{"id":519146,"date":"2026-04-08T08:02:13","date_gmt":"2026-04-08T08:02:13","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/519146\/"},"modified":"2026-04-08T08:02:13","modified_gmt":"2026-04-08T08:02:13","slug":"nutella-goes-viral-after-jar-floats-in-zero-gravity-on-artemis-ii","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/519146\/","title":{"rendered":"Nutella goes viral after jar floats in zero gravity on Artemis II"},"content":{"rendered":"\n

Nutella is capitalizing on what internet users are calling the greatest free advertising moment<\/a> in history.\u00a0<\/p>\n

A tub of the beloved chocolate-hazelnut spread has achieved liftoff \u2014 not just into space, but straight into viral fame.<\/p>\n

The scene unfolded aboard NASA\u2019s Artemis II mission, where a tub of Nutella casually floated out of the spacecraft\u2019s kitchen like it had a call time and a lighting crew. In zero gravity, the jar drifted, turned, and practically posed \u2014 label-forward, perfectly framed \u2014 delivering a product shot so pristine it looked storyboarded.<\/p>\n

Within hours, the clip rocketed across social media, with users marveling at what many say no marketing team on Earth could ever replicate.<\/p>\n

ASTRONAUT VICTOR GLOVER PRAISED FOR SAYING MOON MISSION IS ‘HUMAN HISTORY,’ NOT ‘BLACK HISTORY’<\/a><\/p>\n

\"Nutella <\/p>\n

The jar of Nutella perfectly floated by during a NASA livestream of the Artemis II Moon mission. (NASA)<\/p>\n

“The greatest free advert in history,” one user joked.\u00a0<\/p>\n

“Nutella may have just got the greatest ad\u2026 ALL FOR FREE!” another account quipped.<\/p>\n

Another commented: “Nutella just got the most bada– free ad in maybe human history.”<\/p>\n

TRUMP HYPES MOON MISSION AS ARTEMIS II PREPARES TO LIFT OFF UNDER PRESSURE FROM PAST FAILURES<\/a><\/p>\n

The clip caught the attention of Nutella\u2019s marketing team. The brand shared video of the delicious advertising accident, writing: “Honored to have traveled further than any spread in history. Taking spreading smiles to new heights.” It included spaceship and heart emojis in the post that\u2019s been viewed nearly 200,000 times as of Monday evening.<\/p>\n

NASA\u2019s Kennedy Space Center<\/a> got in on the fun, writing in a post on X: “Enjoying sweet treats while our Artemis crew takes sweet photos of the Moon!”<\/p>\n

Michael Lindsey, the president and chief business officer of Nutella’s parent company, Ferrero North America, told Fox News Digital the company is “over the moon that the world’s best space explorers chose the world’s best spread.”<\/p>\n

The jar of chocolate comfort\u2019s primetime showcase happened about four minutes before the Artemis II crew made history Monday<\/a>, surpassing Apollo 13\u2019s 1970 distance record of 248,655 miles from Earth.<\/p>\n

ARTEMIS II CREW DESCRIBES LIFE ABOARD ORION SPACECRAFT ON HISTORIC JOURNEY TO THE MOON AND BACK<\/a><\/p>\n

\"Jar <\/p>\n

The jar of Nutella perfectly floated into frame, showing off it’s label like it was a planned advertisement for the sweet spread. (NASA)<\/p>\n

The Artemis II crew safely regained contact with mission control after a planned 40-minute communications blackout<\/a> as their Orion spacecraft<\/a> passed behind the Moon\u2019s far side on Monday.\u00a0<\/p>\n

During the blackout, the astronauts became the most isolated humans in history, while also making their closest approach to the Moon at roughly 4,057 miles above its surface.<\/p>\n

After reestablishing contact around 7:25 p.m. ET, the mission continued with another historic moment: astronauts observed a rare solar eclipse<\/a> from near the Moon, capturing images of the Sun\u2019s corona and multiple planets during the flyby.<\/p>\n

\"NASA's <\/p>\n

NASA’s Artemis II moon rocket lifts off from the Kennedy Space Center’s Launch Pad39-B Wednesday, April 1, 2026, in Cape Canaveral, Fla. (Chris O’Meara\/AP)<\/p>\n

CLICK HERE TO DOWNLOAD THE FOX NEWS APP<\/a><\/p>\n

It will now take four days for the crew to return home to Earth. The capsule will aim for a splashdown in the Pacific Ocean near San Diego on April 10, nine days after its Florida launch<\/a>.<\/p>\n

The crew is made up of four astronauts: Commander Reid Wiseman, pilot Victor Glover, and mission specialist Christina Koch from NASA, and mission specialist Jeremy Hansen from the Canadian Space Agency.<\/p>\n","protected":false},"excerpt":{"rendered":"Nutella is capitalizing on what internet users are calling the greatest free advertising moment in history.\u00a0 A tub…\n","protected":false},"author":2,"featured_media":519147,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23],"tags":[132590,1586,92,90,8074,416,49861,56,54,55],"class_list":{"0":"post-519146","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-space","8":"tag-advertisements","9":"tag-moon","10":"tag-nasa","11":"tag-science","12":"tag-solar-eclipse","13":"tag-space","14":"tag-spaceflight","15":"tag-uk","16":"tag-united-kingdom","17":"tag-unitedkingdom"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/519146","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=519146"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/519146\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/519147"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=519146"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=519146"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=519146"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}