{"id":509922,"date":"2026-04-03T01:22:08","date_gmt":"2026-04-03T01:22:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/509922\/"},"modified":"2026-04-03T01:22:08","modified_gmt":"2026-04-03T01:22:08","slug":"marmalade-to-be-re-branded-in-post-brexit-food-deal","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/509922\/","title":{"rendered":"Marmalade to be re-branded in post-Brexit food deal"},"content":{"rendered":"<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">However, in line with international norms, citrus-based conserves will need to be distinguished as a separate type of product, and will have to be sold using the new legal name &#8220;citrus marmalade&#8221;.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">The new name was already set to take effect in Northern Ireland this summer, under the 2023 <a href=\"https:\/\/www.bbc.co.uk\/news\/uk-northern-ireland-65058955\" class=\"ssrcss-1e0jzsh-InlineLink e1kn3p7n0\" rel=\"nofollow noopener\" target=\"_blank\">Windsor framework deal<\/a> that sees the province align with EU food laws automatically.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">But the UK government has now revealed the updated marmalade decree is among 76 updated EU food-related laws that will apply in England, Wales and Scotland too if its wider food deal is agreed.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">A timescale for the rule change in Britain is also yet to be confirmed, and it is unclear whether the updated rules will need to be in force before or after mid-2027, when Labour ministers hope the wider agreement will come into effect.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">However, it is not clear whether regulators will allow products with names like &#8220;strawberry marmalade&#8221; to be sold in British supermarkets. This is not currently planned in Northern Ireland, under the <a href=\"https:\/\/www.legislation.gov.uk\/nisr\/2026\/5\/made\" class=\"ssrcss-1e0jzsh-InlineLink e1kn3p7n0\" rel=\"nofollow noopener\" target=\"_blank\">legislation, external<\/a> delivering the changes.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">A <a href=\"https:\/\/assets.publishing.service.gov.uk\/government\/uploads\/system\/uploads\/attachment_data\/file\/1162402\/20230608_-_COM_2023_201_-_Explanatory_Memorandum.pdf\" class=\"ssrcss-1e0jzsh-InlineLink e1kn3p7n0\" rel=\"nofollow noopener\" target=\"_blank\">previous assessment, external<\/a> by the Department for Environment, Food &amp; Rural Affairs (Defra), responsible for labelling rules in England, found such a rule change &#8220;could be confusing for UK consumers&#8221;.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">The department declined to specify whether it planned to relax labelling rules in this way, but told the BBC it was in touch with businesses affected by the new rules and would consider alignment &#8220;where it makes sense to do so&#8221;. <\/p>\n","protected":false},"excerpt":{"rendered":"However, in line with international norms, citrus-based conserves will need to be distinguished as a separate type of&hellip;\n","protected":false},"author":2,"featured_media":509923,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[49,50,51,47,52,48],"class_list":{"0":"post-509922","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-headlines","8":"tag-headlines","9":"tag-news","10":"tag-top-news","11":"tag-top-stories","12":"tag-topnews","13":"tag-topstories"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/509922","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=509922"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/509922\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/509923"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=509922"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=509922"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=509922"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}