blank\">Niantic Spatial<\/a> endeavour, which focuses on &#8220;geospatial AI&#8221; and digital maps of the physical world. Niantic Spatial&#8217;s long-term goal is to enable machines, robots, and AR glasses to understand, navigate, and interact with the physical world with centimeter-level precision.<\/p>\n<p>Via <a href=\"https:\/\/www.gamesradar.com\/games\/pokemon\/with-over-30-billion-images-logged-pokemon-go-is-using-players-activity-to-train-its-spinout-ai-company-to-help-gps-pinpointing-im-very-focused-on-trying-to-re-create-the-real-world\/\" rel=\"nofollow noopener\" target=\"_blank\">GamesRadar<\/a>, we&#8217;ve learned about how Niantic is using images collected through the Pok\u00e9mon Go app to perfect and reshape digital maps of our surroundings. As always, the payment for free-to-play games and apps isn&#8217;t immediately obvious, and before you start complaining about being misled, <a href=\"https:\/\/www.nianticlabs.com\/terms\" rel=\"nofollow noopener\" target=\"_blank\">Niantic&#8217;s term and conditions<\/a> do state images &#8220;are banked as mapping data.&#8221; And per this new report, it seems we know precisely what this data is being used for.<\/p>\n<p><a href=\"https:\/\/www.technologyreview.com\/2026\/03\/10\/1134099\/how-pokemon-go-is-helping-robots-deliver-pizza-on-time\/\" rel=\"nofollow noopener\" target=\"_blank\">MIT Technology Review&#8217;s article on Niantic&#8217;s AI spinout<\/a>, which includes chatter with CTO Brian McClendon, is quite revealing. It elaborates how Niantic Spatial is collaborating with companies like Coco Robotics, &#8220;a startup that deploys last-mile delivery robots in a number of cities across the US and Europe.&#8221; The partnership started when &#8220;everybody thought that AR was the future.&#8221; While that didn&#8217;t pan out, it doesn&#8217;t mean AR is useless.<\/p>\n<p><img alt=\"Spritzee, Swirlix, Dedenne and Sylveon on a Pok\u00e9mon Go background.\" data-autosize=\"crop_lossy\" data-lightbox=\"\" data-uri=\"Pokemon-Go-Very-Fairy-Timed-Research-Header.jpg\" height=\"782\" loading=\"lazy\" style=\"aspect-ratio: 1.7774936061381075\" width=\"1390\"\/><\/p>\n<p>Image credit: Eurogamer\/The Pok\u00e9mon Company<\/p>\n<p>&#8220;Niantic Spatial has trained its model on 30 billion images captured in urban environments.&#8221; Usually, the images themselves, together with precise metadata, can analyse recognisable environments, landmarks, iconic buildings, and whatnot to better pinpoint when and where exactly the mobile phones took them. &#8220;Maps are not only becoming more detailed; they are being used more and more by machines,&#8221; says McClendon.<\/p>\n<p>Whereas other companies are fighting over LLMs and the (re)creation of information from scratch, Niantic is moving in a different direction. &#8220;I&#8217;m very focused on trying to re-create the real world,&#8221; concluded McClendon. This may come as a surprise to some users, however, that did not read the small print and will be surprised to learn how the data from their Pok\u00e9mon adventures could be used to create a Large Geospatial Model with applications that could be used by companies such as Amazon, DoorDash, or even the military industrial complex.<\/p>\n","protected":false},"excerpt":{"rendered":"Everyone in tech seems to be into AI these days, developer Niantic doesn&#8217;t want to be left behind.&hellip;\n","protected":false},"author":2,"featured_media":479133,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[554,733,4308,86,56,54,55],"class_list":{"0":"post-479132","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-artificial-intelligence","8":"tag-ai","9":"tag-artificial-intelligence","10":"tag-artificialintelligence","11":"tag-technology","12":"tag-uk","13":"tag-united-kingdom","14":"tag-unitedkingdom"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/479132","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=479132"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/479132\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/479133"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=479132"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=479132"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=479132"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}